Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Amanda Kaiser, member engagement specialist, Kaiser Insights.

St. Louis 341

St. Louis Technology Strategy Conference 341

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

MAY 3, 2019

. – Mapping the Journey to Long-Term Member Engagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

FEBRUARY 12, 2021

Gamification makes about as much sense as chocolate-dipped broccoli , says Adrian Segar at Conferences That Work. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Break Down Barriers to Early Engagement. Email Marketing Workshop. Gamification. Quick hits.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Tue 1/11 at 10:30 a.m. Host: Grype.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. Making it as easy as possible for your audience to decide to register for a webinar means you’re one step closer to getting them to truly engage with your association. Let’s dive right in.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

MAY 12, 2023

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. Creating Actual Exciting Engagement – Virtually! Conferences and meetings are vital to our arsenal to inspire change, to advance mission, and to support the individuals and organizations we serve.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 23, 2021

At Associations Now, Wesley Carr, CAE, director of stakeholder engagement at the Regulatory Affairs Professionals Society, describes how they’ve rebuilt their approach to volunteering during the pandemic and shares seven ways they’re engaging virtual volunteers. Event Revenue and Sponsorship ROI. Speaker diversity.

Revenue 370

Revenue Strategy Content Education 370

MemberClicks

SEPTEMBER 20, 2023

Professional medical associations play a significant role in health reforms and their role is differentiated by their location and the health care system its members work in. Their role is inclusive of licensing, ethics, regulations, conferences, industry standards, and advocacy.

Association Software 52

Association Software Software Organization Certificate 52

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. 1 CAE credit.

Price 150

Price Social Media Email Marketing Innovation 150

WBT Systems

JULY 24, 2018

Email marketing. Promotions to/at their association’s conferences or trade shows. Cross-selling to non-members who buy products or attend conferences. We’ve talked before about the power of social proof in marketing your online learning programs. E-learning’s role in member engagement and retention.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

APRIL 30, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. Check out Cecilia’s Nonprofit Executive Spotlight series too.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

MAY 29, 2020

During a virtual conference, attendee attention is more focused on the educational content. Virtual conference success story. In just five days, WalkMe turned their 500-person user conference into a virtual live talk show. Virtual conference of the week. Hear about some major considerations for online engagement.

San Diego 259

San Diego Strategy Conference North Carolina 259

Reid All About it

JULY 9, 2021

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Makes more sense now. Mon 7/12 at 2 p.m.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL.

Technology 370

Technology St. Louis Strategy Products 370

CMA Solutions

SEPTEMBER 30, 2022

At CMA, we specialize in association management, membership outreach and member engagement. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. Member engagement makes all of it happen. But there is another crucial step. Victory: Gun Violence Crisis.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

OCTOBER 21, 2022

.* – Engaging Virtual Meetings Conference 3.0. Do you want to host the most engaging virtual meetings? It’s over 2 years after pandemic and our research shows that engagement is still the #1 problem on virtual meetings. Attend this 5-day conference with 9 of the world’s experts on hosting virtual meetings.

Revenue 44

Revenue Email Marketing Education Review 44

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

JULY 8, 2016

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150

DC Certificate Washington Content 150

Reid All About it

JULY 21, 2017

Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. Host: American Marketing Association. More info/register. Tue 7/25 at 2 p.m.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. Jose Triana at Sidecar recaps days 1 and 2 of the conference, which focused on AI and Web3. – Guru Conference 2022.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

MemberClicks

MAY 17, 2022

Association management software is any technology solution used to manage an association, whether it’s a membership database, an online member engagement community, event management software, eCommerce software, marketing software, and more. Provides a full view of member engagement efforts.

System 52

System Association Management Directory Software 52

MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

MemberClicks

DECEMBER 19, 2023

Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Nonprofits can create member-based experiences that support their mission. Members pay a fee for bulk discounts on products or services or for benefits like free shipping. Content Management : Supports various media types.

Directory 52

Directory Discount Software Tools 52

Association Adviser

OCTOBER 13, 2016

When asked whether certain technologies are being fully utilized to create customized experiences, only 34 percent of respondents utilize an email marketing system; 28 percent fully utilize their AMS; and 15 percent fully utilize their career center. This struggle may be related to lack of measuring and recording reader engagement.

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

DECEMBER 9, 2022

WBT Systems explains who’s excluded if you stop hosting virtual conferences. They also suggest ways to improve the virtual conference experience. If the answer is better email performance, you’re in the right place. Speaker: Tim Storey, CEO of the National Conference of State Legislatures. Attracting Gen Z. 3 CAE credits.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

JULY 14, 2023

It’s interesting to see how two organizations rely differently on data to market their event to attendees, exhibitors, and sponsors. Gen Z, AI and marketing. Bill Sheehan at Multiview shares his top takeaways from ASAE’s 2023 MM&C conference related to Gen Z, AI and marketing—fun topics. 1 CAE credit.

Education 39

Education Price Tools Technology 39

Reid All About it

FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Non-dues revenue.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

MAY 27, 2022

Most course (and conference) evaluations are pretty useless, says WBT Systems, because they measure how a learner felt about the course, not whether the course was effective. Women and conferences. Once a pipe dream for small and mid-size associations, marketing automation is now within any organization’s reach. Quick hits.

Technology 41

Technology Case Study Education System 41

Reid All About it

NOVEMBER 9, 2018

It’s time to stop spending billions on cheap, environmentally-unfriendly conference swag. See real-life examples from your association peers using marketing automation to keep members coming back year after year. CST – Mapping the Journey to Long-Term Member Engagement (Chicago IL). Take note! ( More info/register.

Chicago 174

Chicago DC Washington Software 174

Association Briefings

OCTOBER 22, 2020

Think of all the questions you ask on your membership application: geographical location, years in the industry, company revenue, number of employees, etc. Now take your segmentation one step further, segmenting your members based on past behavior. As an association, you are already familiar with list segmentation.

How To 52

How To Newsletter Content Communications 52

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. Staffing issues.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

SEPTEMBER 30, 2022

Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. For decades, AMS systems have focused on usability of association staff first, leading to less-than-desirable member experiences. Simon Inger, Chief Revenue Officer at Cadmore Media. Julie Stuck, email strategist, Validity.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

NOVEMBER 8, 2019

This is one of my favorite conferences, however, if you’re a consultant or vendor who provides products/services to associations, the only way you can attend is by becoming either a sponsor or speaker. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Rogue Tulips LLC.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

SEPTEMBER 9, 2022

ASAE 2022 Conference Recap. Join your Fridays@4 community for an open discussion on the recent ASAE Conference in Nashville. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Email marketing has never been more difficult than it is today.

Education 41

Education Project LMS Technology 41