Smooth The Path

APRIL 7, 2016

Implicit in our ask to take an online survey, respond to a member interview, attend a focus group or even when we ask off-handed informal questions like what did you think of the conference? How does this apply to member insights? Related posts: The members we should focus on. You say act, what does that mean?

Member Insights 60

Member Insights Member Research Survey Report 60

Reid All About it

OCTOBER 13, 2017

One of the most fascinating technological developments is the increasing use of artificial intelligence (AI) to deliver a more meaningful and valuable customer and member experience. explains the basics of AI (and its many cousins) and shows how AI can be used to help members develop an association habit. Exciting times!

DC 150

DC Washington Content Tools 150

Reid All About it

MAY 5, 2023

Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. Conferences and meetings are vital to our arsenal to inspire change, to advance mission, and to support the individuals and organizations we serve. CMP credit.

Chicago 205

Chicago Education Certificate Revenue 205

Smooth The Path

SEPTEMBER 6, 2017

Related: 10 Ways to increase the energy at your conference. The new member engagement rule of three. Or anytime you are at an association event it feels happy and safe. Great associations have an extra something that makes them unique. People like me join an association like this.

Cost 103

Cost Member Engagement Conference Industry 103

Smooth The Path

AUGUST 2, 2017

Peer pressure plays a part too because long-time members articulate that, professionals like me are active members of associations like this, or we volunteer, or we don’t miss a conference. Perhaps the association helped get their career off to a great start, and now it is time to give back.

Course 96

Course Project Team Report 96

Smooth The Path

SEPTEMBER 10, 2019

Do you ever find yourself wondering why members make the decisions they make? Why go to an inferior conference put on by a competitor? Sometimes member’s decisions seem so irrational. Why are our members so irrational? Why join, but then not engage? They are not. They are just as logical as we are.

Member Engagement 60

Member Engagement Conference Member Insights Member Research 60

Smooth The Path

JULY 10, 2018

We are about to go on-stage before 3,000 members, and we are a little nervous. At midnight at the airport the last day of the conference, we have been working 19 hours a day for the previous eight days. Our members have no idea, and if we were in their shoes, we would have no idea either.

Member Engagement 89

Member Engagement Conference Member Insights Member Experience 89

Smooth The Path

JULY 26, 2017

The new member got to sample the association’s benefits before joining. They went to the conference as a non-member. Becuase they got to experience value as a non-member they assume the member value is even greater so invest the time to learn more. Or they had access to an important piece of research.

Sample 68

Sample Discount Member Engagement Course 68

Smooth The Path

MAY 3, 2018

It is called, “yes, and” Anytime someone says something to you, even something you disagree with, say aloud, or say in your mind “yes, and” “I did not get a lot of value out of this year’s speaker line up” [Yes, and] “was there a problem you came to the conference hoping to solve?”

Innovation 87

Innovation Recruiting Recruitment Leadership 87

Smooth The Path

FEBRUARY 9, 2017

Members don’t take the time to understand their benefits. Those chapter leaders are not communicating well with new members. The conference volunteer is not doing her job. There are so many situations that pit association staff against members. Dive into your member’s stories and find out how close you are.

Survey 60

Survey Project Conference Content 60

Reid All About it

FEBRUARY 11, 2022

Year-round conference community. It” is that feeling of conference community, conversations and intellectual stimulation that WBT Systems says your association can keep going in a year-round learning community. Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement.

Content 39

Content Strategy Technology Analysis 39

Smooth The Path

APRIL 5, 2018

Our members may think membership is priced too high because of its impact on their budget or personal wallet. If members bought all the benefits a la carte, they would pay twice as much. We may think membership is economically priced. After all, look at the value and the comparative costs of membership for associations like ours.

Price 74

Price Cost Industry Member Research 74

Reid All About it

SEPTEMBER 13, 2019

MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience. What a member (or anyone) says they need isn’t always what they really need. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CAE credit.

DC 34

DC Washington Revenue Review 34