Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

Learning Management System 81

Learning Management System LMS Revenue System 81

Association Success

SEPTEMBER 7, 2020

Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”. Demonstrate corporate social responsibility. Sell a product or service. What Sponsors Do Want.

Conference 150

Conference Sample Revenue Social Media 150

Reid All About it

APRIL 19, 2024

James Young of Product Community describes a twist on mentoring. And, unlike social media channels, your association controls the app. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. I’m happy to feature it as long as it’s not too product-centric.

Newsletter 254

Newsletter Content Social Media Education 254

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7%

Revenue 52

Revenue Learning Management System Course eBook 52

Association Analytics

APRIL 1, 2024

Look to create new and innovative products and services for an underserved population in your membership. Strategy 2: Double Down With the Double Down strategy, you’re looking for products, services, and member segments that are really working well for your association.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. I’m happy to feature it as long as it’s not too product-centric.

Revenue 259

Revenue Strategy Price Newsletter 259

Reid All About it

JUNE 14, 2024

Non-dues revenue. Patti Callahan at Association Analytics describes a data-empowered method for thinking outside the traditional non-dues revenue box and shares examples from associations that are leading the way. Plus, unlike social media channels, your association controls your app. Membership app. 1 CAE credit.

Arlington 212

Arlington Revenue Leadership Strategy 212

Reid All About it

OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. The Free Press ) Social media platforms hate the written word.

Maryland 276

Maryland LMS Revenue Strategy 276

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. I’m happy to feature it as long as it’s not too product-centric. Learn about the types of technology needed for associations looking to retain, engage or grow membership and revenue programming. More info/register. 1 CAE credit. More info/register.

Revenue 276

Revenue Austin Tools Education 276

Reid All About it

JUNE 30, 2023

Non-dues revenue partners. Conference/abstract management. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. I’m happy to feature it as long as it’s not too product-centric. Our topic this month is product development. 1 CAE credit.

Chicago 206

Chicago Newsletter Revenue Education 206

Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. I’m happy to feature it as long as it’s not too product-centric. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority.

Revenue 259

Revenue Price Denver Tools 259

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. I’m happy to feature it as long as it’s not too product-centric. Hot association topics. 1 CAE credit.

Revenue 281

Revenue LMS Price Education 281

Velvet Chainsaw

OCTOBER 14, 2021

Our crystal balls are pretty foggy when it comes to predicting the return of in-person expo and sponsor revenue. Use-it-or-lose-it budgeting is alive and well in many corporations and is a real threat to near-term show revenue. Three Strategies for Protecting Expo and Sponsor Revenue. What VIP events can they attend?

Revenue 59

Revenue Newsletter Social Media Maine 59

Reid All About it

DECEMBER 3, 2021

Bad conference habits. Brandt Krueger has seen five of our old bad in-person conference habits rear an even uglier head in virtual conferences. It’s time to stop these knee-jerk practices in both conference settings. 70 content ideas for social media posts. That’s what we need! Quick hits. CAE credits.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

JUNE 25, 2021

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. I’ll be happy to feature it as long as it’s not too product centric. Fri 6/25 at 11:30 a.m.* – DEI Practitioners Social Hour: Why Is It So Hard to Talk About Race? Virtual expo.

LMS 361

LMS Revenue Tips America 361

Reid All About it

FEBRUARY 16, 2024

You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, attendees drift away. One of her suggestions, social media polls, regularly pop up on LinkedIn. Conference/abstract management. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.

Case Study 271

Case Study Newsletter Strategy Revenue 271

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 3: Timing.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.).

How To 130

How To Discount Social Media Software 130

Reid All About it

NOVEMBER 19, 2021

Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Check out the 30 ideas featured in their post and see if you can “yes and” any of them into revenue generators for your association. In-person conference/show feedback.

Revenue 195

Revenue Technology Conference Education 195

Reid All About it

SEPTEMBER 15, 2023

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. I’m happy to feature it as long as it’s not too product-centric.

LMS 259

LMS Revenue Arlington Education 259

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Your sleep and work quality/productivity depend on the right answer. I’m happy to feature it as long as it’s not too product-centric. Member mobile app. Dirty data. 1 CAE credit.

LMS 271

LMS Education Member Engagement Revenue 271

Reid All About it

APRIL 14, 2023

Abstract/conference management. Ex Ordo takes you through the steps of implementing conference and abstract management software for medical, technical, scientific, and academic events. They discuss configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

MAY 14, 2021

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Five takeaways from the Digital Networking Incubator designed by Amanda Kaiser and Matchbox Virtual Media. I’ll be happy to feature it as long as it’s not too product centric. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

Freestone

FEBRUARY 21, 2024

Perhaps you want to promote an upcoming conference or educational event? The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more. Social media. Time-based.

Marketing 79

Marketing LMS Social Media Course 79

Reid All About it

JUNE 18, 2021

Virtual conference networking. Lee Gimpel of Better Meetings is calling out virtual conference organizers for giving the label “networking opportunities” to five types of experiences that don’t deliver on the networking promise , including the ubiquitous chat box. Lessons learned while planning a hybrid conference for APHON.

LMS 369

LMS Certificate America Committee 369

Reid All About it

OCTOBER 22, 2021

I registered yesterday for ASAE TEC , my first in-person conference since forever. I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Michael Shonholz, Chief Revenue Officer, ARG. So excited!

San Diego 195

San Diego Education Social Media Content 195

Reid All About it

MAY 21, 2021

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. I’ll be happy to feature it as long as it’s not too product centric. The riches are in the niches, says WBT Systems.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

FEBRUARY 9, 2024

I’m happy to feature it as long as it’s not too product-centric. Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? 1 CAE credit.

Newsletter 271

Newsletter Certificate Denver Case Study 271

Socious

NOVEMBER 3, 2016

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. 4:15pm - HubSpot Product Launch. Gary Vaynerchuk. Anna Kendrick.

Sample 100

Sample Marketing Conference New York 100

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Digital initiatives. Member mobile app.

DC 265

DC Washington Member Engagement Innovation 265

Higher Logic

APRIL 2, 2019

Engaging current customers positively impacts overall business goals in several ways, including increasing revenue by generating opportunities for sales of additional products and services. Increase revenue. Well, that was a nice segue into our next point: increasing revenue.). Increase Revenue. That being said….

Marketing 195

Marketing Revenue eBook Software 195

.orgSource

FEBRUARY 12, 2024

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. The days when board members holed up in a conference room and mapped the organization’s future based on anecdotal evidence, political expediency, and personal experience should be over.

Marketing 88

Marketing Team Social Media Communications 88

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. True or false? That’s easy. Of course the answer is true. Above all, don’t hide your content.

Revenue 63

Revenue Content Survey Newsletter 63

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Use multiple streams of communication (email, social media, paper mail, etc.), You can also save your team time by automating member communications like emails and social media posts.

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

MARCH 13, 2018

Your company can use that data to create better products, publish more helpful content, and improve the customer experience. Customer retention, revenue, and event registrations from the community are all examples of business impact metrics. How much revenue does that translate to? What about revenue from advertising?

Revenue 156

Revenue Products Social Media Examples 156

Reid All About it

JANUARY 10, 2020

Maybe one sign of a looming implosion… your conference is stuck in the dark ages. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. Mon 1/13 at 1 p.m.* – Chatting with Agnes & Cecilia.

LMS 243

LMS Software Chicago Washington 243