Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Your input will help associations benchmark the use of event, member, and other mobile apps in associations. Membership pricing. Member engagement. Non-dues revenue partners. Introverts.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

FEBRUARY 9, 2024

Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . Hear how the speaker’s team developed a price elasticity forecast.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. Association revenue. shares 15 ways to improve your newsletter content and delivery. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. I’m happy to feature it as long as it’s not too product-centric. CAE credit. Fri 7/21 at 4 p.m.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Hear about some major considerations for online engagement. More info/register (fee for non-MPI members). Planning virtual conferences.

Montana 362

Montana Revenue Innovation Case Study 362

Membersuite

SEPTEMBER 10, 2022

In my last post, I suggested creating a flexible membership model with a range of tiers and pricing that appeal to the different segments of your target audience. I see more associations offering a hybrid membership model because it increases member engagement and retention. Membership Tier and Pricing Decision Factors.

Price 135

Price Discount Marketing Newsletter 135

MemberClicks

APRIL 26, 2024

We will show how adding the right job board software to your association website can add to your non-dues revenue stream. The best software allow employers to control the content of their postings and can add, edit, and delete them as necessary. Look for software that can optimize its content. What is Job Board Software?

Software 52

Software Discount Price Revenue 52

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

Association Adviser

NOVEMBER 13, 2018

Download a recording of “A Balanced Approach to Member Engagement” here. If people aren’t staying long on your blog, that could be a hint that your readers want shorter content. A lot of blogs have moved to shorter forms of content because readers are looking for quick-hit information. Have additional questions?

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Reid All About it

JULY 10, 2020

They warn, “We are already paying the price in greater risk aversion among writers, artists, and journalists who fear for their livelihoods if they depart from the consensus, or even lack sufficient zeal in agreement.” A webinar is a content stream, he says. Hear about some major considerations for online engagement.

Montana 365

Montana Content Price Strategy 365

Reid All About it

SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Engagement means different things for different members. CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

APRIL 9, 2021

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Content barriers. I don’t work with companies who take the committee approach to content—it’s a huge red flag for frustrations down the road. Where Community Fits in Your Overall Digital Engagement Strategy.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Disciple Media

APRIL 26, 2023

For community leaders that means a secure, reliable and flexible way to share content, inspire community members, attract new members and monetize their efforts. For community members that means a safe, informative and fun place that will enable them to meet new people, expand their minds and further their interests.

Price 36

Price Review Video Library 36

Higher Logic

JUNE 4, 2019

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Virtual events can boost the consumption of your association’s eLearning content and promote ample engagement. But, they also like consuming live content where they can ask questions and get involved with discussions.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

MAY 22, 2020

The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. More info/register. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! For example, after you host a fantastic event, you can give members a space to keep the conversation going!

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Procrastination. 1 CAE credit. More info/register. 1 CAE credit. More info/register. 1 CMP credit.

Chicago 195

Chicago Certificate Marketing Content 195

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. 2015. ** 11%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

JULY 3, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Maximizing Member Engagement in the COVID-19 Era. Tue 7/7 at 12 p.m.

Montana 221

Montana North Carolina Review Member Engagement 221

Reid All About it

JUNE 18, 2021

Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Turning the content you collect from your community into compelling video stories can feel daunting. But polishing user-generated content into authentic video stories is easier than you think. Tue 6/22 at 2 p.m.

LMS 369

LMS Certificate America Committee 369

Reid All About it

JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Ryan Law, CXL ). Barry Davret, Medium ).

DC 293

DC Washington Member Engagement Content 293

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Before it’s too late, establish a daily oral hygiene habit that includes flossing and purple Listerine, or pay the price. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.),

Chicago 205

Chicago Education Certificate Revenue 205

Rejuvenesce

APRIL 12, 2023

The Rise of Subscription-Based Models Predictable Revenue Streams One of the most significant advantages of subscription-based models is the steady and predictable revenue stream they provide. This financial stability enables organizations to invest in new initiatives, expand their offerings, and enhance the overall member experience.

Price 52

Price Revenue Member Engagement Resources 52

Reid All About it

JULY 17, 2020

Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies.

Montana 341

Montana Revenue Strategy Conference 341

Crowd Wisdom

DECEMBER 6, 2023

According to the latest Community Brands research, 51% of members prioritize both training opportunities and certifications or credentials as a top membership benefit. More members are turning to their associations for professional development opportunities. Associations are becoming the top source for continuing education content.

Education 52

Education Resources Industry LMS 52

Higher Logic

MAY 2, 2019

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that. Improve member retention.

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

APRIL 16, 2021

I liked this one from Jyrki Paananen, co-founder and COO of Brella, who said, “There’s almost an inflated volume of virtual events at the moment and it is challenging to make content the differentiator, so perhaps connections could be the new king.”. How Your Association Can Drive Revenue & Growth with AI-Based Personalization.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Host: Grip Speakers: Abi Cannons, Senior Product Marketing Manager, Grip Matt Coyne, Chief Content Creator, Waves Connects Panos Moutafis, CEO & Co-Founder, Zenus Inc.

Technology 195

Technology Chicago Education System 195

Reid All About it

JANUARY 8, 2021

Virtual conference pricing. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. Content curation tips and examples to fill your editorial calendar. Building new norms.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. Hear about some major considerations for online engagement. Learn why it’s so important to make sure your educational content is optimized for search engines.

Case Study 285

Case Study Content Montana Price 285