Reid All About it

AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Gen Z and millennial marketing. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Wed 2/28 at 11 a.m. Digital initiatives. Event sponsorships.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

DECEMBER 5, 2022

If something goes wrong, a volunteer moderator can intervene or report a discussion to a staff leader. Empowering your volunteers to become SMEs for your learning program will help you generate quality content for your association. A moderator can begin conversations and ensure discussions adhere to your community guidelines.

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

WBT Systems

JANUARY 3, 2017

These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. Take a look at the Top Association Management Predictions for 2017 from 13 experts, in this report from Aptify.

Technology 210

Technology Learning Management System Certificate System 210

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Boost your non-dues revenue. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

.orgCommunity

JUNE 18, 2019

Generation Z and young Millennials are different. However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. The 4 Education Expectations of Millennials and Gen Z.

millennials 40

millennials Education How To Social Media 40

Higher Logic

FEBRUARY 4, 2020

Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Nearly half say members have too many competing options for content, and only 1 in 4 (28%) feel their communications are well integrated. A cheer for 2020: ?? Yesterday.].

Communications 287

Communications Tips Content Tools 287

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. A good report informs and influences action. What’s on your mind this week? Never a dull day! Wed 5/18 at 12 p.m.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

MAY 21, 2021

Spring Cleaning: 5 Reports to Run In Your Membership Database Now. Learn about five reports you can run in any database that will help you kickstart your data spring cleaning. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Presenters: millennials Molly Phayer and Erica Salm Rench.

San Jose 369

San Jose Email Marketing Tools millennials 369

WBT Systems

FEBRUARY 28, 2017

This report, recently published by Gallup (and available for free download), is written from a more corporate perspective, but some of it’s findings could be very relevant for associations. State of the American Workplace. Lifelong Learning is Becoming an Economic Imperative.

Education 150

Education Mooc Certificate LMS 150

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Associations Now

JANUARY 7, 2020

For instance, Fast Company recently reported that Facebook engagement is declining, whereas TikTok engagement is growing quickly, especially with millennials and members of Gen Z. Sponsored content. Too often, O’Reilly says, sponsored content is viewed purely as a nondues revenue opportunity.

Member Engagement 78

Member Engagement Social Media Revenue millennials 78

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Mobile apps. Attend as many or as few sessions as you wish—sessions described below.

Strategy 272

Strategy Video Technology Innovation 272

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI). The state of association membership.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JANUARY 26, 2018

Attracting millennial/young professional supporters. Of all the benchmark reports released in the association community each year, this is one of my favorites. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Five-Steps to a CME Digital Content Strategy. Keep learning!

DC 225

DC Washington millennials Chicago 225

Reid All About it

JANUARY 25, 2019

The weekly list of free educational events and resources for the association community… Oh my god, Millennials, Gen Z, they’re here! Some quick hits before we get to the list of next week’s free webinars: More calendar talk: why your association should use a content calendar in 2019. User Generated Content for Associations.

Chicago 170

Chicago DC Content Washington 170

Reid All About it

MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Content Forum Weekly Community Chat. Host: Content Forum.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Association Freak

MAY 21, 2022

This report was originally published as Tacking Into the Headwinds of Association Growth. Table of Contents. Users, of whom 67% are Millennials, have saved $170M+ this year. In addition to ad revenue, Honey earns a small commission on every coupon code used. Reading Time: 10 minutes. The Shifting Association Market.

Revenue 72

Revenue Discount Products Marketing 72

Aaron Wolowiec

JANUARY 12, 2016

In fact, Abila predicts certification revenue will surpass membership revenue in 2016. One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”.

Certificate 100

Certificate Revenue System millennials 100

EventMobi: Association Events

SEPTEMBER 13, 2023

90% of millennial donors are motivated to give based on the mission rather than the organization. If your event app or community management software includes analytics and reporting , you can use this data to score insights into member behavior–and adjust your membership experience strategy in response. Making your brand stand out.

Member Experience 130

Member Experience Tips How To Software 130

WBT Systems

SEPTEMBER 5, 2017

By adding podcasts to your online learning curriculum and communication strategy, you will attract the attention and loyalty of members, customers, and prospects, while enhancing the impact of your educational content. A podcast is simply audio content that’s delivered digitally in the form of an MP3 file. Who’s listening to podcasts?

Content 150

Content Education Products millennials 150

Associations Now

DECEMBER 4, 2019

As The Wall Street Journal recently reported , bread companies are cutting down on the size of the loaves they sell in some cases, to match millennial eaters, who eat healthier variants of bread that tend to go bad faster because they have fewer preservatives, as well as the growing number of people who live alone.

Industry 52

Industry millennials Price Revenue 52

WBT Systems

JANUARY 10, 2017

Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.” A report from AFCEA International details that increasingly organizations, including associations, are purchasing cloud-based resources and services, such as learning management systems.

LMS 150

LMS Learning Management System Certificate System 150

Reid All About it

MAY 14, 2021

Even though data from our 2021 Training Trends Report tells us that in-person training will make a return, more courses will likely remain virtual. Loren Edelstein, Vice President, Content Director, Northstar Meetings Group. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Host: ASAE.

St. Louis 341

St. Louis Technology Strategy Conference 341

Socious

SEPTEMBER 23, 2016

Download Your Free Report of 9 Consumer Trends That Affect Your Association Today. They regularly publish helpful content on vacation destinations, give members travel discounts, and sell physical and virtual products through their online store. Download Your Free Report of 9 Consumer Trends That Affect Your Association Today.

millennials 100

millennials Course Tools Industry 100

ISAE

JANUARY 17, 2024

Membership seems to be on the rise again with 46% of associations reporting an increase in membership in 2023. According to NPOInfo’s charitable giving statistics report, older generations still make up the majority of association members at 34%, while Millennials and Generation Z combined make up just under 30%.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

OCTOBER 7, 2016

In deciding to audit a tax-exempt organization, the IRS looks at the gap between the tax reported and paid, and the tax the IRS says is owed. Unrelated Business Income Tax (UBIT) and employment taxes are fertile ground for collecting additional tax revenue. Learn about the digital relationship between content, marketing and eLearning.

Mooc 205

Mooc Certificate DC millennials 205

Association Adviser

APRIL 15, 2014

We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Regardless of change and differences in generation styles, there are areas where it’s still appropriate to expect Millennials to conform to traditional ethics and hard work. Bill Mickey. Melissa Harrison. XYZ University. May 28-31, 2014.

millennials 60

millennials Georgia Florida Directory 60

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. Younger members, especially millennials, have experienced technology as a key component of their entire education experiences, have expectations that will put pressure on associations not investing in current technology.

Case Study 150

Case Study Arizona Social Media Revenue 150

SCD Group

MARCH 8, 2016

Most are dealing with the transition from Boomers to Millennials. Cosmopolitan has reported that they get up to 3 million views a day via their Snapchat Stories. With the right strategy in place, webinars can generate high-quality leads and drastically increase revenue. People ignore ads but they love great content.

Marketing 40

Marketing millennials Social Media Content 40

Reid All About it

OCTOBER 21, 2016

Data from the survey will form the basis of a report Tagoras will release in the coming months. Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Terry Ibele, content manager, Wild Apricot. 1 CAE credit. More info/register. Host: Association Networking Group.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

MARCH 22, 2019

Do you have a strategy to keep them coming back to you – for content, resources and to take action? Hear about real-world examples of organizations that integrate, automate, and coordinate systems like marketing automation, online communities, and their AMS for improved member insights and reporting. 1 CAE credit. More info/register.

Arlington 170

Arlington DC Washington LMS 170

Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Sponsorships. How can associations provide corporate partners with valuable access to their member communities ? 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

.orgCommunity

OCTOBER 8, 2019

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Gen Z thinks and acts VERY differently than Millennials.

Technology 40

Technology millennials Revenue System 40

Reid All About it

AUGUST 9, 2019

I’m wondering if the growing personalization trend will lead to members expecting their association to personalize content too. Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Driving Meeting Value: The ROI of Measuring Engagement with Meeting Content. It’s so flavorful. 1 CMP credit.

Columbus 39

Columbus North Carolina LMS millennials 39