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Use Data for New Revenue Opportunities

Association Analytics

These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Like others, revenue is most likely top of mind for your association. We are going to share three ways to generate new revenue using your data. No two members are alike. Get Started!

Revenue 169
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The Value of Reciprocal Membership Agreements

Associations Now

While reciprocal membership agreements allow participating organizations to increase their member count, they are about more than numbers and dues revenue. Learn how one association uses reciprocal agreements to build meaningful relationships with partners to advance its mission and industry worldwide. It lowers the barrier for entry.”

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) When members are doing something cool in your community, give them a shoutout in your newsletters and social media.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Are they relevant to your mission or industry? If your organization sells any products or merchandise, you can also offer limited-time discounts to drive membership.

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Association Brain Food: 3.24.23

Reid All About it

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. More info/register. . –

Revenue 227
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How to plan a professional development day for your association  

Freestone

To ensure the greatest member attendance, you may want to consider ‘down times’ in your industry, when business may not be as demanding. Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey.

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Back to Basics: Make Member Communication Useful, Accessible and Engaging to Earn More Revenue

Association Adviser

Achieving industry objectives, providing educational programs, and filling staff positions require sufficient funding. Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Many associations today recognize they cannot rely on membership fees alone to sustain their business model.

Revenue 63