Higher Logic

JULY 10, 2019

this metric is actually an effective growth strategy to help you counteract churn and increase overall revenue. 4 Growth Strategies to Help You Achieve Negative Churn. To help you take advantage of the benefits of negative churn, we’ve got four strategies you can use to increase your customer value and accelerate growth.

Revenue 184

Revenue Strategy Price Products 184

WBT Systems

JULY 31, 2018

Recruitment strategy: help millennials get jobs. Create an online career center that features professional development programs and other career resources for young professionals. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Millennials need jobs. Some don’t have a job.

millennials 150

millennials Resources North Carolina Certificate 150

Higher Logic

FEBRUARY 26, 2019

In order to help organizations make the most of their continuing education technologies, we’ve collected our favorite strategies. Offer certifications, accreditations, and other valuable resources. Community-building is often a cornerstone of any successful organization’s overall strategy. Foster a sense of community.

Education 149

Education Strategy LMS Software 149

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Blue Sky eLearn

MARCH 27, 2018

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Access to online resources. Digital membership cards.

Association Software 144

Association Software Recruiting Recruitment Software 144

MemberClicks

MAY 10, 2024

From encouraging membership to driving enormous revenue growth, Job Board is not only an invaluable resource for members, but also a hidden weapon associations can wield to drive non-dues revenue, expand reach and add value. While this is a fantastic community asset by itself, Job Board is capable of so much more.

Idaho 52

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EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership drives work best when you’ve got a solid strategy in place. Ready to launch your membership campaign, but wondering where to start? Step 4: Budget!

How To 130

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MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. For you, renewed members takes up less time and resources because they’re already onboarded while paying the same dues fee. What is member retention?

Process 52

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Reid All About it

DECEMBER 8, 2023

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Member retention. Zoom fatigue. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

NXUnite

DECEMBER 13, 2023

These mission-driven companies place purpose at the heart of their business strategies. Helpful Resources: We’re constantly creating educational resources for the mission-driven sector. We even offer a Cause Coins system for our community, which they can redeem for rewards like discounts on technology and event tickets.

Software 130

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Associations Now

OCTOBER 23, 2023

According to Le, ACN’s goal was to complement its membership strategy, recognize member longevity, and find ways to increase member loyalty. “We If they stayed beyond that time, we had them for life, but if they dropped off during that time, it took a lot more resources and effort to bring them back,” Le said.

Discount 106

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Nimble AMS

MAY 16, 2024

If not, it might be time to consider leveraging AI to improve your member marketing strategy. Membership marketing is a strategy used to acquire new members, increase member engagement, renew current members, or bring back members from the past. Has your organization used Artificial Intelligence (AI) to do basic marketing tasks?

Marketing 78

Marketing How To Discount Tips 78

Association Freak

APRIL 10, 2024

This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants. This finding challenges the conventional wisdom that discounts and one-off events are the key to member engagement and retention.

Member Engagement 72

Member Engagement How To Discount Survey 72

ISAE

APRIL 21, 2024

While most of these incentive programs give members exclusive discounts at certain retailers, they can also offer more tailored perks. We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. Leverage digital marketing. Offer exclusive opportunities.

Discount 52

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Association Success

SEPTEMBER 24, 2020

As businesses switch their focus from o wnership to access, o ne-time to recurring payments, t ransactions to relationships and o ne-way communication to ongoing feedback, t hese four key trends should inform any effective membership strategy. . The membership economy prioritizes access over ownership.

Strategy 78

Strategy Social Media Revenue Discount 78

Freestone

APRIL 16, 2024

Read our blog to discover four helpful strategies to drive success at your organization. You’ve likely already spent a lot of time and resources securing a speaker and venue for the event, so rebroadcasting it later ensures you get your money’s worth. When is it okay to repurpose content at your organization?

Education 77

Education Content LMS Library 77

Reid All About it

DECEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Grassroots advocacy. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.

Arlington 266

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Higher Logic

AUGUST 1, 2019

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. It's stressful.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

MemberClicks

MAY 15, 2024

By using the right strategies, you can boost registrations and ensure your event stands out. There are various strategies to help with this, including different promotional techniques. Some tips focus on different aspects of marketing, but the goal is to craft a cohesive strategy that draws in your audience.

Marketing 52

Marketing Conference Social Media Tips 52

Blue Sky eLearn

DECEMBER 6, 2019

As your association evolves and increases its membership, your engagement strategy should evolve as well. Start thinking about digital engagement strategies, as these can attract the younger employed crowd and streamline your internal operations. According to the Pew Research Center , 9 in 10 American adults use the internet.

Member Engagement 232

Member Engagement Directory Tips LMS 232

Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Team time and resources. Pricing Strategy for Training Courses: Subscription vs. One-Time-Fee. So, while exploring the models, keep in mind whether the subscription or one-time fee variation would best fit your learning business strategy.

Price 172

Price Course LMS Discount 172

Spark Consulting

OCTOBER 28, 2014

So how do you determine your pricing strategy? Think through the amount of resources that go into creating and maintaining what you’re offering – make sure you account for both * direct * (aka, actual money) and * indirect * (aka, things like staff time) costs. For more information on pricing strategies, see: NetMBA: pricing strategy.

Discount 150

Discount Price Cost Products 150

Smooth The Path

DECEMBER 17, 2019

The organization pulls in and conserves resources, much like a hibernating bear. Instead of pulling in, the organization tries to boost revenues by discounting dues and non-dues revenue streams. We see deep discounts on conferences, meetings, research, guide books, membership, and more. The first is the Circle-The-Horses path.

Discount 88

Discount Revenue Resources Products 88

Aaron Wolowiec

APRIL 1, 2013

This plan often does not drill down, however, into the specifics of education strategy (and the chances it extends to digital learning are equally shaky). At right, you’ll find the results to two different poll questions on the topic of education strategy. We offer team discounts for groups of five or more.

Education 100

Education Strategy Content Resources 100

Disciple Media

OCTOBER 24, 2023

For businesses seeking to foster deep connections and brand loyalty in today’s digital landscape, establishing a paid community has become a pivotal strategy for knowledge sharing and purposeful networking. This guides content creation, engagement strategies, and even aesthetics. What is a paid community?

Strategy 36

Strategy Tips How To Price 36

Association Adviser

OCTOBER 30, 2018

And don’t discount social media, which remains an important way to reach members. Adding a new member communication platform to your association’s repertoire will certainly lead to questions about time and resources for your staff. External member communication partners can also be a reliable resource for your association.

Communications 184

Communications Social Media Newsletter Content 184

WBT Systems

JUNE 12, 2017

1 – Provide pre-course resources. What resources can you provide that will quell any fears or concerns they have about committing to your program? Ask them to share how they applied the strategies or tactics in real life, and what obstacles they encountered, lessons they learned, and successes they enjoyed.

Course 192

Course Discount Review Education 192

Associations Now

MAY 30, 2019

Offer a post-conference discount. Instead, consider following up with your nonmember attendees after the event and offering them a special discount on membership. For example, if you know they attended certain sessions, include recommendations on other resources that your association offers related to those topics.

How To 96

How To Discount Conference Resources 96

Delcor

JANUARY 28, 2019

We all know that pop-ups can be annoying, intrusive, and even dangerous—but can pop-ups add value to your marketing strategy? Your members are the key to identifying the most effective online marketing strategy for your association. Unique pop-up approaches can be an important part of your online content strategy.

Strategy 69

Strategy Marketing Content Guidelines 69

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Sponsorship strategy. You’ll see the next edition on Friday, April 14. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. TechSoup Tour: How to Access Donations, Discounts, and Resources. Tue 1/15 at 2 p.m. More info/register. Host: TechSoup.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

JANUARY 22, 2021

The weekly list of free educational events and resources for the association community…. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Virtual networking incubator.

Innovation 370

Innovation Communications Education Strategy 370

Smooth The Path

AUGUST 20, 2019

In the association community, there are lots of discount membership strategies — free or reduced membership for students, reduced price membership for new members, and long-in-duration trial memberships. There is an alternative to free and discounted memberships and that alternative is sampling. Did you love it?

Sample 68

Sample Discount Price Software 68

Aptify

JULY 1, 2021

So, what strategies guide your plan for recruiting these new members? How to create a membership recruitment strategy. Creating a fresh membership acquisition strategy gives you a way to move forward with intentionality. Here are some ideas to keep in mind when creating your membership recruitment strategy.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

SBI

JANUARY 16, 2024

Several of these changes and innovations will shape association management strategies and services in 2024 and beyond. Moreover, SBI worked with clients to catalyze membership growth by offering enticing incentives, such as discounted rates for group membership and events with multiple registrations from a single organization.

Cost 52

Cost Innovation Revenue Association Management 52

Associations Now

JANUARY 30, 2015

Meetings professionals have a new set of resources, courtesy of the Convention Industry Council, to help stop attempts to divert meeting attendees away from recommended hotel room blocks. The resources were compiled by a 10-member workgroup CIC put together as part of its Accepted Practices Exchange (APEX) initiative.

Las Vegas 40

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MemberClicks

NOVEMBER 29, 2023

According to a study by Hinge Research Institute , growing brands are three times more likely to use partnerships, such as sponsorships, in their marketing strategy and as a result, see two times more profit than others. Virtual swag bag Give sponsors an opportunity to include branded swag such as gift cards, discounts, and more.

Video 97

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