EventMobi: Association Events

MAY 1, 2024

But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Download the Event Technology Buyer’s Guide for Associations now. Will the platform integrate with my existing tools? Your association likely uses an association management software (AMS) or a CRM tool.

Technology 264

Technology How To Case Study Price 264

Higher Logic

NOVEMBER 21, 2017

In the digital landscape of 2017, online communities continue to make headway in the association market. Online communities add to the always-evolving digital tool box and provide today’s association members with the ability to connect, network and share in a private community space of interactivity. Develop Personalized Experiences.

Marketing 198

Marketing eBook Content System 198

Higher Logic

AUGUST 2, 2018

Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. And it’s left traditional email marketing tactics in the dust. This situation is ideal for those being marketed to.

Marketing 184

Marketing Software Member Experience Email Marketing 184

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Without these features, it’s difficult to make your marketing automation campaigns shine. Scoring Tools. Web tracking.

Marketing 205

Marketing Social Media Survey Tools 205

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

Marketing Strategy Tips Social Media 184

GrowthZone

AUGUST 18, 2021

That’s why you need to learn about— and start using—marketing automation. Marketing automation allows you to generate leads, turn leads into prospects, convert them into paying members, and correctly onboard them, so they become members for life. GrowthZone has a built-in marketing automation module. Sound ideal, right?

Marketing 148

Marketing Social Media System Price 148

Association Analytics

FEBRUARY 20, 2024

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. Even if you’re using technology tools, the human touch is an invaluable tool.

Strategy 169

Strategy Social Media Discount Newsletter 169

Association Success

MARCH 13, 2020

Here’s a list of the tools and software we’ve found that are most likely to help organizations, their members and businesses stay in contact while working safely from home. . The oft-used tool is one of the easiest ways to connect, especially for quick meetings. Starts at: Free. Social media . Starts at: Free. CommPartners.

Tools 141

Tools Austin Price Texas 141

AvidXchange: Association Management

MAY 30, 2023

With changes in the housing market and higher interest rates, the community association management industry is battling rising costs of business. Community association management companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market.

Association Management 130

Association Management Tools Technology Industry 130

Association TRENDS

JULY 20, 2021

Marketing Automation isn’t just a tool to achieve operational efficiencies. Click here to download this ebook today! In fact, it’s actually a shift in philosophy around the way you communicate your brand and membership promise.

Marketing 52

Marketing eBook Tools Communications 52

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

Membership Marketing

JULY 29, 2015

Once again, I am pleased to share the just released 2015 Membership Marketing Benchmarking Report with you. This is the seventh consecutive year that Marketing General Incorporated (MGI) has produced this research which explores the membership marketing initiatives and outcomes of 914 participating associations.

Report 40

Report Marketing Social Media Leadership 40

Higher Logic

APRIL 28, 2016

Online content and content marketing is so much more than just text on a page. We’ve assembled a list of the top five killer graphic design tools we think any community manager can use as a quick resource for simple design jobs. Here are the design tools every community manager should try: 1. The Noun Project. Check this out!

Tools 120

Tools Library Software Project 120

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

Spark Consulting

JUNE 2, 2021

When Maddie Grant and I were researching The No BS Guide to Digital Transformation: How Intentional Culture Change Can Propel Associations Forward , we found all sorts of definitions, depending on the perspective of the definer (marketing, tech, HR, C-suite, etc.). And the cycle repeats. Which sounds, if not easy , then at least simple.

Technology 195

Technology Tools Process Industry 195

Higher Logic

AUGUST 23, 2018

It’s a valid fear – as marketing automation adoption increases, many seasoned marketers are wondering if they’re automating themselves out of a job. When you use marketing automation, you can improve all these scenarios, saving time on the manual tasks. What is your strategic plan for growing your marketing automation use?

Marketing 120

Marketing Content Tools Team 120

Expo Logic

FEBRUARY 27, 2020

And your event app is your tool to help you educate and inform your attendees, build attendee engagement, drive attendee networking, add value for your sponsors and exhibitors and so much more. But an event app is only as good as the number of attendees that download it. Download the full guide to receive all ten for free.

Social Media 36

Social Media Tools Communications Conference 36

Higher Logic

MAY 30, 2018

But, taking a few minutes to sit down and truly understand each one can benefit the marketer. They’re friendlier than they seem, and you’re likely going to be hearing a lot more about them in the marketing world. What’s the difference between marketing automation and AI? The marketer creates the rules controlling the automation.

Marketing 114

Marketing eBook System Content 114

Higher Logic

MAY 29, 2020

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Let’s just do that.”.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

Achieve

AUGUST 18, 2023

It’s no secret that effective marketing helps maximize the fundraising potential of your nonprofit’s events. For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Let’s get started!

Marketing 52

Marketing Video Social Media Revenue 52

Association Adviser

NOVEMBER 27, 2017

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

CA 61

CA Marketing eBook Tools 61

Association Analytics

SEPTEMBER 27, 2023

Download our free benefit analysis template and watch a short video that explains how to complete it. Savings & Optimization – describe the areas and number of hours that will be saved through more efficient data tools and processes. Consider the different departments in your association.

Analysis 169

Analysis Revenue System Learning Management System 169

AvidXchange: Association Management

NOVEMBER 9, 2022

To keep up, HOAs need to protect their razor-thin margins and ensure they have what they need to not only do the work, but to compete in a red-hot market. The digital tool also streamlines processes, reduces stress on staff and empowers community managers to handle greater workloads without adding more employees.

Survey 130

Survey Cost Technology Process 130

Wild Apricot

SEPTEMBER 22, 2008

Hundreds of new web-based applications come on the market every year, so there's likely to be an affordable application for almost any administrative task -- with no need to download, install, maintain and update the same software on each of the computers in your organization. But how do you go about finding the tools you need?

Tools 150

Tools Software Resources Marketing 150

Higher Logic

FEBRUARY 21, 2020

We get into the specific customer-facing tools you need to create a seamless digital customer experience. But they also offer other solutions you can add on for no extra cost, like a community tool. Customer marketing is becoming increasingly important to tech companies. It's free to download: Access it for free here: 2.

eBook 286

eBook Tools Products Communications 286

Nimble AMS

MARCH 30, 2023

Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. What is customer relationship management ( CRM ) ?

Software 138

Software Member Experience Technology Certificate 138

Higher Logic

JANUARY 24, 2019

Don’t fall into this trap with your membership program management tools. But that’s only one piece of the puzzle: you also have finance software, marketing software, and event planning and management software. Whatever tools you use, it pays off to take the time to explore your CRM’s app marketplace.

Communications 209

Communications Software Member Engagement Event Planning 209

NXUnite

MARCH 18, 2024

Learning management software (LMS) emerges as a powerful tool that not only streamlines administrative tasks but also enhances member experiences through personalized learning opportunities. As members engage with your resource library, they gain valuable knowledge, insights, and practical tools that enrich their professional journey.

Software 130

Software LMS Library Certificate 130

Association Adviser

DECEMBER 19, 2017

One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. Automated workflows. Landing pages and forms. Attribution reporting.

Technology 62

Technology Marketing Cost Tools 62

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. The emerging marketing channel is paid digital advertising. So how do you make a case for sustaining and even increasing your membership marketing budget?

Report 95

Report Marketing Recruiting Recruitment 95

Nimble AMS

JANUARY 25, 2024

Here are some of the most popular categories: Finance Human resources Enterprise resource planning Sales Customer Service IT and admin Marketing Integration Salesforce laps Analytics Whatever your need, you can find a solution on the Salesforce AppExchange. Download now

Software 119

Software Association Management System Innovation 119

Higher Logic

MARCH 12, 2019

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. Use the same communication tools. Use the same communication tools. This will look different depending on what tools you’re currently using.

Communications 174

Communications eBook Tools Team 174

Association Adviser

DECEMBER 19, 2017

One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. Automated workflows. Landing pages and forms. Attribution reporting.

Technology 60

Technology Marketing Cost Tools 60

Higher Logic

MARCH 6, 2018

An online community is a tool. Do they want to know more about trends in the market and what your members want? For example, executives who want to learn about the market can use the community as a conduit to member needs. Pitch Your Community as a Business Tool. But what about executives? Don’t See Value.

How To 266

How To eBook Software Library 266