May, 2019

Let Your Members Determine Email Frequency

YourMembership Blog

Email tops the list of easiest communication channels to consume, most likely to keep members engaged, and most powerful storytelling. The question is, are you using email in a manner that your members desire? According to the Community Brands Member Loyalty study, email tops the list of easiest communication channels to consume, most likely to. The post Let Your Members Determine Email Frequency appeared first on YourMembership.

The Member Journey Has Changed: Are You Changing With It?

Higher Logic

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Technology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

Five Tips to Keep Your Association’s Website on Target

Associations Now

If the wrong visitors dominate traffic on your association’s website or if pages targeted at members aren’t carrying their weight, look at ways to change that conversation. Here are a few ideas.

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What’s the Impact of M&A on Your Association?

Moery Company

Istock/Credit: natasaadzic. Currently, we see mergers and acquisitions on the rise in the industry. Companies are buying each other and, often large companies buy each other as well. What happens at the association?

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Partnership v. Membership: Is There a Membership Role for Suppliers?

Spark Consulting

In my previous post in this series, I concluded with the question: What role, if any, does supplier membership play in this ecosystem?

Association Brain Food Weekly: 5.3.19

Reid All About it

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix.

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More Trending

Onboarding for Retention: How to Engage New Members for the Long-Term

Higher Logic

Onboarding new members is a critical step for associations, and often one that is missed or under-emphasized. That first year of membership has a big influence on whether that member will renew with you.

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13 Meeting Minutes Templates to Help You Ace Your Nonprofit Board Meeting

Wild Apricot

Browse a comprehensive list of meeting minutes templates for maximum efficiency, accuracy and formatting

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How to Set Realistic Member Acquisition Goals

Moery Company

IStock/Credit: SZepy. First of all, don’t leave member acquisition decisions to your board or the membership committee. Trust me. Here’s what can happen….

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Influence Across America

Spark Consulting

Thanks to the generosity of my friend and colleague Ed Barks , I had the opportunity to attend Influence Across America: The Rise of State and Local Power and the Impact of Digital Media , a National Digital Roundtable panel event at the Newseum earlier this week.

Association Brain Food Weekly: 5.31.19

Reid All About it

The weekly list of free educational events and resources for the association community… Since reading is the first step in the professional development journey, wouldn’t your association want to encourage members (and others in your audience) to develop a reading habit?

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Everybody’s Due-ing It! Ideas to Drive Non-Dues Revenue

Blue Sky eLearn

Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue.

8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. What to open? What to ignore? It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6

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7 Proven Ways to Increase Member Retention Right Now

Wild Apricot

Here are 7 proven ways to increase Member Retention. Expert Advice, Real life examples, research, and more. By the end, you'll have the blueprints to create a solid strategy to start increasing member retention at your organization right away

An “Association Hustle” Happy Hour – Join Us!

Moery Company

Join us for an Association Hustle Happy Hour on Thursday, June 6th from 4:30 to 6:30 at Fadó Irish Pub. We’ll raise a glass to the good work ahead and huddle up on how we can kick it up a notch with a little hustle. Also, If you’re attending ASAE’s MM&C Conference – Fadó is a short walk away.

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Will Your Association’s Credentials Become an Alternative to College?

WBT Systems

Will Your Association’s Credentials Become an Alternative to College? Read more about Will Your Association’s Credentials Become an Alternative to College

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Association Brain Food Weekly: 5.24.19

Reid All About it

The weekly list of free educational events and resources for the association community… Billhighway asks, “ Do your chapter awards spark joy? ”

3 Tips for Selling Sponsorship for eLearning

Blue Sky eLearn

Nowadays, eLearning or online learning isn’t a new or foreign concept. Most associations have some sort of eLearning program – be it recordings from annual meetings, monthly webinars, or content created specifically for on-demand courses. .

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3 Benefits of a Customer Advisory Board for Your Software Company

Higher Logic

Do you have a Customer Advisory Board (CAB) or customer advisory council? A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

How to Write a Sponsorship Letter (+ 2 Templates)

Wild Apricot

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started

How To 245

What’s it Cost to Join Your Association?

Moery Company

Istock_Credit:anyaberkut. Can the person in charge of member recruitment tell you how much it costs to join your association? I had an experience with a group recently, where the answer was “No.” Primarily because there is more than one answer based on your dues structure.

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How to Increase Non-Dues Revenue without Nickel-and-Diming Members

WBT Systems

How to Increase Non-Dues Revenue without Nickel-and-Diming Members. Read more about How to Increase Non-Dues Revenue without Nickel-and-Diming Members

Association Brain Food Weekly: 5.17.19

Reid All About it

The weekly list of free educational events and resources for the association community… Superstition Mountains Wilderness, AZ. Colleges isn’t the only path to success these days.

What Should We Do to Get Ready for Blockchain?

Spark Consulting

One of the key elements of blockchain networks is the network. This technology is a system-level technology. What that means is that its true power lies in the network effect, in the system.

6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that.

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How to Get Started Using Website Themes, Layouts and Templates

Wild Apricot

Do you have a vision for how your website should look? Here's your guide to using website themes, master layouts, and page templates to make it a reality

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How a 1-Person Comm Shop Can Execute a Killer Communications Strategy – Moery Webinar

Moery Company

Many associations say the #1 communications challenge is the struggle to relay their membership value proposition because they don’t have the bandwidth to execute. JP Moery knows the struggle is real but can attest to a successful strategic communications effort that can be led by a 1-person shop.

Selfless Leadership is the Best Kind – Are you a Selfless Leader?

Association Leaders

I view leadership as a journey. Like most journeys it has its highs and lows. Sometimes I am working on all cylinders and practicing great leadership techniques. Other times, I struggle and find myself practicing more of the “don’ts” than the “do’s” of leadership. I suspect most leaders have similar experiences. Like most worthwhile things in life, I find when I’m struggling with leadership I need to go back to the basics – to remember that leadership isn’t about ME – it’s about others!

Association Brain Food Weekly: 5.10.19

Reid All About it

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift.

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How Will Blockchain Affect My Members?

Spark Consulting

As you may recall from my previous post on my new whitepaper, Blockchain for Associations: Separating the Hype from the Promise , my co-author Shelly Alcorn and I think that this is the REAL question association execs need to be asking ourselves right now.

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8 Reasons Your Customer Support Improves with an Online Community

Higher Logic

In today's global economy, you're no longer competing with just the businesses in your town. You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more.

Easy Members Only Website: Wild Apricot #1 Ranked Membership Software

Wild Apricot

If you'd like an easy way to create a Members Only Website, use Wild Apricot. Wild Apricot is the #1 rated Membership Management Software, plus you can get a free 30-day trial

Don’t Know Who You’re Talking to You? Ask.

Moery Company

Here at The Moery Company, we send communications to thousands of prospects every month. To make our communications count, understanding the audience is critical. A considerable part of our communication success is the detail we collect to segment our lists.

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I Want the Right Pageviews

Eric Lanke

This week's blog post is partly inspired by this post on Seth Godin's blog. In it, he makes the case that the idea of "reach" is overrated. Why do you care if you can, for more money, reach more people? Why wouldn’t it make more sense to reach the right people instead? I agree entirely.