Sat.Apr 15, 2023 - Fri.Apr 21, 2023

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Five Reasons to Consider Using Marketing Automation for Associations

GrowthZone

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. If these benefits alone don’t convince you, read on to learn why you will want to implement these features if you haven’t already. In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their member

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Grow the Human Skills: Critical Thinking, Creativity, Collaboration, and Communication

.orgSource

AI, which once lived on the far horizon, is making a swift and dramatic entrance into our daily lives. The technology promises to upend the way business operates. Yet no one is sure how that new reality will unfold. It’s certain that jobs, which are ubiquitous in the current economy, will disappear in the same way that file clerks and gas station attendants have vanished.

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How to Set a Vision, Fast

Associations Now

The National Asphalt Pavement Association wanted to set long-term industry goals in a short amount of time. Research and organization set the tone—and generated revenue too. In late 2020, the board of the National Asphalt Pavement Association (NAPA) wanted to focus more on goals relating to climate and sustainability. Those issues were clear, but the goals that needed to be wrapped around them weren’t.

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How to Encourage Staff to Take Advantage of Mental Health Benefits

Associations Now

Employer-provided mental health programs improve staff well-being on and off the job. However, these resources often go untapped by employees. An expert shares how cultivating a culture of support and education can encourage staff to use these benefits. Last December, Employee Assistance Professionals Association CEO Julie Fabsik-Swarts, MS, CFRE, CAP, made the decision to close the EAPA office between Christmas and New Years.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Top 20 Membership Management Software (Reviews + Pricing)

Raklet

Why People Should Use Membership Software Membership management software is a must-have for companies and organizations that rely on member. The post Top 20 Membership Management Software (Reviews + Pricing) appeared first on Raklet - All-in-one platform to grow your audience.

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Celebrate National Volunteer Week at your association to show you care!

Nimble AMS

Happy National Volunteer Week 2023 ! Celebrate your volunteers this and every week by ensuring your member volunteers feel the love. Your member volunteers help move your mission forward, driving success across your organization. Increase volunteer engagement and retention with these tips to show volunteer appreciation and celebrate National Volunteer Appreciation W eek!

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Rethinking Board/Staff Partnership for The Turbulent Twenties: Part II

Association Adviser

In Part I of this series, I challenged the association community to examine its orthodox beliefs around board/staff partnership, rethink the deeper meaning of the underlying relationships, and imagine new possibilities for this collaboration to serve as a force for shaping a different and better future. As I reflected on the first column and what […] The post Rethinking Board/Staff Partnership for The Turbulent Twenties: Part II appeared first on Association Adviser.

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A recipe for volunteer success: How to recruit, educate, and retain

Ungrated

Veteran community association leaders say whipping up a plan to recruit, educate, and retain volunteers is essential to volunteer success and is a delicate mix that includes patience, flexibility, solid coaching, and listening skills—plus a dash of strong commitment to community. Volunteers are essential to the functioning of community associations , and April is National Volunteer Month—a perfect time to recognize the hard work, dedication, and time volunteers give to various organizations, inc

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National Volunteer Week: Make Sure Your Thank You Means Something

Associations Now

With National Volunteer Week underway, it’s the perfect time to thank your volunteers for all they do. More importantly, understanding how they want to be appreciated will allow associations to provide more meaningful recognition. As associations celebrate National Volunteer Week , many are taking the time to show volunteers how much they are appreciated and valued.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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How to Write a Sponsorship Letter (+ 7 Templates)

Wild Apricot

The post How to Write a Sponsorship Letter (+ 7 Templates) appeared first on WildApricot.

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Association Brain Food: 4.21.23

Reid All About it

The weekly list of free educational events and resources for the association community… Free member education. Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? I don’t think so and neither does WBT Systems. They suggest options for offering members a selection of free education programs as a true membership benefit or as part of a membership tier.

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Safeguard Member Engagement Through Choice: Message Categories and Email Preferences

Higher Logic

The post Safeguard Member Engagement Through Choice: Message Categories and Email Preferences appeared first on Higher Logic. Your email program needs to allow for choice. Allow members to self-select what content they’re interested in and make it easier to track their subscriptions with message categories and preference management. The post Safeguard Member Engagement Through Choice: Message Categories and Email Preferences appeared first on Higher Logic.

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Behind the scenes: the Aptify team prep for ASAE AMS Demo Days

Aptify

Behind the scenes: The Aptify team prep for ASAE AMS Demo Days [link] The Aptify team is excited to demo for ASAE AMS Demo Days next Wednesday April 26th at 1:40 PM ET. Check out the vlog for a sneak peek into their plans! Transcription: Jim Redin: Hi, Allison, how are you today? Allyson Olaniel: Hey Jim, I’m doing great. How about yourself? Jim Redin: I’m great, Allyson.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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How to take your association’s online advocacy efforts to next level

Nimble AMS

Your organization does much to advocate for industry issues—petitioning local and federal level politicians to generate support for association-backed programs. Member advocates are the backbone of your campaigns and the heart of your advocacy program. Read our blog to discover how to advance your advocacy program’s efforts and better engage your member advocates online. 3 Tips to elevate your association’s online advocacy efforts Follow these strategies to address any pain points in your organi

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Virtual Connections Ease IRL-Meeting Anxiety

Elevating Engagement

Do you remember the Tweet Ups of about 13 years ago? If you didn’t attend one, they were either officially organized or unofficial gatherings of people on Twitter at an in-person event. Back in the day, these gatherings were BRILLIANT! Then I worked for a professional association and ran the association’s handle. After tweeting, retweeting, liking, celebrating, and chatting with the members of our community online for years, it was soooooo much fun to put a face with the handle.

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Enhancing MX: 5 Ways to Put Member Personas to Use

Forj

Just as companies have used personas to better connect with and engage customers, associations are uncovering opportunities to model experiences around their members. Member personas are helping professional organizations gain insights into the specific traits and characteristics that influence members' wants, needs, and decision-making.

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Paul Mengert, CEO of Association Management Group, Inc., Regarding NC Senate Bill 312.

AMG

We recently sought the opinion of Paul Mengert, CEO of Association Management Group, Inc., and an expert in the field of Homeowners Associations (HOAs), regarding NC Senate Bill 312. Mr. Mengert expressed his opposition to the proposed bill, which was introduced on March 14, 2023, by Sen. Kandie Smith (D-Edgecombe, Pitt) and seeks to amend the assessment collection provisions of the NC Planned Community Act (NGSS 47F) and the NC Condominium Act (NCGS 47C).

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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CPA Group Partners to Support Neurodiverse Professionals

Associations Now

The Ohio Society of CPAs’ initiative is designed to encourage accounting firms to hire qualified candidates who might struggle with traditional workplace structures. Since summer 2022, the Ohio Society of CPAs has intensified its DEI efforts around neurodiversity by partnering with an employment agency that supports job candidates with ADHD, autism, and other cognitive disabilities.

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First Steps with AI: Don’t Lose Your Head, Use It

Delcor

There has been a lot of chatter about artificial intelligence (AI) recently. If you’ve been following the conversations at all, you’ll likely have been flooded with a whirlwind—or maybe more of a category 5 hurricane—of information with some blend of optimism, pessimism, and excitement. But that excitement has bred urgency—urgency to use AI, urgency to protect yourself and your members from AI, urgency to establish policies around AI, or perhaps just an urgency to talk about AI.

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The Power of LinkedIn for Membership Organizations

The Journal by EXEC

LinkedIn is the leading professional networking site for people looking for employment, business partners, and other solutions to their industry challenges. The platform is an excellent resource for connecting people, becoming a thought leader, and widening your network. Traditionally, LinkedIn has also been utilized by membership organizations and associations as a way to help grow their community.

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5 differences between an HOA and a non-HOA community

AMG

When a community is managed by a Homeowners Association (HOA) it can be obvious. Home values are impacted depending on things such as location, amenities, and regulations. Here are 5 differences between an HOA and a non-HOA community: 1. Aesthetics: An HOA managed community typically maintains a consistent appearance of the neighborhood. This can create more interest in homebuyers in the community which can raise the value of homes. 2.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Don't 'LEGO' of Team Collaboration

Multiview

Cross-team collaboration is one of the most important parts of a healthy workplace. It's what helps us stay on top of our game, and what makes us more efficient. In today’s atmosphere, we're constantly competing with not just other companies – or in this instance associations – but also other people. The need to be able to work together in order to stay competitive is imperative.

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Your Unrivaled Guide to Nonprofit Management (Tips+)

Raklet

If you’re running a nonprofit, you know how challenging it can be to manage day-to-day operations, engage with donors and. The post Your Unrivaled Guide to Nonprofit Management (Tips+) appeared first on Raklet - All-in-one platform to grow your audience.

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What To Consider When Hiring A New AMC

The Journal by EXEC

Association Management Companies (AMC) are the perfect partners for directing and managing your organization. But how can you ensure you're making a wise investment? Association executives must consider many factors: local or national, well-established versus a newer operation, and previous experiences. There are also elements like culture, ethics, and leadership to evaluate when deciding which AMC will you reach maximum potential.

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36 Event Feedback Survey Question Examples

MemberClicks

Choosing the right post event survey questions can impact whether you get high-impact insights from your attendees. If you don’t ask the right questions, you may not get the answers you need to help improve your next event. In this article, we’re focusing how to pick the questions for your survey and providng a complete list to choose from. Check out our other blog for info on event feedback surveys, how to send them and tips and tricks.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.