Associations Now
NOVEMBER 16, 2015
A startup mentality can help an association generate new ideas. But success has less to do with “failing fast” than knowing how your organizational structure stands in your way. Silicon Valley is the last place you’d look for hard-core fans of challenging Irish playwrights, but in recent years a few lines by Samuel Beckett have become a cliché in the startup culture there : “Try again.
Wild Apricot
JULY 8, 2015
Have you considered using Facebook groups as a channel for connecting members? In our latest Free Expert Webinar, John Haydon - the author of Facebook Marketing for Dummies - will reveal his best kept tips and tricks for building a thriving online community.
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Spark Consulting
JANUARY 6, 2015
'And you can’t claim to have a relationship with people you don’t know. This topic has come up frequently with clients in the past six months, both within full engagements, where we’ve been looking at how to increase membership, and in speaking engagements, where I’m trying to help chapter leaders learn how to be more effective.
SCD Group
NOVEMBER 15, 2015
“To dream big or dream small takes the same amount of energy. So, why not stretch a little bit?” – Carlos Brito, CEO of Anheuser-Busch InBev A potential client called asking if I could facilitate a “deep dive session” on how to grow the association. As we talked, I shared with him the “strategic intent process” I use with organizations seeking to envision their future and create steps to help them get there.
Speaker: Tim Sarrantonio, Director of Corporate Brand
This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.
Higher Logic
OCTOBER 29, 2015
Many people think that the Holy Grail for community managers is proving a community’s ROI. Wrong! In Rachel Happe’s Super Forum keynote address, she said that many people misunderstand this point. The Holy Grail for community managers isn’t proving ROI -- sometimes when you’re starting out, it’s negative -- it’s improving the value of your community to ultimately increase ROI.
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Jamie Notter
SEPTEMBER 16, 2015
Core values seem to be somewhat popular among companies that get involved in culture work. It's almost a necessary box to tick. Gather your staff for an off-site, have them reflect about their personal values, then the corporate values, and then narrow down and word-smith your list of values so they can then be printed into posters you put on the wall.
Velvet Chainsaw
JUNE 2, 2015
Every conference experiences change. Well, at least is should experience some change. Especially if it’s a healthy and growing conference. Yet some conference organizers—those that keep their finger on the intersection of society, their profession and their customers’ industry—sense that they are in the midst of radical change. It’s the kind that only happens every few decades.
Beth Kanter
NOVEMBER 17, 2015
Flickr Photo by TheeErin. The November Nonprofit Blog Carnival is about the theme of how nonprofits can move from a scarcity mindset to an abundance mindset. I’ve been thinking a lot about scarcity and abundance mindsets lately because the first chapter of the Happy, Healthy Nonprofit: Impact without Burnout book I’m writing with Aliza Sherman asks this question: “Why do people who work for nonprofits not practice self-care and burnout?
Beekeeper Group
AUGUST 4, 2015
If you work in Grassroots or Government Affairs, you’ve probably helped to plan a Lobby Day. And if so, you know that… 1. Your work day will start at 6am. And that’s after months of intensive planning. 2. At breakfast, one of your speakers will go over their allotted time throwing off your detailed schedule. 3. Even when you confirm the day before, Hill offices will change it up on you. 4.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
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Wired4Leadership
JANUARY 6, 2015
'Will “Castle and Moat” Strategies Help You Win Engaged Members? Active, engaged members remain the number one challenge for associations and professional societies. Why do so many nonprofits end up leaving them stranded? There are great strategies for assuring success in recruiting, retaining and engaging members if you’ll commit the time and resources to making … Continue reading Six Ways to Attract Engaged Members in 2015 → You are reading Six Ways to Attract Eng
Associations Now
NOVEMBER 17, 2015
If you’d like to push the envelope with an email message, you might be in for a world of pain. Like web design in general a decade ago, email design remains mired in a set of inconsistent standards and poor rendering support by popular clients. The result is that email marketers are often stuck playing it safe. One thing you may not be aware of about the work I do on Associations Now is that it extends all the way to the daily email we send out.
Wild Apricot
APRIL 7, 2015
'April 12 to 18th is National Volunteer Week in Canada and the U.S. Here are some resources to help you recognize and celebrate with your volunteers - including our Expert Webinar on "Converting Joiners to Stayers", tips and tools from Volunteer Canada and Points of Light.
Wild Apricot
MARCH 17, 2015
'Effective volunteer onboarding can lead to more motivated, satisfied volunteers – who not only join, but stay and become actively engaged. Here are details on our upcoming free Expert Webinar about Volunteer Onboarding with Tobi Johnson.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
Wild Apricot
MAY 4, 2015
Introducing the Wild Apricot Podcast! Our new monthly podcast series caters to the needs of small organizations everywhere. Lori Smith and Farhad Chikhliwala, facilitate discussion groups, conduct 1-on-1 interviews and talk to experts in a variety of fields.
Wild Apricot
JULY 7, 2015
This summer is a great time to get ahead on your non-profit education. Here's a list of 17 FREE live webinars that offer up a host of learning opportunities.
Higher Logic
NOVEMBER 12, 2015
Generations expert (and my co-author and partner) Jamie Notter recently posted this extensive article detailing some numbers research he has been doing around exactly how many Millennials there are. It’s important stuff, so I’m going to interrupt my regular column to point you to it. Here’s an excerpt: When you look at the most recent population projections from the Census Bureau, it gets even more interesting.
Socious
AUGUST 27, 2015
Each year, membership marketing firm, Marketing General (MGI), publishes the results of their Membership Marketing Benchmarking survey. It is the association industry’s deepest look into trends, tools, and tactics. This year over 900 associations participated, making the 2015 Membership Marketing Benchmarking Report one of the strongest narratives to date on how to grow membership.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Jamie Notter
AUGUST 5, 2015
As many of you know, I was diagnosed with larynx cancer earlier this year. I had a small growth on my vocal chords that turned out to have some cancer in it. They removed the growth (while preserving my vocal chords, thank you very much) and this June I went through radiation treatment to make sure there was no cancer left in the system. I'm told that it's all gone now, and from here on out they'll just monitor me.
Jamie Notter
JANUARY 28, 2015
'It’s not a random collection of your “best” people. We tend to think that putting the smartest, most capable people together on a team is the best decision, but some research I saw reported in the New York Times says otherwise. High IQs of team members was not a predictor of team success. Their study of effective teams identified three characteristics that made some teams generally “smarter” than others: Equal participation.
Jamie Notter
OCTOBER 8, 2015
I spoke this week at the Direct Marketing Association's annual meeting --twice actually: I did a "book club" session on When Millennials Take Over , and then I had a concurrent session on "What the Experienced Marketer Can Learn from Millennials." In the latter session I was able to talk in more detail about something that I don't always get to talk about: what exactly shaped the Millennial generation.
Jamie Notter
MAY 12, 2015
I wrote a few months ago about Zappos' experiment with Holacracy , a system of management that discards the traditional hierarchy in favor of a flexible and dynamic one where employees are more responsible for managing themselves. Zappos (1,500+ employees) is the largest company to implement the system, so I'm curious to see how it rolls out. They started by implementing it in just a few departments, but as they move towards a full roll-out, CEO Tony Hsieh recognized that not everyone would real
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Jamie Notter
OCTOBER 26, 2015
Warning: this is a fairly long post that delves into numbers somewhat deeply. But here's the good news: I've got some surprising revelations about the size of the different generations, so be patient and read through to the end! It is commonly stated that Generation X is a relatively small generation, sandwiched between the two largest generations in U.S. history: the Baby Boomers and the Millennials.
Jamie Notter
MAY 26, 2015
This Thursday, May 28th, at 1pm ET we will convene the next #CultureChat session, and this month's focus will be on hierarchy. Specifically, we'll be digging into something that has emerged as a bit of a hot topic these days: Holacracy. In case you haven't heard, Holacracy is a system of management for organizations that is arguably the first viable alternative to a command-and-control hierarchy that we have seen since management was invented 100 years ago.
Associations Now
NOVEMBER 13, 2015
With millennials now representing the largest segment of the U.S. workforce, they’re bringing new ideas and preferences with them, setting the stage for changes in workplace behavior and technology use. Employers need to address them now. As a younger generation who grew up using technology, millennials expect companies and organizations to be cutting-edge adopters, using the most up-to-date hardware and software to add flexibility and ease to their workflow, according to a new study from CompTI
Associations Now
OCTOBER 1, 2015
If you have to get hacked, you might as well find the humor in it. That was one of the American Library Association’s main takeaways after it lost control of its Facebook page last month. A member of ALA’s social media team shares some insights from the experience. Nobody wants to wake up to a message that their organization’s website or social media accounts have been hacked, especially over a holiday weekend.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
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