Freestone

APRIL 11, 2024

This can be accomplished by taking a webinar and converting it into a whitepaper, blog, or podcast. Giving life to your newly created marketing piece in multiple channels goes a long way. Repurposing some of your most attended events, learning courses, or webinars can also help you attract new learners to your program.

Content 52

Content Revenue How To Social Media 52

GrowthZone

NOVEMBER 30, 2021

Marketing automation is the ultimate win-win for associations. Forget the days of tedious marketing work with little return; with the right tools, your members and prospects can receive a personalized experience where they feel supported and stay engaged with little effort on your part. Your staff is busy. Don’t believe us?

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

Association Success

NOVEMBER 5, 2020

In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event. But did you know that research shows automated emails get 119% higher click rates than emails that aren’t part of your automation workflow?

How To 178

How To Analysis Email Marketing Conference 178

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 257

Revenue Strategy Price Newsletter 257

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Here’s how to organize and execute your campaign in 9 simple steps! Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Higher Logic

DECEMBER 21, 2017

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. How to Build an Easy Engagement Scoring Model that Works. How to Choose the Best Marketing Promotional Items. Giveaway swag is an oft-overlooked aspect of successful marketing. Read more. Read more.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Reid All About it

JANUARY 4, 2019

How close is your association’s IT leader to his description? MemberSuite provides examples of these metrics and explains how to use them to spot opportunities as well as problem areas that need improvement. Tony Rossell at Marketing General Inc. How to set up Google Analytics. Providing resources to chapter leaders.

Video 285

Video Washington Social Media DC 285

Association Success

OCTOBER 8, 2020

From social media to email marketing, webinars to live streaming, technology has created countless ways to connect with your audience. The post How to embrace change so your association can reach more people appeared first on AssociationSuccess.org. Leverage technology to reach a wider audience . Download it now.

How To 148

How To Proposal Analysis Email Marketing 148

Reid All About it

MAY 21, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. 5 Secrets of Email Marketing Geniuses. Workforce Strategy Webinar: Tools You Can Use. Tue 5/25 at 11 a.m. – Host: Firespring.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Billhighway provides examples of how associations are using this matrix to quantify (in dollars) the value chapters deliver to their associations. B2B content marketing predictions and trends for 2019.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. They explain how these educational programs attract young professionals who want to develop in-demand skills and build relationships with peers. Email marketing news.

Survey 257

Survey Project Strategy Education 257

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). If you’re looking for more detail, check out our blog on how to create a membership. But how do you harness this power? Share this story across all marketing channels.

How To 36

How To Social Media Content Price 36

Nimble AMS

JUNE 3, 2020

Here’s how to catch up with member expectations – no Amazon-sized staff or budget required. Smart, automated email marketing. Set up personalized, automated emails for everything from membership renewals to alerts about upcoming events. Watch the on-demand webinar, Personalize the Member Experience with Nimble AMS.

How To 78

How To Member Experience Email Marketing Technology 78

Higher Logic

JUNE 4, 2019

How to Use Virtual Events to Promote eLearning Programs. Offer Your Webinars for Free. Making it as easy as possible for your audience to decide to register for a webinar means you’re one step closer to getting them to truly engage with your association. Resource: How Engagement Tools Improve Association Event Management.

Learning Management System 214

Learning Management System Content Course Discount 214

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. In this post, we’ll walk you through four best practices for using your website to bolster a larger multi-channel marketing strategy. And the star of your strategy? It can (and should!)

Strategy 52

Strategy Marketing Social Media Directory 52

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. A blog post and success story from Aptify explain how NJCPA developed this data superpower. How might they do better?

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. A blog post and success story from Aptify explain how NJCPA developed this data superpower. How might they do better?

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Skip down to the list of free webinars if you prefer takeout. Oh, how I love these delectable creatures. Quick hits.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

APRIL 30, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. Learn how to wrap your vision in a story that sparks the imagination and stirs the soul in order to get people to act, to buy, and to follow you.

Education 354

Education Technology Strategy Revenue 354

MemberClicks

SEPTEMBER 27, 2023

Below, we’ll cover how to create a seamless event registration experience that resonates with your audience, supports and drives your event goals, and helps grow your organization. How to Get More Event Registrations Here are some strategies to help your event stand out and attract more guests. Third party and API integrations.

Tools 52

Tools Tips How To Software 52

Disciple Media

DECEMBER 27, 2023

Some platforms come with extra bells and whistles like community forums and marketing tools. Market your business Marketing your business is where the fun begins. Use social media to create buzz, write blog posts to share your expertise, and maybe throw in some email marketing to keep your audience engaged.

How To 36

How To Library FAQ Content 36

MemberClicks

DECEMBER 7, 2022

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? Referral marketing statistics that will blow your mind. Referral programs VS referral marketing.

How To 52

How To Discount Recruiting Recruitment 52

Reid All About it

JUNE 30, 2023

Achurch Consulting describes how to take an intentional approach to tool implementation. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Quick hits How to make your event habit-forming. Tool implementation. Sponsorships. Wed 7/5 at 12 p.m.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. William Penn Chapter events. Leadership training. Good stuff. Users group.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MAY 3, 2019

Some quick hits before we get to next week’s free webinars: Here’s a description of what I was up to last week: backpacking in the Superstition Mountains Wilderness with my feller. If you have any free webinars or events coming up, please send me the link. Explore how to build a personal brand that showcases you as an expert.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. If your company has a webinar scheduled for the upcoming month, send me the link. “ I’ve got the sweetest hangover, I don’t want to get over… ”.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Should this meeting be an email?

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. How to explain content marketing to anyone.

DC 170

DC Las Vegas Washington Review 170

Higher Logic

FEBRUARY 4, 2020

Your online community, AMS, CMS, marketing platform, and other tools should all be integrated and have the ability to talk to each other, passing data back and forth to make your strategy more robust and cohesive. You should have a pulse on how engaged your member base is at all times, especially if you’re working to bolster it.

Communications 287

Communications Tips Content Tools 287

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. Learning business.

Chicago 200

Chicago Newsletter Mooc Education 200

Association Success

NOVEMBER 10, 2020

MORE: How to create credible, relevant and personalized content for an engaged audience. If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Effective social media marketing will spark conversation not just among your followers, but within your industry. Memorable webinars.

Content 134

Content Social Media Newsletter Video 134

Reid All About it

JULY 16, 2021

WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Disciple Media

AUGUST 21, 2023

It’s the intersection of your expertise, your passion, and what the market needs. Align with market demand: Check that there is demand for what you want to offer by conducting some research. Here’s how to dig deep and gather the insights that will shape your course. Diverse formats: Plan videos, quizzes, assignments.

Course 36

Course How To Price Social Media 36

Reid All About it

APRIL 29, 2016

Since my return from Big Bend, I haven’t attended any webinars. And, I’ll see how the rest of my week shapes up. Here’s the webinar line-up for the association community for the week of May 2. EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. I won’t make that same mistake this week.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150