Slice-Works

MARCH 23, 2018

lySocial media measurement is your insurance policy coverage for opportunities and unanticipated events. While social media strategy lays out a road map for your success, no one can plan for everything. Since social media measurement allows you to measure your performance against your goals, you are able to make adjustments.

Social Media 28

Social Media Strategy Review Newsletter 28

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. More info/register.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? .* – Do This, Not That!

Strategy 195

Strategy Content Leadership Email Marketing 195

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. There is no doubt that social media efforts can be a challenge.

Social Media 40

Social Media Marketing Price Survey 40

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Get everything you need in this RFP template for CMS and website redesign projects from Brightfind. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m. CMS/website RFP.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

JULY 2, 2019

Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the American Optometric Association, piloting several marketing tactics with chapters first helped inform a national campaign targeted to young prospects. Email marketing. Social media advertising.

Recruiting 71

Recruiting Recruitment Minnesota Georgia 71

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Customizable platforms enable your nonprofit to build unique solutions.

Technology 179

Technology Strategy Software Tools 179

WBT Systems

JUNE 26, 2017

During a challenge, a big project or goal is broken down into manageable daily chunks. If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. The challenge goal(s) will guide your content development and your marketing copy.

Member Engagement 160

Member Engagement LMS Discount Education 160

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

Directory 52

Directory Social Media New Jersey Member Engagement 52

AMR Management Services

JULY 6, 2011

Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Jill Mahoney and I were the project managers. Enter Cause Marketing.

Marketing 64

Marketing Project Library Kentucky 64

Expo Logic

NOVEMBER 20, 2018

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way.

San Diego 31

San Diego Marketing St. Louis Social Media 31

Disciple Media

AUGUST 23, 2023

This foundational understanding helps you tailor your services and marketing efforts to resonate with the right people. Delve into your potential clients’ world through surveys, interviews, and social media analysis. Choose the right platforms Not all social media platforms are created equal.

Price 36

Price Social Media Revenue Tools 36

Reid All About it

OCTOBER 7, 2016

Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat. Learn about the digital relationship between content, marketing and eLearning. 1 CAE credit.

Mooc 205

Mooc Certificate DC millennials 205

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JUNE 23, 2017

Presenter: Anna Toon, learning product marketing manager, Abila. In this digital age, how you interact with your prospects will determine the success of your marketing. Learn how to increase engagement to drive pipeline, how to move from passive to active marketing, and how to leverage behavioral data to find your best leads.

DC 153

DC Content Education Software 153

Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Without a shared vision of success and deeper understanding of how the pieces fit together, organizations can struggle with even the most basic of IT projects—costing time, money, and effort.

DC 150

DC Washington Tools Education 150

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

Newsletter 52

Newsletter Austin Committee America 52

Achieve

SEPTEMBER 8, 2020

Outside of having a well-designed website and an active social media presence, the nonprofit sector has largely stuck to traditional methods to plan fundraising events. . However, harnessing technology can empower you to seamlessly interact with supporters and create sustainable revenue sources despite social distancing guidelines.

Tips 52

Tips Guidelines Social Media Process 52

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. If you are of a certain age, you can remember when social media didn’t exist. Tout segmented programming via email. ” Send a splashy direct mail piece.

How To 49

How To Social Media Newsletter Video 49

Reid All About it

MAY 19, 2017

If a website is in your future, get a clue by reading Kylee Coffman’s post on the DelCor blog about preparing for a website project. Hear about the Association of Energy Services Professionals’ research project and tips on conducting research. Host: American Marketing Association. Topic: Email best practices. Host: ON24.

DC 150

DC Washington Chicago Tips 150

Associations Now

JUNE 15, 2015

Ann Smarty , brand and community manager for Internet Marketing Ninjas , has a stern warning against being lulled into a false sense of security by auto-publishing social media tools. Social Promotion Tools. Knowem Social Media Optimization Tool. Email Marketing Tool. Viral Content Buzz.

Tools 40

Tools Social Media Email Marketing Report 40

Beth Kanter

DECEMBER 1, 2016

Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. You can do this by: Asking your donor to connect on social media and through email. Personalize all communications, even if it’s an informal email. 3: Donors Hold Power.

San Francisco 70

San Francisco Social Media Austin Review 70

GrowthZone

NOVEMBER 8, 2022

We are saving employee time by not having to invoice individual participants and we can now share a link for them to go online to register instead of having to make them email us or call us, which takes up our valuable time too. There’s no question that marketing automation is a hot topic with chambers. But what is it? Get the guide.

Process 78

Process Directory Software Revenue 78

CMA Solutions

JANUARY 31, 2024

It has delivered marketing services to leading construction companies, empowering us to provide our clients with in-depth knowledge of this market sector. Create Engaging Content Incorporating content marketing as part of your construction marketing strategy is essential for business growth.

Industry 64

Industry Marketing Social Media New Jersey 64

Achieve

JUNE 1, 2015

In this role, he helps petition starters successfully launch national and international campaigns using storytelling, media relations, email marketing, stakeholder engagement and social media. Justin is a U.S. senior campaigner for the world’s largest petitioning platform, Change.org. Jason Rezaian.

Minnesota 52

Minnesota Chicago Social Media California 52

Reid All About it

OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Newman, Greater Good Magazine ).

DC 50

DC Washington Content Education 50

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Beth Kanter

JULY 18, 2019

SalesForce.Org recently presented a webinar where they shared a research report on marketing and engagement tools, channels, and strategies for nonprofit organizations. I was curious to see if they were tracking current or future uses of AI. . Gartner estimates that the average company has four AI or ML projects in place.).

Marketing 9

Marketing Email Marketing Survey Social Media 9

Associations Now

FEBRUARY 27, 2014

Also: Your lack of marketing shouldn’t be a badge of honor. Less isn’t always more: Don’t really market your association at all? “Some organizations don’t do any marketing,” he writes. Sometimes things still need to get done, even if you’re feeling completely unmotivated.

Press Release 40

Press Release Email Marketing Social Media Review 40

Guilt by Association

MAY 8, 2010

This post originally appeared in the May 2010 edition of the College of Association Marketing newsletter. More and more, producing breakthrough results in your marketing and communications campaigns depends on your ability to destroy the silos in your organization. Yes, YOUR ability. It was a tough battle, but silo busting won again.

Newsletter 40

Newsletter Email Marketing Social Media Strategy 40

Higher Logic

JANUARY 27, 2020

How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. He’s clear that this program is about community as a strategy – not social media tools or marketing. Matt’s current role: Online Community Manager at Genesys.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. Yes, no, maybe so?

DC 30

DC Washington Revenue Chicago 30

Association Briefings

AUGUST 23, 2021

Email Newsletters Email’s reign is more powerful than ever thanks to a couple of recent events in the digital marketing space. Brand marketers, agency execs and email marketing experts say email marketing has already reaped the benefits of the decision, even though the cookie removal has been delayed until late 2023.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

NOVEMBER 9, 2018

Association project managers carry a heavy load, especially if they’re expected to juggle their regular job along with their project responsibilities. Gretchen Steenstra at DelCor describes what people, policies, talents and tools should be in the project management backpack. Been there! TJ Peeler, UX Designer, Beaconfire RED.

Chicago 174

Chicago DC Washington Software 174

Beth Kanter

MARCH 21, 2013

Note from Beth: Both my kids have worked on projects for their school’s science fair. My daughter’s project involved testing different potting soils to see one was better for seed germination. As I was helping her translate the data in excel spreadsheet into a line graph, I realized that the project was essentially an a/b test.

Social Media 28

Social Media Project California CA 28

EventMobi: Association Events

JUNE 21, 2023

Segmented email marketing: Send branded, personalized emails to everyone involved in your event, segmenting by language, registration status, payments status, and other key data! We’re here for project management, consulting, and one-on-one support for any kind of event.

Software 130

Software Price Review Event Planning 130

GrowthZone

JUNE 21, 2021

Workflow automation/project management. Marketing automation. Project management. Email and text communications. Email marketing. FEATURES: Marketing. Email marketing. See Partnerships for an updated, complete listing. FEATURES: Member management. Chapter management. Document management.

System 148

System Software Directory Membership Management 148