Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. Segment your email lists.

Email Marketing 52

Email Marketing Strategy Marketing Discount 52

Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. Want to learn more about marketing plans?

Marketing 79

Marketing LMS Social Media Course 79

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. But just because you have the ability to set your automation rules and then forget about them doesn’t mean this type of strategy will be the most effective.

Marketing 159

Marketing Email Marketing Software Social Media 159

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. And the star of your strategy? In this post, we’ll walk you through four best practices for using your website to bolster a larger multi-channel marketing strategy.

Strategy 52

Strategy Marketing Social Media Directory 52

Higher Logic

AUGUST 2, 2018

Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. Well, first, you probably have an account with the company, so that’s how they have your email address.

Marketing 184

Marketing Software Member Experience Email Marketing 184

Higher Logic

JUNE 28, 2018

Higher Logic recently released our 2018 State of Marketing Automation: Association Benchmark Report. We asked about all sorts of things, like how they used marketing automation and what their goals and successes were. Do your low vanity metrics mean marketing automation isn’t working for you?

Marketing 149

Marketing Email Marketing Content Software 149

Higher Logic

OCTOBER 12, 2017

As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy.

Technology 179

Technology Strategy Software Tools 179

GrowthZone

NOVEMBER 30, 2021

Marketing automation is the ultimate win-win for associations. Forget the days of tedious marketing work with little return; with the right tools, your members and prospects can receive a personalized experience where they feel supported and stay engaged with little effort on your part. Your staff is busy. Don’t believe us?

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. In Adobe’s survey, e mployees said that the most annoying thing when receiving an email offer from a marketer was: “An offer that makes it clear that the marketer’s data about me is wrong” (22%). But first….

Marketing 149

Marketing Guidelines Software Email Marketing 149

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 259

Survey Project Strategy Education 259

MemberClicks

SEPTEMBER 20, 2023

To meet these expectations, anticipate association challenges, and grow your membership, your medical association needs the right software and technology. How the right medical association software does it: Automating tasks like renewal/dues reminders and member emails, adding efficiency to your day-to-day.

Association Software 52

Association Software Software Organization Certificate 52

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.

Membership Management 52

Membership Management Software Directory Revenue 52

Association Success

AUGUST 24, 2020

Here are five signs it’s time to refresh your strategy — plus tips for how to get started: You’re Exclusively Focused on Members. If your association doesn’t take advantage of modern digital marketing technology, you’ll quickly fall behind. A sophisticated social media strategy. Email marketing software .

Strategy 135

Strategy Email Marketing Technology Social Media 135

Nimble AMS

JULY 18, 2023

Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. Artificial intelligence and machine learning algorithms are being used to analyze user data and behavior, enabling software products to better deliver personalized experiences in real time. AI-driven, real-time personalization.

Member Experience 130

Member Experience Technology Social Media Software 130

Associations Now

APRIL 9, 2020

With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting their messages to the times. Email marketing is a fundamental tool for associations and other organizations. The adjustment can be awkward , and some are struggling with it.

Marketing 110

Marketing Email Marketing Guidelines Examples 110

MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.

Membership Management 52

Membership Management Software Directory Revenue 52

Protech

APRIL 12, 2023

This software makes managing the large amounts of data your association collects simple, illuminating key member insights. What are association software partnerships and integrations? You can think of this software as a database for all member data as well as financial, statistical, and business information.

Association Software 52

Association Software Software How To Certificate 52

EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Employee retention. Non-dues revenue partners. Conference/abstract management. Change and culture.

Chicago 206

Chicago Newsletter Revenue Education 206

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. CAE credits.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MAY 21, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 5 Secrets of Email Marketing Geniuses. Fri 5/21 at 12 p.m.

San Jose 369

San Jose Email Marketing Tools millennials 369

MemberClicks

MAY 13, 2022

There are many reasons you could be ready to invest in an association management software or to upgrade your current software to one that fits your need. Read on to find: Overview of Association Management Software What is the Best Association Management Software? Overview of Association Management Software.

Software 52

Software Association Management Price System 52

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. – How to Personalize 5 Must-Have Email Templates. Trevor Gardiner, CEO of Centium Software (EventsAIR).

St. Louis 370

St. Louis Technology Strategy Products 370

Achieve

FEBRUARY 2, 2015

When I say “email platform,” I mean the software that you use to send emails to your database of clients, donors, volunteers and others, such as Constant Contact, MailChimp, Emma, etc.) There is no magic software that is right for everyone, but by knowing the right questions to ask will get you ahead of the game.

Email Marketing 52

Email Marketing Marketing Software Content 52

Achieve

MAY 24, 2024

The answer is with a strong text messaging strategy. Market your text messaging campaign Before you can start sending your supporters inspiring messages, you need to get your supporters to opt-in to your text messaging campaign. Building up a robust contact list is easy when you have a strong multichannel marketing strategy.

How To 52

How To Newsletter Software Social Media 52

Association Success

NOVEMBER 5, 2020

One of their main strategies was addressing past attendees’ concerns about missing out on programs during the conference because some of the programs run simultaneously. Their key strategy was a smart and assertive follow-up campaign. . Follow-up is essential for increasing attendance. Consider incentivizing event attendance.

How To 178

How To Analysis Email Marketing Conference 178

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. CAE credit. More info/register.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Fonteva

NOVEMBER 10, 2021

So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So why bother with virtual event marketing? Well, 93% of event marketers believe events lead to valuable one-on-one customer engagement. So the big question is, how to create a killer content marketing strategy ?

Marketing 52

Marketing How To Discount Content 52

Membersuite

OCTOBER 21, 2022

Since an AMS is at its essence a database, find out what kind of reporting and analysis you can do with the AMS alone, and what you’ll have to rely on other software to do. You don’t want to get too deep into your AMS project before learning you’ll have to budget for additional software and manage another vendor relationship.

Analysis 142

Analysis eBook Software Report 142

Fonteva

DECEMBER 19, 2019

It’s likely that you have developed a set member engagement strategy over the years. Using your association management software (AMS) system , you can leverage your tools to further engage your members and even encourage interaction with each other. Association member engagement strategies. Email marketing.

Member Engagement 59

Member Engagement Strategy LMS Class 59

SCD Group

MARCH 29, 2015

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. I just wanted to followup and see if you received my earlier email?” Can we set up a call? What time works best next week?” It’s Josh.

Marketing 40

Marketing Strategy Email Marketing Sample 40

Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Learn how to support your employees with successful change management strategies, involve and engage employees during change, and communicate about change to help your employees accept change faster.

Class 195

Class Certificate Content Committee 195

Higher Logic

JANUARY 31, 2019

If it’s the latter, it’s time to reshape your strategy. In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. Simply put: stereotypes are outdated and assumptions can’t be ground for your strategy.

Communications 184

Communications millennials Tips Software 184

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year. When should nonprofits send an email? 1 day for nonprofit emails,” he wrote.

Las Vegas 97

Las Vegas Email Marketing California Software 97

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. Fri 5/14 at 12 p.m.

St. Louis 341

St. Louis Technology Strategy Conference 341