EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Membersuite

OCTOBER 21, 2022

An AMS with a built-in data warehouse can create and store snapshots of data on a weekly and monthly basis so that you can see trends for different segments, for example, member recruitment, member renewal, and member or customer engagement trends. Uncover the behavior of people who spend the most money at your association.

Analysis 142

Analysis eBook Software Report 142

Reid All About it

APRIL 30, 2021

I’ll be happy to feature it as long as it’s not too product centric. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Hear about the effect a disjointed relationship with PIA’s state components had on culture, productivity, and results. Host: Marketing General Inc.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

MAY 19, 2023

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts.

Strategy 195

Strategy Content Leadership Email Marketing 195

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

JUNE 5, 2018

What actually makes marketing automation useful? The real reason marketing automation software makes the marketer’s day-to-day more efficient is because it exponentially increases productivity and the level of insight you have about your marketing efforts, while decreasing the amount of time you have to spend on manual tasks.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

FEBRUARY 12, 2021

I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop. Host: Fridays@4.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition.

Chicago 200

Chicago Newsletter Mooc Education 200

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. One of our main areas of expertise is internal employee engagement and productivity. Email marketing and communication. Communicate consistently and valuably. Conclusion.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. I’ll be happy to feature it as long as it’s not too product-centric. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. I’ll be happy to feature it as long as it’s not too product-centric. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

EventMobi: Association Events

JUNE 21, 2023

After you sign up for their product, the software vendor should support your transition. Segmented email marketing: Send branded, personalized emails to everyone involved in your event, segmenting by language, registration status, payments status, and other key data! Customer support You deserve awesome support.

Software 130

Software Price Review Event Planning 130

Reid All About it

APRIL 23, 2021

I’ll be happy to feature it as long as it’s not too product centric. It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. Fri 4/23 at 12 p.m.* – Defeating Unconscious Bias via Neuroscience for Meeting Professionals. 1 CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

OCTOBER 5, 2018

I’ll be happy to feature it as long as it’s not product-centric. Learn how emerging reporting and tracking capabilities will help your event marketing team(s) better translate your event metrics and making future event decisions. Presenter: Jason Askey, Product Marketing Manager at Cvent. More info/register. 1 CAE credit.

DC 170

DC Washington Tools Certificate 170

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Follow Shana on LinkedIn. Jason Schofield. Jason’s current role: Co-Founder and CEO at Pathways to Empower.

Software 317

Software Industry Strategy Social Media 317

AssociationChat

APRIL 10, 2020

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. Membership Recruitment Campaign IPC; IPC Membership Recruitment Campaign. New Product/Service Launch.

Newsletter 52

Newsletter Austin Committee America 52

Association Freak

AUGUST 31, 2023

Reading Time: 5 minutes This article first appeared in Associations Now as “ Five Breakthroughs in Membership Marketing “ It's Time for a Breakthrough in Membership Marketing Traditional membership marketing is predictably low return and has stayed the same for years.

Marketing 72

Marketing Cost Email Marketing Social Media 72

Reid All About it

DECEMBER 9, 2022

Market needs. As an Association Laboratory consultant, Nikki Haton Shanks sees association leaders make decisions in a vacuum and “create products and services that THEY would like, not what their members and other stakeholders (i.e., Excellent list of ways to instantly show your product, membership, or program’s value. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Members pay a fee for bulk discounts on products or services or for benefits like free shipping. Marketing Tools : Social media and email marketing functionalities.

Directory 52

Directory Discount Software Tools 52

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. I’ll be happy to feature it as long as it’s not too product-centric. Have no fear. When the U.N. More info/register.

DC 150

DC Washington America eBook 150

Reid All About it

JULY 16, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Presenter: Tirrah Switzer, Senior Product Marketing Manager. CAE credit.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JULY 28, 2017

I’ll be happy to feature it as long as it’s not too product-centric. Learn how to become an influencer and engage your biggest influencers as a recruitment tool. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated. Wed 8/2 at 12 p.m.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

JUNE 2, 2017

I’ll be happy to feature it as long as it’s not too product-centric. 2017 Key Performance Benchmarks: Email vs. Automation. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. Here’s the list of next week’s learning events.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. I’ll be happy to feature it as long as it’s not too product-centric. A must-read.

Raleigh 150

Raleigh DC Washington Charlotte 150

GrowthZone

MARCH 13, 2021

KEY FEATURES : Chapter management Mobile staff app Member app Marketing tools Sales funnel management Communication tracking Event management (including online event registration and payment) List / committee management Customizable dashboards Certifications. Geared Toward: Nonprofits. Pricing: Tiered, starts at $49/mo. (<100 records).

Software 148

Software Association Management Price Membership Management 148

SCD Group

MARCH 29, 2015

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. I just wanted to followup and see if you received my earlier email?” Tell me how your products solve my problems. It’s Josh.

Marketing 40

Marketing Strategy Email Marketing Sample 40

Associations Now

JUNE 14, 2017

Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms. Far more millennials use Facebook than LinkedIn, so experiment with Facebook’s job feature to recruit this generation to your organization.

Social Media 53

Social Media millennials Email Marketing Recruiting 53

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. I’ll be happy to feature it as long as it’s not product-centric. Introducing a new conference format: long conversations.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

OCTOBER 28, 2022

I’ll be happy to feature it as long as it’s not too product centric. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. An email marketing conference designed to help exceed your current strategies with actionable advice you can deploy same-day, informed by a deep pool of real-time user data.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Association Success

MARCH 27, 2017

The first thing you should do as an association recruiter is go to Linkedin. It took me 5 seconds just now to perform that search, and I found results for freelance marketers and email copywriters right in my backyard. A great freelancer will stick with your organization and add value to your association. Hiring a Freelancer?

How To 76

How To New York City DC United States 76

Reid All About it

JULY 21, 2017

I’ll be happy to feature it as long as it’s not too product-centric. 8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. I’ll be happy to feature it as long as it’s not too product-centric.

Arlington 39

Arlington Revenue Content Team 39

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . Email Marketing. Does the vendor offer additional product packages with more advanced features?

Software 52

Software Association Management Price System 52

Reid All About it

SEPTEMBER 10, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement. Presenters: Higher Logic’s resident email marketing experts, Beth Arritt and Vivian Swertinski. More info/register.

Strategy 195

Strategy Content Education Tips 195