article thumbnail

Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.

article thumbnail

[Infographic] The Marketer's Toolbox: Indispensable Marketing Techniques and Technologies

Higher Logic

Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Every marketing team is different – but telling you one size doesn’t fit all will not help. Curating an impossibly long list of “The Top 365 Marketing Tools You Need to Start Using Now!”

Marketing 185
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. Find out how to drive synergies at scale between social media and social customer service teams, and efficiencies with purpose-built AI. More info/register. More info/register. More info/register.

Revenue 257
article thumbnail

5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Technology is evolving by the minute, so let’s not waste time!

article thumbnail

Association Brain Food: 1.26.24

Reid All About it

Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. 1 CAE credit.

Survey 257
article thumbnail

Association Brain Food: 5.12.23

Reid All About it

If you’re selecting any type of technology that relies on integration, you must read this non-technical guide on API for association leaders. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Demystifying API. More info/register.

Chicago 200
article thumbnail

What Associations Need to Know About Gmail and Yahoo Email Protections

Associations Now

According to Dean Canellos, manager of deliverable operations at Higher Logic, Yahoo and Gmail have taken what have long been considered best practices for email marketing and have made them requirements. When monitoring data, work with your information technology team on domain validation. percent and not exceeding 0.3