Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. Technology decisions. 1 CMP credit. CAE credit. .

Technology 195

Technology Chicago Education System 195

Reid All About it

AUGUST 11, 2023

A few of them might surprise you, but they’re essential for technology project success. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. All events are online at Eastern Daylight Time unless otherwise noted. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

FEBRUARY 26, 2021

Sigh, another self-improvement project—almost complete. Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Technology has its own momentum.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Get everything you need in this RFP template for CMS and website redesign projects from Brightfind. AI and event planning. CMS/website RFP. More info/register. 1 CAE credit. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Even after resuming public performances, some theater troupes plan to keep streaming their productions , reports Terry Teachout at the Wall Street Journal. Marketing must-haves. Quick hits.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

MAY 26, 2023

Host: Product Design Community Facilitator: Mike Liddy, Global Chapter Platform Lead for the Project Management Institute, with over 300 local chapters internationally Fri 6/2 at 1 p.m. Our topic this month is association chapters. More info/register. 1 CMP credit. . 1 CMP credit. More info/register. CAE credit. . CAE credit. .

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. No need to ask in ASAE Collaborate, Brightfind shares an RFP template for CMS and website redesign projects. CMS/website RFP. Digital badges. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Fri 3/25 at 12 p.m. – EventTech Chat.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Event marketing. Don’t give that up! Quick hits Good news! .

Project 195

Project Tools Revenue Metro 195

Reid All About it

AUGUST 4, 2023

Quick hits Five things to do to heat up your content marketing game during the summer lull. Ann Gynn, Content Marketing Institute ) No, you don’t need to learn golf to advance in your career. For dessert, key lime pie bought at the seafood market and made by a local baker, yum. basil and lots of butter. Location: Atlanta GA.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. For many years, association technology teams have been talking about move to the cloud.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Organizer: Association Women Technology Champions Tue 5/16 at 12 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

St. Louis 341

St. Louis Technology Strategy Conference 341

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MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. No value, no project. Fri 5/22 at 1 p.m.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. Member onboarding. Mission Critical!

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors. Host: Cvent.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

APRIL 19, 2019

MemberSuite shares 17 tips for making first-time attendees feel so welcome and comfortable that they’ll return for your next event. Some quick hits before we get to next week’s free webinars: 14 event planning blogs you should follow—they mention this one because of Association Brain Food Weekly. Dee McCurry, Ex Ordo ).

DC 170

DC Washington Chicago LMS 170

NXUnite

NOVEMBER 21, 2023

Nonprofit professionals are used to wearing many hats while working for their organization—from serving as event planners to social media managers to volunteer coordinators. At times, however, nonprofit team members will encounter projects and tasks that they don’t have prior experience in handling. What do they do then?

Resources 130

Resources Education Cost Conference 130

Forj

APRIL 22, 2021

A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Assisting with the search for new learning technologies. Everything that goes into a learning business needs to be supported by staff, technology, and the external market.

LMS 172

LMS Course Price Team 172

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

MARCH 30, 2018

I know how badly you want to put your technology project (and all that heavy drinking) behind you, but before you move onto your next big project, heed Gretchen Steenstra’s advice at the DelCor blog: before moving forward, do a technology project close. Focusing on Resource Planning. 1 CAE credit.

Project 150

Project Resources Software eBook 150

Reid All About it

APRIL 9, 2021

During the pandemic, MemberSuite noticed your already full plate was taking on additional tasks and projects so they’re sharing strategies to help you cope with an extremely heavy workload. Event Farm is hosting a series of virtual events on pandemic compliance and safety at in-person events. Johnson Experience Marketing.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JUNE 26, 2020

We’ll also talk about how to manage and hopefully avoid technical debt during any sort of web project. – Virtual Event Demo Days. You’ve been tasked with finding the right platform to move your organization’s event from face-to-face to virtual. Best Practices to Accelerate Your Pivot to Virtual Events.

Montana 370

Montana Conference Content Education 370

AssociationChat

DECEMBER 20, 2022

Mostly, just saying the word, “metaverse” seems to invite an eye roll or shrug as people grow ever wearier adjusting to more technology. Brands can use the metaverse to create interactive campaigns, events, and experiences beyond traditional marketing efforts. What is the metaverse, anyway? Possible Uses for the Metaverse.

Atlanta 59

Atlanta Cost Technology Project 59

SBI

AUGUST 27, 2020

You need the staff, the technology, and the time. Digital marketing, for example. Yes, you can hire an AMC to manage your association in totality, but you can also hire an AMC to perform certain job functions and/or complete certain projects. You don’t have the resources to effectively manage your organization.

Association Management 105

Association Management Member Engagement Event Planning Resources 105

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Revenue 195

Revenue Survey Leadership Education 195

MemberClicks

JANUARY 23, 2024

You can do this by using: Bright brand colors Having an interesting theme Using multi-sensory marketing Offering engaging booth activities or products If any of these ideas pique your interest, stay tuned. A good trade show booth comes down to making the space eye-catching and engaging. We’ll cover these ideas in more detail later!

Project 52

Project Social Media Software Tips 52

Reid All About it

JULY 14, 2017

Your weekly list of free webinars and events for the association community… Evidence, not ego, must drive digital transformation , says Gerry McGovern. WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. 1 CAE credit.

Chicago 166

Chicago Minnesota DC Process 166

Reid All About it

SEPTEMBER 25, 2020

He describes what attendees are truly seeking from an event—and it’s not a passive session-watching experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble.

Case Study 285

Case Study Content Montana Price 285

Expo Logic

NOVEMBER 20, 2018

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way. Budweiser used VR to allow users to tour their St.

San Diego 31

San Diego Marketing St. Louis Social Media 31

Reid All About it

MARCH 24, 2017

The subscription economy is booming—along with the technology needed to support it. If you’re in the middle of the org chart with a crazy urge to become a change agent, and bless you for that, Bill Rowan at DelCor shares a plan you can follow to make your dreams of change come true. What else did I read this week? A good teacher.

North Carolina 150

North Carolina Technology Marketing Strategy 150

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Guest: Alex Plaxen, Nifty Method Marketing & Events. Intriguing.

San Diego 259

San Diego Strategy Conference North Carolina 259

Trade Association CEO Blog

AUGUST 18, 2011

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Event Planning Checklist. Event Planning Checklist.

Event Planning 28

Event Planning Newsletter Press Release Michigan 28