Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Non-Dues-A-Palooza Speaker: Jessica Metzler, Senior Director of Operations for Freestone Learning Management System Thu 3/30 from 7 a.m. Association staff retention.

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Reid All About it

JANUARY 28, 2022

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. Achurch Consulting describes how to build trust and connections with your team while working remotely. 2022 STR Industry Trends. Connecting while working remotely.

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Reid All About it

JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Exhibitors. Quick hits. This is so me.

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Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! Live Distance Learning Training. Paths take all the guesswork out of what to learn and set you up for success. This is an extra fun learning opportunity! Take courses here. Take a look. Higher Logic Blog.

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Reid All About it

AUGUST 21, 2020

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. Learn about the cultural and historical forces that tend to interfere with collaboration with SMEs.

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Blue Sky eLearn

JANUARY 21, 2019

Raise your hand if “providing education and learning opportunities” is part of your association’s mission statement and/or core values. Can your meetings team host session recordings in your LMS? Can your marketing department identify new segments to promote a course to a broader audience? Be flexible.

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Reid All About it

OCTOBER 23, 2020

orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. Delicata squash are at the farmers market now, along with other winter squash. Host: rasa.io.

Revenue 300

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WBT Systems

APRIL 3, 2018

Do you feel like giving your learning platform a heave-ho out the door? As dysfunctional and frustrating as that old learning management system (LMS) is, your association still relies upon it. Or, it doesn’t have the functionality to allow your online learning business to grow. But you can’t, not yet anyways.

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Blue Sky eLearn

JANUARY 21, 2019

Raise your hand if “providing education and learning opportunities” is part of your association’s mission statement and/or core values. Can your meetings team host session recordings in your association’s LMS? Can your marketing department identify new segments to promote a course to a broader audience?

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Forj

DECEMBER 19, 2018

Through a learning management system (LMS). Learning management systems have taken over how associations distribute and generate revenue from their professional development materials. An LMS will help your team create the most functional course possible while keeping the user experience in mind.

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Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

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WBT Systems

APRIL 10, 2018

Do you ever daydream about having a new learning platform? Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association. How will it help you respond to and get ahead of market needs and to take advantage of emerging opportunities?

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Reid All About it

SEPTEMBER 3, 2021

WBT Systems explains how your association can serve industry employers, jobseekers, professionals new to your industry, and career-downsizing professionals during this challenging time. Volunteer learning journey. Mike Agron, Content Marketing Institute ). Pia Callesen, Psyche ). Stu Sjouwerman, KnowBe4 ).

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Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Improve your skills in addressing unconscious bias in yourself and in others in your team and organization. 1 CMP credit. More info/register. Fri 4/23 at 2 p.m.

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EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

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Reid All About it

MARCH 11, 2022

Your marketing team constantly talks about the buyer’s journey. Join us as we sift through all the marketing lingo your team is throwing down to get to the heart of what constitutes a buyer’s journey, how it is built and how it delivers results. Host: Content Marketing Institute. CAE credits. CAE credits.

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Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. Fri 10/16 at 10 a.m.* – Breaking News: Reporting on Covid-19’s Impact on the Meetings Industry. Tackling Multicultural Marketing Like a Pro. Discover the tools and strategies to make your marketing more diverse and inclusive of all. 1 CMP credit. Robert T.

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Reid All About it

SEPTEMBER 10, 2021

see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Garrett Grant, VP Client Services, Associations Practice Lead / Accessibility Team at Velir. More info/register. to 3:45 p.m.

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Achurch

JANUARY 21, 2021

Many out-of-work executives turned to contract work or freelancing due to a weakened job market, often remotely. In many industries, there are not enough experienced, yet innovative, CIOs for all the organizations that need them. The fractional CIO oversees IT risk management, including data security.

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Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. More info/register.

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Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

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Reid All About it

SEPTEMBER 11, 2020

The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. Paulina Curto, Senior Marketing Manager at Cvent. Driving Revenue with Contextual Engagement and Marketing. LMS/CRM integration.

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Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. In this series, learn how association leaders use foresight to guide members, industries, and society through future changes. Innovation and membership growth. Host: Results Direct. 1 CAE credit.

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Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. Ryan Law, CXL ).

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Reid All About it

DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

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Reid All About it

JUNE 26, 2020

Conference and education teams. As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. 1 CAE credit. Host: ASAE.

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ISAE

SEPTEMBER 14, 2023

Offer new paid perks to members like access to exclusive webinars or presentations, courses designed by industry experts, conferences, and more to improve your association’s offerings. This method is low-cost, effective, and will help you reach a wider audience than traditional marketing channels.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Learn how to make the most of your association’s greatest resources—your staff members. Digital Marketing & Product Innovation Manager, and Danny Pace, Services Product Manager, Skyline Exhibits.

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Reid All About it

OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. Data Analytics for Association Marketers.

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Reid All About it

JANUARY 8, 2021

Jodi Harris, Content Marketing Institute ). Such a large and visible occasion provided the opportunity to showcase the close co-operation between the client (EAIE) and the hosting venue (Messukeskus Helsinki) to build a sustainable event and provide an example that inspires the meeting industry to be more sustainable. Ann Handley ).

Las Vegas 370

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Leading Learning

DECEMBER 9, 2021

Whether your association is committed to workforce development, upholding professionalism in your industry, or providing opportunities for young professionals entering the workforce, education should be a part of your mission. Plus, offering members learning opportunities can help boost your association’s revenue.

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Higher Logic

OCTOBER 10, 2019

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture. Review Current Events.

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Nimble AMS

FEBRUARY 3, 2022

These powerful programs contain nearly everything you need for managing your members, accounts, events and organization as a whole. You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. Conference and Event Management Toolkit.

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Reid All About it

APRIL 26, 2019

WBT Systems explains how to design and market programs that meet the education expectations of Millennials and Gen Z. You’ll learn everything you need to know before deciding to launch a virtual or hybrid chapter in this series of posts from Billhighway: What the heck is a virtual chapter and why do we need one? 1 CAE credit.

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MemberClicks

AUGUST 3, 2023

People join associations to access many opportunities, from connecting with like-minded individuals in the same professional field to furthering their education within their industry. You can buy a learning management system as a stand-alone product, or as a tool that integrates with your membership management system.

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Forj

JUNE 7, 2021

However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). At Web Courseworks , we help professional, healthcare, and trade associations grow their learning businesses with effective learning management systems.

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Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. I believe trade and professional associations, training companies, and other learning businesses—as well as the learners they serve—can also benefit from offering microcredentials. Aligning with the market means being keenly aware of your learners’ needs and wants.

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