Reid All About it

DECEMBER 3, 2021

70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Some experienced mental health struggles or lost their edge in social interaction skills. Quick hits. Ryan Johnson, Medium ). David Meerman Scott ). 1 CMP credit.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

SEPTEMBER 1, 2017

You may want to find out after reading this interesting report from Billhighway about hundreds of calls they made to associations for a market research project. Don’t buy bitcoin because all the cool kids are buying bitcoin, that’s not a good reason, although it does demonstrate the power of social proof.

Content 150

Content Software Project Marketing 150

Reid All About it

JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report. Host: Marketing General Inc.

Video 195

Video Technology Content Strategy 195

WBT Systems

DECEMBER 12, 2017

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. It’s especially frustrating when these people are employers in your association’s industry or profession. Leverage the power of social proof.

How To 229

How To millennials Handbook Survey 229

Association Success

OCTOBER 27, 2020

Now, it’s time to leverage “freemium” (a word derived from “free” and “premium”) content to pique a larger audience’s interest. . Once you put freemium content out into the world, it can put your organization in front of thousands of fresh readers from many industries, regions and walks of life.

Content 107

Content Strategy Library Newsletter 107

Reid All About it

FEBRUARY 12, 2021

This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.”

Revenue 370

Revenue North Carolina Industry Technology 370

MemberClicks

SEPTEMBER 27, 2023

It’s a proven way of boosting registrations because it leverages urgency, scarcity, and the fear of missing out. Take advantage of this by leveraging ads on the social media channels your members and ideal member profile frequent the most. Here are the elements of an effective registration form: Simple format.

Tools 52

Tools Tips How To Software 52

Reid All About it

OCTOBER 21, 2022

Watch presentations from a limited number of industry partners that offer AMS platforms. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Harness the collective power of imagination and see beyond what is to what could be. Tue 10/25 from 9 a.m. to 4 p.m. – AMS Demo Days.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. The chief hype officer: the problem with the Chief Marketing Officer’s job description. Guest: Rachel Clemens, chief marketing officer, Mighty Citizen.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

JUNE 24, 2022

It’s a good start, for sure, but you know your market segments best. I was going to make this cauliflower piccata recipe but our area lost power during a windy thunderstorm on Friday night. Presenter: Carol Hamilton, principal, Grace Social Sector Consulting. Rory Archibald, Associations, Sectors & Marketing, VisitScotland.

Video 39

Video Revenue Strategy Technology 39

Reid All About it

APRIL 15, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking your “rightful leadership position to steer your industry.”. After years of talking about integrations, a group of ASAE members developed the State of iPaaS in Association Industry survey. Integrations and iPaaS. 1 membership benefit.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

JULY 15, 2022

The ASAE Technology Council and Marketing Council joined forces two years ago to create a model for assessing an association’s marketing technology maturity, which the pilot group found helpful. Prepare your association for these ten marketing automation implementation challenges. MarTech Maturity Model. Quick hits. CMP credit.

Technology 39

Technology Course Marketing Education 39

Reid All About it

OCTOBER 19, 2018

The inventor of the web, Tim Berners-Lee has a plan “to decentralize the web and take back power from the forces that have profited from centralizing it. One way to fill workforce skills gap in your industry—while rejuvenating your association’s educational offerings—is by adding micro-credentialing programs to the mix. And guess what?

Arlington 34

Arlington Austin Maryland Communications 34

Beth Kanter

DECEMBER 23, 2013

This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray. This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray.

Marketing 28

Marketing Social Media millennials Video 28

Reid All About it

NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. From social media outlets to email and telemarketing, hear what works for other associations and tips to determine what’s right for you.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. WBT Systems recommends recession-proofing your association’s learning business. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Membership, Marketing & Engagement.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

AUGUST 20, 2021

Learn how to captivate and engage your virtual and in-person audiences, combat Zoom-fatigue and reduce drop-off, keep viewers hooked like the entertainment industry does, and monetize your events without boring your attendees and disappointing your sponsors. Future Proof: Extend Event Impact Year-round. 1 CAE credit. Mon 8/23 at 2 p.m.

Revenue 195

Revenue Content Resources Strategy 195

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Your Future-Proof Career. Masooma Memon, Databox ).

San Diego 195

San Diego Education Social Media Content 195

Disciple Media

JUNE 29, 2023

Conduct thorough market research to identify your ideal customers. This in-depth knowledge will enable you to tailor your marketing efforts, create targeted messaging, and provide relevant content that resonates with your audience. Content marketing is a powerful tool for attracting, engaging and converting your target audience.

Strategy 36

Strategy Social Media Review Content 36

Nimble AMS

DECEMBER 9, 2023

Relying solely on your staff for events puts your association at a financial disadvantage – it also adds unnecessary stress to their workload. Imagine what your association could accomplish with the power of an engaged volunteer program. Give marketing collateral. Break the mold and increase your event revenue. 2.

Revenue 78

Revenue How To Discount Proposal 78

Nimble AMS

APRIL 11, 2022

Imagine what your association could accomplish with the power of an engaged volunteer program. Seeing other respected companies in your association’s industry back your event will encourage members to attend. Additionally, sponsorships are a great way to heighten event exposure through social media posts or email blasts.

Revenue 130

Revenue How To Discount Social Media 130

Higher Logic

DECEMBER 22, 2015

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. We use Hootesuite to push out community activity into social channels.

Social Media 120

Social Media Library Resources Guidelines 120

Reid All About it

APRIL 9, 2021

You know that data is—and will continue to be—the central source of power when it comes to organizational growth. Host: Social Velocity. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. The global virtual events market is projected to grow at a ‘compound annual growth rate of 23.2%

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

JULY 22, 2022

Marketing General Inc. MGI) released the 14 th edition of their Membership Marketing Benchmarking Report. The skills gap is a serious concern for employers in many industries. On the side: broccoli roasted with red onion, garlic power and ancho powder. Marketing oneself is important. Membership benchmarking.

Price 43

Price Technology Strategy Software 43

Velvet Chainsaw

JUNE 11, 2015

Feel-Act-Think According to True Impact Marketing (TIM), a Canadian neuromarketing research and strategy firm, consumer purchase behavior has evolved from Think-Feel-Act to Feel-Act-Think. Applying Groupon Tactics To Your Conference Marketing Groupon offers one of the best examples of a company that is going all in on neuromarketing.

Conference 40

Conference Price Discount Social Media 40

Velvet Chainsaw

MARCH 25, 2015

The organizer states, ABC Conference is a must attend for industry professionals. As Andy Crestodina says – “When you say it, it’s marketing…When they say it, it’s social proof.” What is Social Proof? 3 Way to Add Social Proof to Your Conference Marketing 1.

Conference 40

Conference Review Discount Marketing 40