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Clean-Energy Groups Unite on Social Media Campaign

Associations Now

Department of Energy report that showed job growth in the clean-energy sector, industry groups organized the #CleanEnergyJobs campaign to raise awareness about how clean energy creates good jobs and boosts the economy. Of those, nearly 2 million worked to make more energy-efficient buildings, appliances, and products.

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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

If your organization collects any data about your industry, crafting annual updates can help your content generate buzz. . Some challenges never fully go away, no matter how much your industry changes or technology evolves. Across many industries, certain topics are always rich with possibility. Team building and management.

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Building Personas: Defining Your Audience

Higher Logic

From marketing and sales to product and client success, personas help teams to focus on understanding the needs and pain points of their prospects or customers. If you sell to companies, what industries are most represented? Which product pages and landing pages are most popular? How much do they spend?

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6 Ways To Engage Association Members

CMA Solutions

Our association management clients want more members, more attendance at their events and more purchases when it comes to their educational products. Our industry has changed dramatically, and we must keep up with the evolution.” Member engagement makes all of it happen. They had more problems, and we had more solutions.

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Association Uses Facebook Live to Expand Education

Associations Now

Using Facebook’s live-streaming capabilities, the Association For Creative Industries has taken a meeting-based education session and made it accessible year-round. Because Negron knew social media, namely Facebook, was a preferred communication channel for many AFCI members, she decided to air the sessions via its livestream platform.

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Digital Marketing Efforts Increase ROI for the Exhibition Industry

Associations Now

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. The exhibition industry is adopting social media and digital-marketing efforts in an effort to strengthen sales and drive revenue.

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MemCom Awards – could you be a winner?

Optimist Consulting

As you may know, MemCom organises the annual awards for the membership industry. To help inspire your entry Olivia Chute from Chaz Brooks Communications , a PR agency has agreed to kindly shares their 5 tops tips for industry award entry. It makes great viewing plus you can share with your stakeholders on Social Media platforms!