Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs.

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. In a world of intense technology change, this ancient story framework can guide us to effective member engagement and communications. Advertising.

Education 256

Education New Hampshire Tips Technology 256

Reid All About it

APRIL 19, 2024

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue? Membership mobile app. 1 CAE credit.

Newsletter 250

Newsletter Content Social Media Education 250

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. More info/register. to 4:30 p.m. –

Strategy 272

Strategy Video Technology Innovation 272

Potomac Core

FEBRUARY 9, 2016

Disruptive Innovation “describes a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses.” In a slowing and uneven global economy, are your members looking somewhere else for lower cost and innovative solutions? Business Success Redefined.

Innovation 100

Innovation millennials eBook Member Engagement 100

Reid All About it

JANUARY 12, 2024

Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. 1 CAE credit. More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership engagement.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 19, 2024

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Here’s some help for marketing more effectively to younger generations.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

FEBRUARY 2, 2024

.* – How to Amplify Your Team’s Power with Generative AI Hear about practical, real-world applications of AI to enhance team efficiency and innovation. Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. More info/register. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. Association deathwatch. What opportunities and challenges do we foresee?

Revenue 256

Revenue Certificate Tools Innovation 256

NXUnite

MARCH 18, 2024

To build a thriving membership program , your association must evolve and find innovative ways to engage members continuously. Learning management software (LMS) emerges as a powerful tool that not only streamlines administrative tasks but also enhances member experiences through personalized learning opportunities.

Software 130

Software LMS Library Certificate 130

Reid All About it

SEPTEMBER 29, 2023

The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more. Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members.

Revenue 272

Revenue Innovation Education Tools 272

Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

YourMembership

MAY 3, 2012

Ideas to help you engage, empower and retain members. Are Innovation and Production at Odds? May 3rd, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends. HBR posted a good article recently about Why Managers Don’t Really Want to Innovate.

Innovation 150

Innovation Software Membership Management Social Media 150

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 1 CMP credit.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event.

Certificate 281

Certificate Price Tools Technology 281

Association Freak

MARCH 1, 2024

Reading Time: 3 minutes AI In Association Management 2024 As the landscape of AI in association management continues to evolve, the integration of Artificial Intelligence (AI) stands out as a transformative force, propelling us towards enhanced efficiency, deeper member engagement, and more strategic insights.

Association Management 72

Association Management Analysis Member Engagement Strategy 72

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Put brown rice in a spare coffee grinder and process it until it resembles flour. More info/register.

Tools 272

Tools Strategy Revenue Technology 272

Association Analytics

JULY 11, 2022

LMS, Events, Marketing Automation, Community) to provide analytical insights that can drive strategic priorities like member engagement, non-dues revenue and member retention. Or they have a staff member go through an immensely time-consuming manual process and end up with a spreadsheet that lives on one person’s desktop.

LMS 169

LMS System Cost Revenue 169

Reid All About it

DECEMBER 1, 2023

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Content calendars. 1 CAE credit. . 1 CAE credit. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

JULY 21, 2023

This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Host: Omnipress Speaker: Tracy Grzybowski, Director of Marketing, Omnipress Thu 7/27 at 12 p.m. – CAE credit. More info/register. 1 CAE credit. .”

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

YourMembership

MAY 31, 2012

Ideas to help you engage, empower and retain members. How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But once you have them as active members of your staff, board or volunteer base, what do you do? Leave a Reply.

Innovation 150

Innovation millennials Class Software 150

Reid All About it

AUGUST 4, 2023

Member engagement. TopClass LMS explains how online education programs can help increase member engagement. They describe the essential elements of education programs that resonate with members. Quick hits Five things to do to heat up your content marketing game during the summer lull. Online experiences.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

AUGUST 11, 2023

Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Caputo, J.D. 1 CAE credit. More info/register. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Communicate Industry and Profession ROI.

DC 232

DC Arlington Virginia America 232

Reid All About it

AUGUST 18, 2023

James Young at Product Community describes three fictitious associations on different tracks for the future —one’s traditional, one’s striving and one’s innovative. Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Which is yours?

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Learn how the American Speech-Language-Hearing Association developed a unified process to manage their annual program participant survey.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. Your marketing team constantly talks about the buyer’s journey.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Advancing (and Adapting) Innovation Amid Uncertainty – A CEO Dialogue.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Open Space events.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

JUNE 5, 2020

Marketing (45%). Innovation (42%). Innovation. Over 50% of External Communities sit in either Customer Support, Marketing, or Product groups, while a smaller handful sit in External Communications, Operations, Learning & Development, Knowledge Management. staff members. Online Community Engagement Stats.

Analysis 272

Analysis Cost eBook Report 272

Reid All About it

SEPTEMBER 22, 2023

Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. What’s more, most members now expect a career center as part of their membership benefits. 1 CAE credit. .

LMS 266

LMS Revenue Education Strategy 266