Reid All About it

FEBRUARY 23, 2024

Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. A hand-picked roster of big-thinking professionals at the forefront of innovation will share their vision and how they are actively creating the future of the events industry. 1 CAE credit.

DC 261

DC Washington Member Engagement Innovation 261

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Community Brands’ research reports the numbers for members’ loyalty and likelihood to renew are down from last year. Code of ethics.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Objection 2: Social Media. Example: “It would be much easier to create a social media group.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

DECEMBER 5, 2022

Make it easier for your volunteers to connect with more of your members (and non-members) by providing marketing collateral like brochures or posters , discount codes for ea rly event registrations, and a social media campaign to guide digital posts. Build your diverse base of volunteer mentors, then begin recruiting mentees.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

NXUnite

OCTOBER 4, 2023

An online campaign can expand your reach beyond your community, acting as an innovative way to engage supporters from across the country and even the world. A handwritten thank-you note or shout-out on social media can go a long way in helping your supporters feel appreciated and eager to champion your cause again in the future.

Social Media 130

Social Media Proposal Newsletter Process 130

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. If you’re of the TL;DR (“Too Long; Didn’t Read.”)

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Nimble AMS

JUNE 4, 2022

Here’s how you can use membership aims and innovative technology to successfully surpass your association goals. . To gain further perspective on which goals your organization should set, you’ll need to evaluate the type of members you hope to recruit. How do you determine who is your ideal member? Here’s how: . Learn more.

Technology 121

Technology Committee Member Engagement LMS 121

Association Success

NOVEMBER 9, 2020

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example. Speak your mind.

Strategy 89

Strategy Washington Social Media Video 89

Reid All About it

APRIL 14, 2023

Michelle Maher at Highland reports on what they learned after talking with 30 association membership leaders. Coffee with Innovators: Association Design Circle We meet on the first Friday of each month hosted by an association leader who leads a conversation on an association innovation topic. Young professionals. 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members.

Education 195

Education Committee Recruiting Recruitment 195

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. As a member, you gain access to this research, helping you make informed decisions, innovate, and stay competitive in your industry. What is a Trade Association?

How To 52

How To Social Media Industry Recruiting 52

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

SEPTEMBER 9, 2016

This week kicks off with a webinar you won’t want to miss: Elizabeth Engel and Shelly Alcorn discussing their insightful new report, The Association Role in the New Education Paradigm. Livestreaming is the next big thing in social media. 10 Ways to Increase Your Reach on Social Media. Host: Community IT Innovators.

Social Media 150

Social Media New Jersey Tips Recruiting 150

Associations Now

AUGUST 1, 2019

Also: strategies to add to your member recruitment toolbox. The report’s researchers also found that the most successful legacy meetings get all stakeholders—local government, meeting venues, convention bureaus, and so on—involved from the get-go. “It Effective Member-Recruitment Tactics. Other Links of Note.

How To 63

How To Recruiting Recruitment Analysis 63

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. But reports of associations creating net income directly from these tools have largely proven illusory. Labels: Social Media. Keep watching.

Social Media 40

Social Media Marketing Price Survey 40

Higher Logic

JANUARY 2, 2019

Use a common reporting tool so that everyone has access to a common set of metrics. If people haven’t gotten good quality from you in the past, or if what you’re offering isn’t innovative or new, they may go somewhere else, where the information is free. Use Social Media f or Your Brand, Not f or Demand Gen eration.

Marketing 184

Marketing Strategy Tips Social Media 184

Reid All About it

APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. More info/register. Wed 4/24 at 11 a.m.

LMS 276

LMS Pennsylvania Innovation Education 276

Aaron Wolowiec

DECEMBER 15, 2015

All the nine research partners employed social media and electronic communications vehicles – such as websites and blogs – to build support. The organizations reported varying levels of success, but after analysis, there are some clear takeaways. Beef up your social media strategy. Engage your millennials.

millennials 100

millennials Social Media Case Study Analysis 100

Associations Now

OCTOBER 3, 2013

Harnessing the power of mobile images to engage your members, and more, in today’s Social Media Roundup: Get Personal With Instagram. Image power : As social media tools go, Instagram is still viewed as a relatively new kid on the block. Come across any interesting links on your social networks today?

Social Media 40

Social Media Communications How To Video 40

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Member mobile app. Dirty data. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. More info/register. Mon 11/16 at 11 a.m. –

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

NOVEMBER 29, 2019

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. [Note from DR: I’ll see you there!]. Tue 12/3 at 12 p.m.

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

MARCH 25, 2022

LinkedIn’s Workplace Learning Report has good news for associations: the corporate C-suite finally understands the value of professional development. As digitization continues to reshape advertising and marketing, it’s time for associations to embrace content innovations and consumer retargeting marketing campaigns. 1 CAE credit.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

JANUARY 10, 2020

Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. Chapter Benchmark Report: What the Data, Success Stories & Opinions Tell Us. 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

Socious

NOVEMBER 17, 2016

Over the past half-decade, we’ve seen enormous advancements on the social media front with the rise (and fall) of sites and apps like: Snapchat. According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant.

Membership Management 100

Membership Management Software Directory Library 100

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. report receiving 21-50 emails a day; and 7.5% receive over 100 emails every day.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Higher Logic

JULY 25, 2016

Leadership hype always focuses on the C-suite – are your executives on social media? The SOCM 2016 Report recommends that communities invest in these multi-tiered advocacy programs. Enable culture change to be more collaborative and innovative. Do they understand shared value for your community initiatives?

Leadership 120

Leadership Class Survey Social Media 120

Beth Kanter

NOVEMBER 2, 2012

I heard about it in September and immediately signed up to be a social media ambassador which was a simple ask “Join us in helping spread the word and receive special messages from us to help us tweet, share and more.” What is a social media ambassador? Is your nonprofit using social media brand ambassadors?

Social Media 28

Social Media Recruiting Recruitment Process 28

Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. I’ve been thinking a lot about #2 given all the disgust with social media platforms and privacy concerns, plus associations have a natural advantage there.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

MARCH 5, 2021

After collecting and synthesizing the data, he’ll share a report summarizing the ideas submitted. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Engagement boxes. CAE credits.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. How will blogs, landing pages, social media posts, emails, and other content help you meet your marketing goals? Here are the channels to target with your trade show promotion: Social media.

Tools 52

Tools How To Software Cost 52

Beth Kanter

APRIL 23, 2012

Note from Beth: Innovation was the buzzword at the Nonprofit Technology Conference! I ran into the good folks at Idealware who offered to do a guest post on the topic – looking at small ways to be innovative. Everyday Technology: Innovative Ways To Do More With Less, Guest Post by Laura Quinn and Chris Bernard.

Innovation 28

Innovation Technology Minnesota Social Media 28

Membership Marketing

FEBRUARY 21, 2011

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

Innovation 40

Innovation Marketing Price Survey 40

Protech

MAY 3, 2021

You are always innovating to provide value to members, sponsors and supporters. In addition, links to details or to “learn more” automate the leap into the community and help turn engagement into a habit—just like social media is for many people. . By Brian Smith – Demand Generation Specialist .

Revenue 98

Revenue Resources Content Member Engagement 98

Reid All About it

MAY 19, 2023

Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. Politicians want to beat up on social media platforms because people are saps, but what are the downstream effects? . 1 CAE credit.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

OCTOBER 15, 2021

Their approach “prevents digital fatigue and protects deep work time while keeping social connections alive and moving projects forward.” Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Laurel Miltner, Orbit Media Studios ). Get on board! Membership strategies. 1 CAE credit.

Revenue 195

Revenue Committee Strategy Technology 195