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JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

MARCH 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Dive deeper into the foundational elements of digital marketing success.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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APRIL 12, 2024

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc. Gen Z education. What about your managers?

Revenue 256

Revenue Strategy Price Newsletter 256

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 261

DC Washington Member Engagement Innovation 261

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI vs human interactions. 2024 membership pains. Seems like a good place to start.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 19, 2021

Questions for leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Presenters: Kara Campuzano, Founder & CEO, KC Creative Marketing. Host: Fridays@4.

LMS 370

LMS Nashville Strategy Video 370

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SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. LMS/CRM integration. LMS Demo Day. So what features should you be looking for in an LMS? To help with this ASAE has developed LMS Demo Days.

LMS 329

LMS Montana Revenue Price 329

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. from CMS to CRM or AMS to LMS) is often where user experiences go south and what to do about it, and recent examples of user experiences optimized for clients and what we learned as a result. Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Leadership development for young members.

Survey 256

Survey Project Strategy Education 256

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OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Zoom.

Utah 370

Utah LMS Conference Technology 370

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DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Go explore!

Video 221

Video Certificate Review LMS 221

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Member recruitment. To attract young members , you must recruit in ways that make sense to them. The weekly list of free educational events and resources for the association community… Grassroots advocacy. 1 CAE credit. .

Arlington 266

Arlington Technology Strategy Los Angeles 266

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Tanner Kohler, Nielsen Norman Group ) Even in the metaverse, women remain locked out of leadership roles, although they spend more time and spearhead more initiatives there.

Leadership 195

Leadership Education Revenue Strategy 195

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APRIL 15, 2016

EDT*- Recruiting and Retaining Talent (Virtual Lunch). Learn what companies are doing in the association management community to recruit high performers with positive attitudes and how to build a loyal, high performing team resulting in higher retention rates for your AMC. Host: ASAE Marketing Section. Hope to see you there!

LMS 150

LMS Recruiting Recruitment Innovation 150

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APRIL 15, 2016

EDT*- Recruiting and Retaining Talent (Virtual Lunch). Learn what companies are doing in the association management community to recruit high performers with positive attitudes and how to build a loyal, high performing team resulting in higher retention rates for your AMC. Host: ASAE Marketing Section. Hope to see you there!

LMS 150

LMS Recruiting Recruitment Innovation 150

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event. More info/register.

Certificate 281

Certificate Price Tools Technology 281

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DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mobile apps. But all video is not created equal. 1 CMP credit. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Howard Givner, Event Leadership Institute Founder & CEO. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Revenue 370

Revenue North Carolina Industry Technology 370

MemberClicks

AUGUST 3, 2023

If your association is looking to streamline education and support career development among its members, it’s time to consider investing in association learning management software (LMS). In this guide, we’ll cover all the basics of LMS and share our top 15 recommended picks: What is learning management software? Track progress.

Software 52

Software LMS Certificate Learning Management System 52

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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

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AUGUST 4, 2023

Your association’s recruitment and retention success depend on your membership model pricing. TopClass LMS explains how online education programs can help increase member engagement. Quick hits Five things to do to heat up your content marketing game during the summer lull. Membership pricing. Member engagement.

Atlanta 195

Atlanta Price Revenue Denver 195

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APRIL 30, 2021

I think one had an AMS, CMS, and LMS project on the horizon. Explore the skills and behaviors needed to be effective in a front-line leadership role and the changes that occur when making the transition from frontline worker to front-line leader. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia).

Education 354

Education Technology Strategy Revenue 354

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SEPTEMBER 17, 2021

Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Host: American Marketing Association. Sponsorship strategy. 86 Robert’s Rules. Motion to dismiss, indeed! Quick hits.

Content 195

Content LMS District of Columbia Tips 195

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JANUARY 28, 2022

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

Newsletter 195

Newsletter Survey Team Software 195

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Career pathways.

millennials 307

millennials Montana Class Education 307

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APRIL 8, 2016

Learn what LMS features create a unified learning experience, how a LMS benefits learners and staff, and why that matters. membership marketing, member retention, non-dues revenue). – The Secret to Recruiting Talent: Authentic Employer Branding. Why is it so hard to recruit and retain the right talent?

LMS 150

LMS Texas Recruiting Recruitment 150

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Many societies are currently focusing on DEI initiatives with their membership, leadership, and their staff. Presenters: Julia Henderson, CPA, membership & marketing director, Virginia Society of CPAs (VSCPA).

Revenue 195

Revenue Content Virginia Technology 195

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OCTOBER 1, 2021

If you are (or someone you know is) a woman who has made (and continues to make) amazing contributions to the advancement of technology in associations, Association Women Technology Champions (AWTC) invites you to apply (or to encourage someone else to apply) for the AWTC Technology Leadership Award or the AWTC Technology Champion Award.

LMS 195

LMS Conference Technology Content 195

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AUGUST 28, 2020

Challenges Women in Leadership Face and How to Deal with Them. Hear about the unique challenges and opportunities for women in the events industry, as well as real-world examples and lessons from women in leadership. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Montana 359

Montana North Carolina Content Certificate 359

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JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 275

DC Washington Learning Management System LMS 275

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SEPTEMBER 1, 2023

TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download.

Revenue 227

Revenue Survey Education Strategy 227

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APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Jessica Lane, Director of Client Success, Freestone LMS, Community Brands. Gabrielle Canon, The Guardian ). Wed 4/17 at 2 p.m. 1 CAE credit.

LMS 276

LMS Pennsylvania Innovation Education 276

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MARCH 26, 2021

LMS Demo Day. The just-in-time virtual LMS demo day will feature presentations from a limited number of industry partners that offer LMS platforms. Robb Lee, CAE (moderator), Chief Marketing & Product Strategy Officer, and responsible for DEI, ASAE. Tue 3/30 from 9 a.m. to 4 p.m. – More info/register. Host: ASAE.

Innovation 259

Innovation San Diego LMS Strategy 259

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. More info/register.

Raleigh 259

Raleigh Review Class Education 259

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JUNE 30, 2017

LMS provider WBT Systems explains how to plan and market an online learning challenge that creates industry buzz and momentum for further learning. Engagement isn’t solely defined by transaction—it comes from connecting with colleagues, volunteering for an organization, or thought leadership. 1 CAE credit. 1 CAE credit.

Chicago 153

Chicago DC Washington LMS 153

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NOVEMBER 24, 2017

Mark Prevost at Billhighway continues his series on chapter leadership conferences. Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Hear about practical steps every organization can take to support marketing efforts with video. Hear about the changing role of the LMS.

Chicago 150

Chicago Recruiting Recruitment Video 150