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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. 1 CAE credit. 1 CAE credit.

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. The goal: Every year, bringing in new members is likely to be on your association’s list.

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Association Brain Food Weekly: 1.28.22

Reid All About it

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Reevaluate your young members’ journey.

Tips 98
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Thought leadership is a strategy that seems tailor-made for associations. Here’s one significant challenge.

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How Associations Help Under 30s with Career Growth

GrowthZone

It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. Associations offer members the opportunity to include substantive elements in their resumes. LEADERSHIP SKILLS. You’ll also get a 6-step plan for building a young professional member base.

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Embracing and Engaging Young Professionals

GrowthZone

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. Provide a path to leadership.