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Association Brain Food: 1.5.24

Reid All About it

The weekly list of free educational events and resources for the association community… Reflection time. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar. He shares five resources for getting up to speed and staying informed about AI. Predictions for 2024.

Revenue 281
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Building Buy-In for an Online Community at Your Association

Higher Logic

Member-generated content shows you’re the place to be , while fostering peer-to-peer engagement among your most valuable members. Use community to reach future members. An online community opens a window into your members’ interests, wants, needs, and pain points. Increase event registration and participation.

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Tools and Software Every Professional Association Needs

Nimble AMS

Some high-tech resources are available to help you grow and empower your membership. Association Management Resources. These powerful programs contain nearly everything you need for managing your members, accounts, events and organization as a whole. You might be surprised at just how far this technology has come!

Tools 140
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Read Your Community Members' Minds

Higher Logic

Sure, communities can help you with customer acquisition and retention, but they can also help you forecast what your members want or need -- improving your membersexperience and your organization’s bottom line. Are members looking for best practices regarding your industry or product? Watch for themes.

eBook 185
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Association Brain Food Weekly: 12.7.18

Reid All About it

The weekly list of free educational events and resources for the association community… How do you manage if you’re an education department of one ? I’ll be happy to feature it as long as it’s not product-centric. When does it makes sense to leverage this resource? More info/register. Host: ASAE Marketing Council Section.

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How to Find Your Best Content Topics (Without Paying for Market Research)

Higher Logic

How is your association keeping its offers relevant to members and preparing for the future? According to a recent study by Leader Networks , most associations – 83 percent – are aligning their products and services to market needs so they meet members’ expectations and stay relevant. File Library Views and Downloads.

Content 136
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Customers for Life: Meet the Zenoss TechZen User Community [Case Study]

Higher Logic

The community started with four product forums: two private forums for the advisory board and beta program, one for platform questions and feedback, and one general forum. If you allow me to brag a little, here’s what TechZen has seen over the last year: Over 3,500 active members worldwide. 140% membership and engagement increase.