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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process. In this blog, we outline how you can use the same framework to improve new member acquisition at your association. So how can you build the top of your membership sales funnel?

Strategy 169
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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296
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Building Buy-In for an Online Community at Your Association

Higher Logic

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. This is how you can prove your new member community will be a valuable technology investment. New Member Acquisition.

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The Member Journey Has Changed: Are You Changing With It?

Higher Logic

This change in the member’s journey requires a proactive, responsive, data-driven strategy so that you can engage each member at various levels of the funnel. I define and see the impact of digital transformation for associations using three main pillars. What information do your members need at a specific time?

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Why your association needs to adopt a data governance policy

Nimble AMS

Having well-governed analytics also helps elevate companywide strategy and maximize ROI. Leveraging data helps your association gain crucial member insights about learning content and event attendance, boosting member engagement across all avenues. Learn more about the importance of data governance at your association.

Committee 116
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Association Brain Food Weekly: 6.7.19

Reid All About it

MemberSuite recommends a member-first approach to your association’s email strategy. Should suppliers be members ? The Road to Member Engagement Is Paved with Personalized Marketing. Your association’s goal is to provide meaningful experiences so your members stay engaged. 1 CAE credit.

Proposal 170
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10 Tactics to Increase Online Community Engagement

MemberClicks

From disorganized messaging to confusing landing pages to ineffective donation strategies, community engagement is a hot mess at many companies, corporations and nonprofits alike. In today’s post, we’re going to take a look at how to do online community engagement right. It’s time to do better.