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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience. Is there an entirely new market you should explore?

Revenue 169
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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?

Revenue 256
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Association Brain Food Weekly: 7.2.21

Reid All About it

WBT Systems does too. This week, they discuss peer advisory groups for association members who want to learn from and with each other. Selecting a Cloud System – A Guide for Association Executives. Creating your Content Stream—from Marketing to Sales to Programs. Host: American Marketing Association.

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Association Brain Food Weekly: 11.27.20

Reid All About it

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). Host: Virginia Society of Association Executives.

Las Vegas 369
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Association Brain Food Weekly: 12.6.19

Reid All About it

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. Wed 12/11 at 12 p.m.

LMS 221
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Association Brain Food Weekly: 11.29.19

Reid All About it

They especially get in the way when you’re leading up a project, so thankfully WBT Systems suggests 11 catalysts for cross-departmental collaboration. West Virginia inmates will be charged by the minute to read e-books on tablets. Member Engagement Party. Demystifying Event Marketing. CB Insights ). Seriously, ugh.

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Association Brain Food Weekly: 12.13.19

Reid All About it

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. 1 CMP credit.

Raleigh 259