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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.)

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Association Brain Food: 4.12.24

Reid All About it

Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

Recruiting new members and keeping them engaged is a crucial activity for all associations. So, how do association marketers speak to young members and get them to lean in? With these 9 tips, you can work to enhance your member experience and frame your membership benefits in a way that’s compelling for young members. .

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Association Brain Food: 4.26.24

Reid All About it

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic. AI and events.

Content 266
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Daily Buzz: Keys to Better Member Recruitment

Associations Now

And while attracting new members is challenging, there are several ways you can up your recruitment game, writes Callie Walker of MemberClicks. Your existing members can also help in your recruitment efforts. So you’ve decided to create a newsletter for your nonprofit. Membership growth is a priority for most associations.

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Association Brain Food Weekly: 1.29.21

Reid All About it

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic.

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Four Reasons Your Marketing Team Needs Community

Higher Logic

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

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