Reid All About it

FEBRUARY 16, 2024

by Daniel Zagales, Datanami More workers want to change jobs, but the market is getting tougher. | by Anne Marie Chaker, Wall Street Journal <Gift link—and by the way, have you adapted your marketing and programming strategies to this different job market?> More info/register. 1 CAE credit. More info/register.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Freestone

APRIL 11, 2024

Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Giving life to your newly created marketing piece in multiple channels goes a long way. Scaling is so important for small organizations with limited marketing resources.

Content 52

Content Revenue How To Social Media 52

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Non-dues revenue partners. Tool implementation. What do you do when employees are begging for new timesaving tools or want to adopt modern systems to replace under-performing ones? and expansion (yay!). Sponsorships.

Chicago 205

Chicago Newsletter Revenue Education 205

MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. Yes, job boards are a profitable way to diversify your organization’s income, especially if you identify and address a niche market that your organization already appeals to.

Revenue 52

Revenue How To Software Press Release 52

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. How to steward donors Donor stewardship tools Donor stewardship is not just a fundraising strategy , but an important part of building the community that defines your nonprofit.

Tips 130

Tips Newsletter Communications Examples 130

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Luckily, there are digital tools designed specifically to help you through the process! Email marketing software. Let’s look at an example. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. And this can make executing your email newsletter tricky business. And this can make executing your email newsletter tricky business. And, of course, volunteers might want a say in what goes inside your email newsletter.

Newsletter 90

Newsletter Process Products United States 90

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Hear about newsletter best practices to increase engagement and curate outside content. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. –

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

NOVEMBER 26, 2021

Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. How Associations Can Tap a New Source of Non-Dues Revenue in Corporations (Non Dues-a-Palooza Monthly Expert Series). How to Rethink Your Association’s Newsletter from the Ground Up. More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

Tools 52

Tools How To Software Cost 52

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Non-dues revenue. PAR explains why a business development strategy is vital to association revenue health. Association staff retention. 1 CAE credit. . – More info/register.

Revenue 227

Revenue Chicago Leadership Education 227

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. The solution? Year round.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. You’ll leave with checklists, real-life stories, resources, connections, and practical tools to recognize and combat the cycle of “doing too much,” and how to halt “being sick and tired.” CAE credits.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Learning business. Membership tiers. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Newsletters. shares 15 ways to improve your newsletter content and delivery. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

YourMembership

MARCH 13, 2014

As associations take on the pressures of the economy and increasing member demands, it becomes vital to identify and implement non-dues revenue opportunities to help ensure financial health. Many associations already use a variety of programs to generate non-dues revenue, among the most common being: Annual Sponsorships.

Revenue 150

Revenue Software Newsletter Certificate 150

MemberClicks

AUGUST 9, 2022

Plus, you can sell online as and sponsorship space for added revenue. 3 Essential Tools for Organizing a Hybrid Conference. To plan, promote, and host a successful hybrid conference, you’ll need the right tools to help you get it all done. Marketing tools. Choose your tools. Engaging with a wider audience.

Tools 52

Tools Conference Tips Organization 52

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Protech

JUNE 11, 2020

In our recent webinar with Web Scribble ’s Marketing Director Dawn DiLorenzo, she shared a jaw-dropping fact: Indeed’s data has revealed a 35% drop in its 7-day average of job postings year-over-year. Speaking of something being underutilized, you’ll want to build a strong marketing strategy around your online career center.

Revenue 83

Revenue Tips Social Media Communications 83

Achieve

AUGUST 18, 2023

It’s no secret that effective marketing helps maximize the fundraising potential of your nonprofit’s events. For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Let’s get started!

Marketing 52

Marketing Video Social Media Revenue 52

Association Analytics

MARCH 13, 2024

All of this information can help inform your association on how to move the needle towards increasing member participation and revenue. Marketing – This person targets specific audiences with messaging about opportunities or activities that aim to increase member participation, and subsequently, scores.

Review 169

Review Member Engagement Process Examples 169

Membersuite

JANUARY 10, 2023

AI tools are becoming more accessible, relevant, and entertaining. You can easily imagine the eventual impact of these tools. Already rerouting deliveries when storms or strikes interrupt supply chains, curating newsletters, and helping people write marketing copy, design logos, and do homework. AI for Normal People.

Directory 143

Directory Social Media Tools Revenue 143

Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. John Bacon, Naylor Association Solutions.

Revenue 79

Revenue eBook Tips Team 79

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.), AMS requirements.

Chicago 205

Chicago Education Certificate Revenue 205

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. With a powerful team, expansive network, and innovative marketing strategies, they’ll make sure your business’s impact is felt.

Software 130

Software Discount Tools Resources 130

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

Revenue 69

Revenue Survey Communications Newsletter 69

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! One of the best association member management strategies is investing in tools to nurture connections between members.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR. 25 Ways to Take Your Newsletter to the Next Level. Host: Fridays@4. 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. AI watch With the release of generative AI tools, like ChatGPT, it’s an exciting time to be a writer—a human one. Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles.

Project 195

Project Tools Revenue Metro 195

Association Success

OCTOBER 2, 2020

Starting with creating an effective member strategy all the way to building a remote learning culture, this week’s Friday Five offers association professionals the tools to run a successful association. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending.

Newsletter 148

Newsletter Strategy Content Technology 148

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. She also said, shame is not a tool for social justice, but for oppression. Presenters: Tara Pawlak, Membership Marketing Expert, and Tirrah Switzer, Association Advocate, Community Brands.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195