WBT Systems

JULY 26, 2016

Encourage learners to buy courses by allowing them to try out or sample a little piece of the course content before they buy. Course teasers, where you give the learner access the first few pages of the content, can be very effective as a marketing tool to encourage purchases.

Revenue 240

Revenue LMS Learning Management System Course 240

Nimble AMS

JULY 22, 2022

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Should membership include unlimited access to the learning program? Learn more.

Content 117

Content Marketing How To LMS 117

Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Live Distance Learning Training. Take courses here. Take a look.

Library 219

Library Products Course Video 219

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Career pathways. Virtual events.

millennials 307

millennials Montana Class Education 307

Smooth The Path

AUGUST 15, 2019

” This strategy works because I get to sample the new car driving experience. You sample. Sampling doesn’t have to be difficult (like offering your attendees the chance to drive a new car). Give members proof that the conference is worth it by providing them samples of conference-like value now.

Sample 60

Sample Conference Video Report 60

YourMembership

MARCH 1, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. 6) Is Big Testing the Future of Marketing? Every day, we are seeing more overlap between marketing and technology.

Sample 150

Sample Social Media Content Conference 150

Elevating Engagement

FEBRUARY 24, 2023

Please take a bottle to sample on us. There’s a restaurant up on the northern tip of Nova Scotia (a very long two-day drive from where I am now) that I’d return to in a heartbeat because the owner and staff were so kind, thoughtful, and wonderful. “Unfortunately, no,” said the staff member, “they discontinued it due to low sales.

Organization 98

Organization Marketing Sample Tips 98

WBT Systems

DECEMBER 12, 2017

Here’s a sampling of arguments: Employees who participate in professional development are more engaged, loyal, and committed to meeting their company’s challenges. This is the type of marketing campaign that can be pushed year-round to not only increase business for your educational programs but also to increase member recruitment.

How To 229

How To millennials Handbook Survey 229

Higher Logic

AUGUST 16, 2018

Integrating your marketing automation platform with multiple data sources. The purpose of integrating data with your marketing automation platform is to help you develop a digital behavioral identity for each subscriber, with the goal of personalizing the content they receive to increase engagement. Step 2: Set up a logic rule.

Social Media 153

Social Media Sample Marketing Examples 153

Membership Marketing

MARCH 7, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Sample Marketing Language for Automatic Membership Renewals. ” This language is provided as a sample only.

Sample 40

Sample Marketing Price Survey 40

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Not only can this content help your association stand out online, but it can also offer non-members a sample of the insights they’d gain by joining. Here are four popular options for starting your ungated content journey. .

Content 148

Content Newsletter Sample Video 148

MemberClicks

MAY 17, 2022

Tip: Make it really easy for people who never meant to leave or have changed their minds to come back. Tip: To really get the ball rolling and get lapsed members to rejoin (rather than just reading your email and “thinking about it”), put a time limit on those offers. A discount on event registration. Create a win-back campaign.

Tips 98

Tips How To Discount Price 98

Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. Hear tips and practices to get members engaged in your association.

Certificate 275

Certificate Denver South Carolina Project 275

Reid All About it

SEPTEMBER 22, 2023

If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. If your association has a website redesign project on the horizon, there’s no need to ask for RFP samples on ASAE Collaborate. Steal new ideas, blueprints, and playbooks from the best marketing minds in the world.

LMS 275

LMS Revenue Education Strategy 275

Forj

APRIL 22, 2021

A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Everything that goes into a learning business needs to be supported by staff, technology, and the external market. Assisting with the search for new learning technologies.

LMS 172

LMS Course Price Team 172

Aaron Wolowiec

JANUARY 7, 2013

The Kindle ebook is now available for just $9.99 (with other versions hitting the market soon) and you’re bound to stumble upon something interesting or helpful that’s sure to support or otherwise enhance your work. It includes information on marketing, branding, social media and blogging – from the perspective of a little fish in a big pond.

eBook 100

eBook How To Sample Social Media 100

Nimble AMS

MAY 10, 2022

According to the Edelman and Linkedin study, 64% of respondents said thought leadership content was a more trustworthy means of determining an organization’s expertise than marketing materials or product sheets. . TECH TIP: Expand your reach by b e ing a thought leader in your association’s virtual community.

Leadership 174

Leadership Content Social Media Sample 174

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. In addition to highlighting the benefits of powerful software, we’ll also give you some tips for implementing these tools at your own organization. Diverse fundraising software helps you leverage more donation channels.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. CMP credit.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Project 264

Project Survey Strategy Education 264

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Fascinating times, right?

Education 195

Education Tools Newsletter Chicago 195

Reid All About it

MARCH 22, 2013

For a company like HubSpot, this is also a great marketing piece, even though they don’t say that. Pew Internet Tip Sheets: Highlights of the Project’s Research. This is the sweetest (and lovably geekiest) tribute from one colleague ( Amy Sample Ward ) to another on the occasion of Annaliese Hoehling ’s sixth anniversary at NTEN.

NJ 150

NJ Handbook Sample Content 150

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. to 2:45 p.m. 1 CMP credit.

Chicago 201

Chicago Newsletter Mooc Education 201

Membership Marketing

MARCH 23, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Six Membership Renewal Tips to Improve Efficiency and Effectiveness. Thanks for these practical and relatively easy to apply tips.

Tips 40

Tips Marketing Sample Price 40

Reid All About it

JULY 8, 2022

Lisa Vogel, Leader, Field & Event Marketing, Webex Events (formerly Socio). Erin Lemons, Senior Director of Marketing, Fonteva & Protech. They want to connect with the host city or region on a deeper level: meet residents, try new activities, sample local cuisine and enjoy unique cultural experiences. We’ll cover:?big

San Francisco 39

San Francisco Technology Certificate LMS 39

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. – Sample Swap for Newsletter Templates.

LMS 150

LMS Raleigh millennials Content 150

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. John Haydon, digital marketing expert for nonprofits and charities. Presenter: Heather Swink, CAE, content and marketing strategist, orgSource. Wed 2/8 at 2 p.m. 1 CE credit. CAE credit.

Los Angeles 159

Los Angeles Chicago North Carolina America 159

Higher Logic

MAY 9, 2019

Your CAB is key to unlocking benefits across departments, from customer support, product, your executive team, customer success, and customer marketing. Tip: Create year-round value by managing your Customer Advisory Board with an online community. It’s time to mobilize your CAB for action. That’s their first desire.”

Software 136

Software Products Sample Team 136

Membership Marketing

DECEMBER 29, 2016

As the New Year gets started, it is a good time to review membership marketing plans and forecast where membership counts are headed. Here are three sample scenarios varying the new member input and renewal rate from the example above. It is called a Steady State Analysis. For example, with an input of 5,000 New Member over a.25

Analysis 56

Analysis Tips Sample Project 56

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Presenter: Jenny Hamby, seminar marketing coach and direct-response copywriter. Location: Reston VA. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Presenter: Jenny Hamby, seminar marketing coach and direct-response copywriter. Location: Reston VA. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

Association Adviser

OCTOBER 25, 2017

Here are five things your association should take stock of before attempting to earn more non-dues revenue: Find even more ideas and strategies for earning more non-dues revenue in our free eBook, 5 Tips for Maximizing Non-Dues Revenue From Your Communication Vehicles. Tip 1: Reaffirm advertising to your association’s relevance.

Revenue 87

Revenue eBook Tips Sample 87

Aaron Wolowiec

JANUARY 5, 2016

All on-site exposure documented through photos, samples and reproductions; the number of people who received promotional items or were exposed to advertising; and a comparison of quantities, location and position delivered versus what was promised. Following are five tips to get you started: Dedicate staff resources.

Report 100

Report Sample Conference Content 100

SCD Group

MARCH 29, 2015

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. Create a content marketing strategy that engages members (and nonmembers) where they are. Can we set up a call? It’s Josh. Know my needs.

Marketing 40

Marketing Strategy Email Marketing Sample 40

Membership Marketing

MARCH 22, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. I just emailed you a sample. Tony, more great thought-provoking info as usual, could you please send me a copy of your sample letter?

Marketing 40

Marketing Sample Price Survey 40