Smooth The Path

FEBRUARY 13, 2018

Each one of these behaviors can be deadly, but the last one, focusing more on younger members may have the power to solve all the others. MemberClicks blog author Callie Walker has been banging the drum about changing associations to serve younger members better. Related: How do associations attract younger members?

Recruiting 108

Recruiting Recruitment How To Innovation 108

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Nimble AMS

MAY 12, 2023

Empower your membership committee to do its important work by following the strategies in this blog. A membership committee is a volunteer-based group of members , serving to improve the member experience at an association. What is a membership committee and why is it important to your association ? Membership cycle.

Committee 123

Committee How To Guidelines Recruiting 123

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

LMS 148

LMS Missouri Software Innovation 148

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? 1 CMP credit. More info/register. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door, you must keep new ones coming in the front. Get it now.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Nimble AMS

DECEMBER 16, 2022

With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall member experience. During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! How to innovate at your member-based organization in 2023 .

Innovation 100

Innovation Organization How To LMS 100

Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. More info/register. 1 CAE credit.

Revenue 256

Revenue Strategy Price Newsletter 256

Nimble AMS

JUNE 9, 2023

Is your association looking for strategies to drive revenue to help you meet your organizational goals? Leveraging modern software at your organization can help you provide an excellent member experience and ensure you remain a valuable member resource. Personalize member experiences. Here’s how: 1.

Revenue 114

Revenue Innovation Technology How To 114

Higher Logic

MAY 29, 2020

The goal: Every year, bringing in new members is likely to be on your association’s list. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Leadership development for young members. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Nimble AMS

NOVEMBER 2, 2022

Leveraging modern technology also makes it easier to recruit and retain staff at your association. Custom software inspires a negative member experience. Your members chose your organization for your excellent member benefits. Your members chose your organization for your excellent member benefits.

Software 121

Software LMS Recruiting Recruitment 121

Higher Logic

MAY 16, 2019

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago. Membership recruitment and retention aren’t isolated processes. An engaging experience with digital, personal touchpoints along the way.

Member Experience 196

Member Experience Technology Content Communications 196

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. But don’t fret - today works, too! You’re on the same team.

Communications 287

Communications Tips Content Tools 287

Reid All About it

NOVEMBER 10, 2023

. – ASAE Membership Mondays This month we’ll have an open-forum discussion with the group divided into break out rooms to discuss: Membership Retention / Renewal / Win-Back; Member Recruitment / Acquisition; Membership Success Metrics; and Membership Models / Pricing. Member Engagement is an Art and a Science.

Certificate 281

Certificate Price Tools Technology 281

Nimble AMS

SEPTEMBER 8, 2022

According to Salesforce research, innovation is necessary as member expectations continue to evolve. In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . But how can your association adapt to changing member expectations? Sales Cloud.

Organization 121

Organization Massachusetts Revenue Survey 121

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. More info/register.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Also worth your time 5 steps to gaining member acceptance, downloads, and engagement for your association’s mobile app.

Revenue 227

Revenue Survey Education Strategy 227

Higher Logic

OCTOBER 17, 2019

If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Nimble AMS

APRIL 21, 2023

Read our blog to discover how to advance your advocacy program’s efforts and better engage your member advocates online. 3 Tips to elevate your association’s online advocacy efforts Follow these strategies to address any pain points in your organization’s advocacy program and virtually shoutout your advocates’ ongoing efforts: 1.

How To 118

How To Guidelines Social Media Tips 118

Associations Now

MARCH 16, 2016

Associations have their own demons that lead them astray from what’s best for the member experience. We have our own demons that lead us astray from what’s best for the member experience—ARPU’s association cousins: The angry god of RAM (Recruit All the Members).

Member Experience 40

Member Experience Revenue Certificate Committee 40

Reid All About it

MARCH 10, 2023

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.

Committee 195

Committee Education Software Technology 195

ISAE

OCTOBER 31, 2023

With all your organization has to do on a daily basis, member engagement activities can unintentionally fall by the wayside. Plus, acknowledging and responding to their feedback can improve the overall member experience. Organizations like yours rely on your members for financial support and social capital.

Communications 52

Communications Leadership Software Recruiting 52

Nimble AMS

DECEMBER 5, 2022

But did you know that you can also empower your association volunteers to boost member engagement? Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023? Learning program.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Content marketing. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Blue Sky eLearn

OCTOBER 19, 2020

How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. With a dedicated and comprehensive engagement strategy, your member retention rate is much more likely to increase! In-person engagement ideas.

Association Management 250

Association Management Committee Learning Management System Software 250

Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. If you have any of these organizational problems, get started by planning your engagement strategy around engagement tools. You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem.

Tools 296

Tools Communications Email Marketing Recruiting 296

Reid All About it

FEBRUARY 5, 2016

– eLearning Strategy, Tactics & Responsive Planning. – How to Build an Amazing Volunteer Recruitment Strategy. Discover the difference between traditional recruitment strategies and the volunteer attraction strategy. You can’t get ahead if you’re always behind! Tue 2/9 at 3:30 p.m.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. (must join Fridays@4 first, it’s free).

North Carolina 370

North Carolina Certificate Strategy Case Study 370

MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. . – Fri 1/28 at 1 p.m. More info/register.

Newsletter 195

Newsletter Survey Team Software 195

Higher Logic

FEBRUARY 28, 2019

It’s time to start – data collection is critical to understanding the needs and behaviors that drive your members to engage, attend events, renew membership, and more. It’s also a great way to determine your pain points when addressing your association’s event strategy. Resource: 5 Expert Tips to Revamp Your Event Management Strategy.

Tools 208

Tools LMS eBook Resources 208

Nimble AMS

DECEMBER 21, 2020

An immediate investment of $1,200 versus $100 a month for one year could be exactly what your member needs to engage with your association. Recruit more members. The best time to attract new members is early in their career stage (as a student up to their first five years into their career). Seamless member experience.

Revenue 78

Revenue millennials Member Experience Recruiting 78

Reid All About it

JANUARY 15, 2021

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

MAY 10, 2019

. – Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Data Segmentation and Its Huge Impact on the Member Experience. – How to Personalize the Member Experience. Thu 5/16 at 12 p.m.

DC 170

DC FAQ Member Experience Project 170