Association Briefings

OCTOBER 22, 2020

In fact, a recent survey by Spike shows that 77% of U.S. Using this data to its fullest extent can create a powerful and engaging communication experience that the largest Fortune 500 companies would pay big bucks for. And remember, personalization using your segmented data doesn’t have to be only textual in nature.

How To 52

How To Newsletter Content Communications 52

Association Adviser

JANUARY 25, 2019

Here are some ideas to help you get to know your members and get their attention – and help your communications strategies become more streamlined and effective. A comparison of a “before” newsletter and “current” one shows that total opens nearly doubled, which equates to thousands more opening the enewsletter every week. Its effect?

Communications 61

Communications Social Media Newsletter Survey 61

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Next, start a membership survey or a publication-based readership survey as soon as possible. Would they use it?

Member Engagement 60

Member Engagement Survey Social Media Communications 60

MemberClicks

JUNE 6, 2023

Board members bring their expertise in a variety of areas to help an organization make strategic decisions about everything from their budget to their event strategy. Capable of devoting time to board responsibilities: We all often want to help out but many of us don’t have the capacity to. Describe the board role clearly.

Recruiting 52

Recruiting Recruitment Committee Handbook 52

GlowGlobally

SEPTEMBER 13, 2016

Strategies and Squeaky Wheels. And the survey was actually able to disprove [the necessity of translations in every situation]. That lets us allocate resources accordingly because translations are very costly. I think that the data from the survey is going to help us do that a little bit better in terms of our messaging.”.

Certificate 60

Certificate Products Marketing Survey 60

Spark Consulting

MARCH 6, 2014

The other strategy is to have the senior staff recommend their junior staff as volunteers. PH: The research also tells us that Millennials are inspired by people they relate to who are older, so make sure that you are leveraging the Boomer members: are they available to your younger folks? EE: They’re almost limitless.

millennials 150

millennials Certificate Project Committee 150

Association Adviser

AUGUST 7, 2017

We are doing our jobs when a member calls us a valuable resource.”. We invite them to media briefings held by us as well as others (such as the Congressional Ports Caucus) and have hosted media tours at ports. Personal contacts and establishing trust as a source (not just press releases and social media) are important.”.

America 63

America Social Media Press Release Education 63

Reid All About it

FEBRUARY 3, 2023

Impexium recommends five strategies for a change management framework. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. What can they teach us about leadership? Change management. Volunteer leaders. Marketing plan. Hero worship. CMP credit.

LMS 40

LMS Video Technology Revenue 40

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. We recommend a concept that I call trading content for contact. 2009 Benchmarking Survey. (12).

Tools 40

Tools Marketing Recruiting Recruitment 40

Plexus Consulting

APRIL 18, 2015

Worth, President at Plexus Consulting Group, LLC Too many US organizations see foreign markets as good “resell” markets—places where they can make an easy profit by reselling US products they’ve already developed. The association hired a market survey expert to poll these potential customers to find out the answers to its questions.

New York City 40

New York City America United States New York 40

Reid All About it

JANUARY 27, 2023

Let’s catch up on what everyone is doing and stay in contact this year in support of our community. Building on the enthusiasm for our Women in Associations webinar in 2022, we’re thrilled to have four pioneers in the association world join us again to continue the conversation on LinkedIn. Location: Reston VA.

Learning Management System 41

Learning Management System Education Committee System 41

GlowGlobally

JANUARY 31, 2014

Associations tend, at best, to conduct an annual or triennial member satisfaction survey -consulting members only, and rarely focusing on topics that will help improve the value proposition of membership or products. These were the stimuli for us to launch our Global Satisfaction Index (GSI).

Member Engagement 60

Member Engagement Products America Marketing 60

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Jill Andreu, Naylor Association Solutions.

Revenue 60

Revenue St. Louis Price Cost 60

Wild Apricot

JUNE 27, 2008

Tailoring the knowledge transfer and exchange strategy to the audienceâ??s Consider how you might use the interactive possibilities of the Internet and Web 2.0 in combination with the other delivery methods tailored to your particular audience and message, such as reports, newsletters, fact sheets, etc., NPC Carnival.

Case Study 150

Case Study Tools Technology Communications 150

GrowthZone

APRIL 3, 2020

Are there bad things you aren’t telling us? Either commit to a long-term update strategy or unpublish the page. Industry Survey Results. >> Newsletter or RSS Subscription Option. Button to Contact Association. Button to Contact Association. / What else can go wrong? Why did this happen? / Jobs Board.

Communications 127

Communications FAQ Press Release Directory 127

Reid All About it

SEPTEMBER 7, 2018

Curated newsletters are where it’s at. Presenter: Tom Pasha, founder, CONTACT Planning, Inc. Four amazing association professionals will be reconnecting with us to recap their top takeaways, insights and lessons learned from the session. Strategies for Pricing Customer Education. There’s the old way of surveying.

DC 30

DC Washington Chicago Tools 30

AssociationChat

JUNE 28, 2020

We hope you can leverage this data to design strategies that add value to both you and your customers. Editor’s note: What does this mean for us and how can we better protect our communities? Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Lunchtime Pandemic Reading – 2020.03.27 (Source: Christopher S. Source: [link].

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

We hope you can leverage this data to design strategies that add value to both you and your customers. Editor’s note: What does this mean for us and how can we better protect our communities? Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! Lunchtime Pandemic Reading – 2020.03.27 (Source: Christopher S. Source: [link].

United States 52

United States New York Conference Seattle 52