Organization Presentation Recruiting Strategy 
Membership Marketing
DECEMBER 6, 2023
Earlier this year, I presented a session at ASAE’s MMC Conference on how to jumpstart planning for a membership recruitment program. In my consulting, I have found that some groups do not have a marketing strategy in place to add members. I call this method the “Ready, Fire, Aim” approach to membership recruitment.
MemberClicks
DECEMBER 27, 2023
Volunteers are critical for all types of organizations, from nonprofits to schools to membership organizations. They can help organizations fill staffing gaps, build excitement around an event, give hours toward supporting your mission, and so much more. Why is volunteer recruitment so important?
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EventMobi: Association Events
JUNE 26, 2023
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement.
EventMobi: Association Events
SEPTEMBER 28, 2023
A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). What is a Member Directory? How has your community grown over the years?
.orgSource
JULY 3, 2023
I’m glad to see so many organizations producing compelling content. It was considered too resource intensive to play a consistent role in most promotional strategies. But some organizations are still treating video like a tourist in their communications programs. Integrate Video With Strategy Multipurpose each video production.
Association Success
DECEMBER 17, 2020
As a younger face in the association industry, I often ask myself and others why we continue to produce the same content year after year that may not be helpful or appropriate for the present. What’s working for your organization and what isn’t ? To get started, first look at your analytics. Is anyone engaging with that content?
Higher Logic
JANUARY 29, 2019
Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? If your membership organization were a car, engagement would be the gasoline. For organizations like associations and user groups, member engagement fuels your core objectives.
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