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You’ve Got to Read This: January 18, 2011

Reid All About it

Clay Shirky ’s Foreign Affairs article, The Political Power of Social Media (registration required), is a fascinating read that rebuts and shreds Malcolm Gladwell’s view about the power of social media to facilitate change. Why not give Malcolm Gladwell a share of the spotlight too?

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Wednesday Buzz: How Millennials Are Changing Business Travel

Associations Now

As millennials make up a more and more of the workforce, this digitally obsessed demographic is shifting business travel trends. And millennials often prefer Airbnb-like accommodations, which tend to have more of a local feel. Millennials are feeling the effects of business travel on their home lives. Be a host with the most.

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The Trick to Innovating with Gen Y

YourMembership

How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation.

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The Hourglass Blog: Daring to Lead 2011

The Hourglass Blog

Monday, August 15, 2011. Daring to Lead 2011. I blogged a bit about their 2006 study , so thought I would give the 2011 update a read as well. Daring to Lead 2011 seems to indicate that this is no longer the worry. August 20, 2011 7:44 PM. August 21, 2011 3:25 PM. Communication. Millennials.

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Mission possible: Finding and keeping volunteers

Aaron Wolowiec

Part of the problem is traditional committee structure doesn’t allow for quick decision making, Engel said, and that doesn’t work when GenXers and millennials are accustomed to 24-7 information and networking. Are you seeing a surge in GenX and millennial volunteers? We get impatient.

Michigan 100
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The Hourglass Blog: Millennials Are the New Slackers

The Hourglass Blog

Monday, September 19, 2011. Millennials Are the New Slackers. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. skip to main | skip to sidebar.

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2013: A Millennial’s Perspective

Association Adviser

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. The 2011 ASAE Tech show featured a simpler app that contained just the schedule and a list of exhibitors.) Attempting to measure social media.