Reid All About it
FEBRUARY 8, 2011
Give New Life to Your Press Release. With the rise of social media, some pundits have declared the press release dead. Others say that’s an extreme view; a good release still plays an important role. Read more when it’s published on Wednesday, February 9, 2011. Read more…. Graphic by Mike Licht.
Reid All About it
OCTOBER 11, 2011
Standard press releases are often misdirected, irrelevant and boring. Here are some creative alternatives to sending a press release from Claire Celsi at Ragan’s PR Daily. Tagged: Content Marketing , Creativity , Productivity , Twitter , Writing & Blogging. One of my favorite sites for that is Funny or Die.
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Reid All About it
AUGUST 23, 2011
Claire Celsi asks us to: “Challenge yourself never to send another standard press release again.” She wants us to use our skills and creativity instead to get our news in front of reporters, and gives Six Alternatives to Sending a Press Release. Tagged: Marketing , Productivity , Twitter , Writing & Blogging.
Reid All About it
AUGUST 16, 2011
Noah Brier says the number one question he gets from brand marketers is: “What should I tweet about?” After posting product release notes and press releases, he says, “They discover how easy it is to blog about themselves. When I tweeted out the link to this post, I described it as my best read all day.
Associations Now
FEBRUARY 22, 2017
The Grocery Manufacturers Association and the Food Marketing Institute join forces on an initiative to make date labeling on consumer packages more understandable. This dilemma is pretty common, and it’s one that the Grocery Manufacturers Association (GMA) and the Food Marketing Institute (FMI) are tackling with a new voluntary initiative.
AMR Management Services
JULY 6, 2011
Wednesday, July 6, 2011. Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. A press release about the project.
YourMembership
SEPTEMBER 13, 2012
You can control your press release content and branding (from a visual standpoint) but anything more than that you’re at the mercy of your customers, community members, employees and others who are commenting on and reviewing your services and offerings. Smith is the Director, Inbound Marketing at YourMembership.com.
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