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Successfully Tailoring Educational Programs to Europe and Beyond – a LIVE Webinar Jan 23rd @10am Eastern

GlowGlobally

based professional organization for engineering professionals undertook an in-depth market study uncovering the European industry players’ needs, their perception of the mentioned organization as well as the trends and drivers influencing the European market. In 2014, Dr. Perry assumed management of Effective Training, Inc.,

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Association Relevance Despite Market Turbulence

Potomac Core

KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. Achieving Association Relevance Despite Market Turbulence is how CEO’s can position their organizations for long term growth and durability.

Marketing 100
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Social Media Roundup: Nailing Down the Price

Associations Now

Trying to offer your members great educational content? Make sure you’re pricing it according to market demand. Some advice on that in today’s Social Media Roundup: Is the Price Right? RTF @digitec : Tips for Pricing Member Education [link] #assnchat #eLearning via @digitec @nrgmunguia.

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5 Things to Know about Salesforce for Association Management

Forj

The advantages are numerous, according to Jake Fabbri, chief marketing officer at Fonteva , a company that specializes in producing solutions for associations, professional societies and public agencies that run on Salesforce. “Salesforce is the number one [customer relationship management] platform in the world,” Jake says.

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Opportunity Knocks – Are You There?

YourMembership

It seems that when things change for the worse, they tend to do so very quickly- like rising gas prices. When the Great Recession hit in 2007, the impact on the job market was felt immediately and unemployment peaked at 10 percent only a couple years later in 2009. at the start of 2014. There, problem solved! Not so fast.

Education 150
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How to Mine Data to Improve Your Marketing Strategies

Association Adviser

Christina Motley, On Point Marketing. In Part 1, The Emergence of the Chief Data Officer , I mentioned my belief that all marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. Even marketers often feel overwhelmed. Information provides insights.

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A New Type of Conference Education

SCD Group

Too often, this describes conference education sessions. Each scheduled, 20-minute education session covered a brief, timely topic and provided attendees with information they could take home and immediately use in their business. We are expanding the concept for the 2014 convention! Cold, windowless conference rooms.