Associations Now

APRIL 21, 2016

New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon.

Marketing 40

Marketing Email Marketing Report Content 40

Higher Logic

AUGUST 1, 2019

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. 1 CMP credit.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

JUNE 23, 2017

How do you prepare yourself and your organization for the future ? If your organization has a webinar scheduled in the near future, please send me the link. Organize, don’t overexpose, your association for successful BI initiatives. Presenter: Anna Toon, learning product marketing manager, Abila. Tue 6/27 at 2 p.m.

DC 153

DC Content Education Software 153

Higher Logic

MAY 3, 2018

It's meant to help you easily unsubscribe from emails, and it looks something like this: Recognize this image? But those of us in marketing, communications, sales, and membership are a little more concerned with what this unsubscribe notification means for future email strategy. Make your emails responsive. notification.

Marketing 149

Marketing Communications Content Report 149

Associations Now

SEPTEMBER 6, 2017

When you know and cater to their habits and preferences, you make it far more likely that your next email will be received, opened, and read. Here are the important takeaways from two new reports on the email marketing landscape. Do you suffer from email fatigue? percent in 2016. Email open rates (36.7

Survey 88

Survey Email Marketing Report Tools 88

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. If your organization has a webinar scheduled in the near future, please send me the link. How Visionary Organizations Are Achieving Greater Success. Here’s the list of next week’s learning events.

Raleigh 150

Raleigh Chicago DC Washington 150

Association Success

OCTOBER 28, 2020

On April 14, 2016, the EU adopted the General Data Protection Rules (GDPR) with little fanfare from businesses in the U.S. The GDPR increased the obligations of organizations that collect and or process personal data. In short, if you have a business that markets to people in the EU, the GDPR applies to you. Invalid emails.

California 78

California Newsletter Software Revenue 78

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

AUGUST 22, 2016

Many organizations find themselves guessing at member information, outreach and retention tactics. It’s taking that data to the next level and organizing it that can seem daunting. The current trend is for large organizations to hire “Data Scientists” on staff. Predicting your community’s behavior can be hard.

Analysis 120

Analysis Learning Management System LMS Process 120

ISAE

APRIL 4, 2024

Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. Legacy or planned giving unlocks a wide range of benefits for both your organization and your donors.

Examples 40

Examples Strategy Review Discount 40

Achieve

AUGUST 25, 2023

Another variant of the financial arrangements above, a unitrust differs in that its payments depend on the current fair market value of the trust’s assets. Donors can also donate gifts of stock or cryptocurrency directly to nonprofit organizations through their brokerages or crypto-specific platforms. Charitable remainder unitrusts.

Team 52

Team Email Marketing Examples Process 52

Associations Now

JANUARY 26, 2016

Also: Use email marketing to stand out to potential members. When you’re an organization as large as Guardian News & Media, how do you ensure the financial future of your media outlet when you’re forced to cut costs by 20 percent? 5 Emails Your Association Should Send to Increase Memberships https://t.co/ynmUI8qzf4.

Email Marketing 40

Email Marketing Maine Revenue Cost 40

Associations Now

MARCH 21, 2017

Over time, you might find that your users “check out” of your marketing emails—even letting entire accounts go dormant. That’s a problem, obviously, and email deliverability concerns are definitely one aspect of it, but the real issue could be more foundational. And that can prove a big problem. Recently, a report by the U.K.-based

Email Marketing 72

Email Marketing Report Cost Marketing 72

Associations Now

DECEMBER 20, 2016

As we end 2016, associations and their employees are surrounded by cloud services that involve someone else pulling the strings. To start out 2016, I posed a point that has played itself out in numerous ways over the last 12 months: the idea that the middleman is in a position of power. But why should they be the center of attention?

Technology 40

Technology Software Course Email Marketing 40

Associations Now

JULY 22, 2016

The fear of missing out, or FOMO, is great for marketers who are trying to get people to buy a product. — Meetings Today (@meetingstoday) July 22, 2016. It just solidified our reputation of being on the forefront of innovative marketing ideas in the D.C. area,” Marketing Manager Therese Howe explained. Rent a Bus.

Metro 40

Metro DC Email Marketing Washington 40

Association Adviser

SEPTEMBER 21, 2016

Create the mission first; then build the organization. . Sometimes, a person feels so passionate about a cause that they start building their own organization around it. Source: Association Adviser eNews and Naylor Association Solutions 2016. Thomas Hedberg, The International Medical Crisis Response Alliance. 21 or more.

New York City 60

New York City Ohio New York California 60

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. If your organization has a webinar scheduled in the next few weeks, please send me the link. Wed 1/11 at 1 p.m.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. If your organization has a webinar scheduled in the next few weeks, please send me the link. Wed 1/11 at 1 p.m.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Partner and Chair of the Nonprofit Organizations Practice, Venable LLP. More info/register. Tue 6/21 at 12:30 p.m.

LMS 150

LMS Raleigh Content millennials 150

Socious

DECEMBER 14, 2016

Personalization in marketing and sales has changed irrelevant ads into helpful content. Personalization is one of the top trends for 2016 and will continue to increase in importance in the coming years. Membership software provides opportunities to market events only to those who are invited. Do you miss that? Because I don’t.

Software 100

Software How To Tips Member Experience 100

Associations Now

MAY 2, 2016

As associations begin to make these improvements, Notter explains, they should remember that the goal isn’t a complete overhaul of the customs and behaviors of the organization: “Your job is not to create the one, perfect culture. 2016: The Year of Email Marketing – https://t.co/a6uIghYGDr

millennials 40

millennials Email Marketing Social Media Recruiting 40