Reid All About it

NOVEMBER 17, 2017

Ok, so you’re on board with content marketing, but then you run into the silo problem. Marcia Riefer Johnston at Content Marketing Institute writes about tearing down silos to create a culture of content. Eventpedia shares how an event app can drive revenue both during your conference and beyond it. “In

Revenue 178

Revenue Conference Education Content 178

.orgSource

SEPTEMBER 19, 2023

Back in 2017, we could see that business was changing. This technology is being used to create new forms of content, automate tasks that were once done by humans, and make it easier for people to infringe on the intellectual property (IP) rights of others. Another is how fair use applies to AI-generated content.

Revenue 88

Revenue Chicago Leadership Content 88

Higher Logic

MARCH 6, 2018

Community Roundtable’s 2017 State of Community Management Report found the most successful online communities have top-level participation. Executives who regularly make community part of their workflow, create content, and respond to discussions are more likely to have best-in-class communities. It’s a critical component of success.

How To 266

How To eBook Software Library 266

Reid All About it

JUNE 25, 2021

Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ). – Revenue Success from Scratch: One Association’s Story. Host: Professionals for Association Revenue. How to Use Tiktok, Instagram and Facebook Insights: Propel Your Content Strategy. Quick hits.

LMS 361

LMS Revenue Tips America 361

WBT Systems

DECEMBER 13, 2016

Which association learning trends will still be important as we move forward into 2017? Learning Content Curation for Association Member Education. The 5 E’s of Generating Non-Dues Revenue from eLearning. Looking Ahead to 2017. What will be the big association learning trends in 2017?

Learning Management System 150

Learning Management System LMS System Certificate 150

.orgSource

MARCH 20, 2023

Finding roadblocks in operations Understanding where data and business intelligence can support decision-making Unifying initiatives across departments and platforms Hearing the voices of your members and providing the content they are seeking True digital transformation is a process of continuous quality improvement.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Find out which technologies should be implemented to create a seamless and personalized on-site journey, and how technology will change the way attendees consume content both in the short-term and beyond. More info/register.

DC 184

DC Project Ohio Washington 184

Reid All About it

NOVEMBER 25, 2016

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Find out which technologies should be implemented to create a seamless and personalized on-site journey, and how technology will change the way attendees consume content both in the short-term and beyond. More info/register.

DC 150

DC Project Ohio Washington 150

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Blue Sky eLearn

MARCH 20, 2017

If you’ve encountered references to the 2017 Deloitte Global Human Capital Trends report, you might think it is. It’s that the old LMS technology must be replaced with flexible solutions that deliver content on demand, offering ongoing development opportunities. Content curation capabilities. Mobile first delivery.

LMS 136

LMS System Technology Content 136

Reid All About it

OCTOBER 27, 2017

Learn the basics of monetizing your learning and explore strategic and creative ways to maximize your education revenue. According to the Community Brands’ 2017 Member Loyalty Study , there are four key measures that indicate member loyalty: member satisfaction, likelihood to renew, likelihood to recommend, and connectedness.

LMS 150

LMS millennials Blended Learning System 150

Higher Logic

AUGUST 9, 2018

SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. This allowed them to use content they knew was well-received, but with different subject lines. As for revenue, SNMMI achieved $28,206 total reinstatement revenue in only 60 days.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Socious

JANUARY 4, 2017

No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. These articles will give you a head start on 2017, covering topics from member engagement to business management. Article #1) Why Associations Shouldn’t Be Giving Away All Their Content for Free.

millennials 100

millennials Member Engagement Video Software 100

Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. Event apps. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? The American Speech-Language-Hearing Association (ASHA) hosts as many as six online conferences each year, grossing over $1 million in revenue annually. How the Right CMS Makes Content Future-Friendly. More info/register. Host: iCohere.

LMS 150

LMS Arlington Content Review 150

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? The American Speech-Language-Hearing Association (ASHA) hosts as many as six online conferences each year, grossing over $1 million in revenue annually. How the Right CMS Makes Content Future-Friendly. More info/register. Host: iCohere.

LMS 150

LMS Software Arlington Cost 150

Association Success

SEPTEMBER 29, 2017

“Your Potential for Revenue”. Survey: Two-thirds of survey respondents said their revenue from corporate partners had increased in the past year (though we didn’t ask how much it increased). However, one-third said their corporate partner revenue had decreased or stayed the same in the past year. This is, of course, good.

DC 85

DC Survey Revenue Review 85

Achieve

OCTOBER 6, 2023

Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

Social Media 52

Social Media North Carolina South Carolina Content 52

Higher Logic

OCTOBER 18, 2018

Marketing automation, on the other hand, is a way to look comprehensively at your audience’s behavior, from email to website to social media , and send them relevant content based on their demonstrated interests. T he Transportation Intermediaries Association reports a 32 percent increase in revenue. Marketing Automation Gets RESULTS.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

MARCH 10, 2017

In fact, some of it is downright simple and strangely satisfying – like internal content linking. – Kickstarting Native Content: Selling, Staffing and Delivery (Alexandria, VA). As the marketing landscape evolves, publishers have an opportunity to capture marketers’ focus on brand content. 2017: A Year of Disruption.

Raleigh 150

Raleigh DC Washington Content 150

Higher Logic

DECEMBER 2, 2019

The fraternity curates personalized content and provides a live chat feature to assist its members in real time. Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. Example 7: GolfWRX Community. Example 8: The Daily Carnage Community.

Examples 156

Examples Software Newsletter Review 156

Reid All About it

JANUARY 26, 2018

They’ll reveal their top marketing technology takeaways from the 2017 ASAE Technology Conference & Expo, which inspired resolutions that support revenue growth, from leveraging artificial intelligence to improving collaboration between marketing and IT. Five-Steps to a CME Digital Content Strategy. 1 CAE credit.

DC 225

DC Washington millennials Chicago 225

WBT Systems

JULY 24, 2018

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. One astute commenter said: “Associations are going to have to move away from budgets based solely on dues revenue and find new revenue streams that also bring benefit to members and the industry overall.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

OCTOBER 21, 2016

After completing the survey, you’ll have the chance to win one of five registrations to Learning • Technology • Design 2017 – and, if you win, I’ll be very envious. 5 Keys to Association Website Success in 2017 (Columbia MD Idea Swap). Terry Ibele, content manager, Wild Apricot. Here’s another link to the survey. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 61

millennials Revenue Tools Content 61

Reid All About it

OCTOBER 20, 2017

I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. Do you have a plan in place to keep your members coming back to you – for content, peer networking and to take action? SURGE 2017. Enough negativity!

DC 150

DC Washington Social Media Tools 150

Reid All About it

APRIL 21, 2017

Sue Pelletier (moderator), content director, MeetingsNet. To continue the momentum from the December Tech Conference, Erik Qualman’s bestselling book, Socialnomics: How Social Media Transforms the Way We Live and Do Business is the first book discussion for 2017. Content is critical for bringing participants to your event.

DC 170

DC Chicago Washington Learning Management System 170

Associations Now

APRIL 14, 2017

Not only are they fun for attendees, but they can also help you market future conferences and secure extra revenue. The Sports Turf Managers Association used the Scavify app to host its first-ever scavenger hunt at its 2017 conference. In addition, a hunt could be a new stream of revenue for your meeting.

Los Angeles 67

Los Angeles Revenue Conference Social Media 67

Association Adviser

NOVEMBER 29, 2018

Magazines and other print media offer something digital content just can’t touch, literally. There is more flexibility in the content we can produce with print versus digital content. While digital content is searchable and quickly accessible, nothing replaces a printed show guide. Roll the Presses.

Georgia 61

Georgia Atlanta Newsletter Communications 61

Associations Now

FEBRUARY 24, 2017

As I noted last month , people in this career stage want to network and get to know other professionals in hopes that it helps their career, which is why offering some type of job fair, along with career-oriented content and opportunities, could be an effective strategy for wooing them. You’ll create new revenue streams.

Revenue 67

Revenue millennials Conference Recruiting 67

Reid All About it

NOVEMBER 24, 2017

Using Content to Communicate Your Association’s Value. How you communicate with your members—and how you show them the value you provide—is the top factor members use to determine if they stay or if they go, according to the 2017 Member Loyalty Study by Community Brands. Content Strategies That Elevate Your Learning Presence. .

Chicago 150

Chicago Recruiting Recruitment Video 150

Association Success

JULY 5, 2017

Generating revenue from non-traditional sources has become integral to an association’s success, and we must use advanced and innovative tech solutions to meet these needs. Being an expert at building technology isn’t required in 2017. Intelligent Content Curation. We must be careful to play to our association's true strengths.

Cost 60

Cost Technology Class Content 60

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

JANUARY 21, 2022

I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. Gaining Leverage: Where AI Driven Content Management and Marketing Automation Join Forces. Email chains. Transactions Corp.

Survey 195

Survey Newsletter Price Technology 195

Associations Now

SEPTEMBER 21, 2018

Rather than staying stagnant, the association is embracing “very deliberate diversification” in its revenue picture, relying less on its tradeshow and more on certification, education, and media. Since Q1 2017, the top 20,000 brands on Facebook are posting 24% more, but engagement has dropped by a staggering 50%.

Certificate 57

Certificate Social Media Revenue Team 57

Association Adviser

AUGUST 20, 2018

Past iterations of this survey have told us that at least half of association member communications are ignored,” said Sarah Sain, director of content, member communications for Naylor Association Solutions. Two out of three association communicators say members are too busy to engage with their content.

Communications 60

Communications Newsletter Survey Report 60