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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

The report is built on survey responses from over 800 associations. In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”. 62% of associations report that email gets their organization the most new members (Membership Marketing Benchmarking Report, 2019).

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Start your career: New community management program for recent college graduates

Ungrated

CAI launched the Community Management Training and Certification Program in September for 2020 college graduates. After completing the course, students are encouraged to earn the Certified Manager of Community Associations (CMCA) credential administered by the Community Association Managers International Certification Board (CAMICB).

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Association Brain Food Weekly: 12.18.20

Reid All About it

Chapter training needs survey. Elisa Brewer Pratt, CAE, of Brewer Pratt Solutions invites you to participate in a Chapter Staff & Chapter Board Training Needs survey until Friday, December 25. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Mon 12/21 at 10 p.m. –

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Daily Buzz: Podcasts on the Rise

Associations Now

That’s according to The Infinite Dia l 2019 [PDF], a survey from Edison Research and Triton Digital. About 32 percent of Americans listen to podcasts monthly, up from 26 percent in 2018, representing the largest year-over-year growth in that statistic since the survey began. Podcasts, too, are on the rise.

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Association Professional Development as a Revenue Diversification Strategy

Ewald Consulting

And maybe that cut it in 2019, but post-pandemic? In a recent McKinsey Global Survey , 87 percent of executives said they were experiencing skill gaps in the workforce or are anticipating them within a few years. Certificate programs offer a time-saving alternative to more in-depth certification programs. Not a chance.

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Association Brain Food Weekly: 12.13.19

Reid All About it

In a 2019 survey of high-tech companies, more than 40% of the respondents said they hire Customer Success Managers , according to an article in the Harvard Business Review. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. I’m getting in the Christmas spirit.

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Daily Buzz: Bridge Your Industry’s Soft Skills Gap

Associations Now

In the 2017 edition of PricewaterhouseCoopers’ CEO Survey [PDF], 77 percent said the biggest threat to their businesses stems from underdeveloped soft skills. — Association Success (@assn_success) February 14, 2019. Develop a training curriculum to help members drive the industry forward. Think again.

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