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Association Brain Food: 4.12.24

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Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Distraction is an occupational hazard for all of us. SMS marketing.

Revenue 257
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Association Brain Food Weekly: 6.18.21

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Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. How to conquer communication debt aka email/message overwhelm. Learn how to build a business case for technology and speak to your board’s priorities. Quick hits.

LMS 369
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Association Brain Food Weekly: 6.25.21

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They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. The Global Journey: Cultural Tips To Help You Soar. Chapter benchmarking data. Online learning.

LMS 361
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Association Brain Food: 4.28.23

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Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Although their opinions are most relevant for scientific societies , I wonder how much they reflect the thoughts of other young scholarly types. Online community.

DC 205
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Association Brain Food Weekly: 11.13.20

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MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Billhighway discusses the chapter bright spot concept—a CRP need-to-know—and explains how to share the exceptional practices (bright spots) of one chapter with all the rest. Virtual exhibitors/sponsors.

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Association Brain Food Weekly: 1.29.21

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Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. Membership pro tip: offer bite-size engagement to new members. How do we make sure work still gets done in our own teams and keep morale high?

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Association Brain Food Weekly: 11.27.20

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Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Las Vegas 369