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Four Paradigm Shifts to Reshape Your Next Meeting for Attendees 

Associations Now

“You can definitely stay in the city if you’re going to sit in a conference room and meet for three days straight,” said Tricia Duffney, sales manager for Rancho de los Caballeros, a dude ranch in Wickenburg, Arizona. “I I believe getting attendees out of the city and bringing them to a serene location is beneficial for everyone’s mindset.”

Arizona 52
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Find Out How Immersive Venues Promote Attendee Engagement

Associations Now

“Most people do not sign up to attend a conference [just] to go back and forth from meeting room to hotel room without experiencing the city,” says Jacqueline Davis, marketing and communications manager for Phoenix Convention Center & Venues.

Phoenix 104
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Association Brain Food Weekly: 4.16.21

Reid All About it

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Presenter: Alex Mastrianni, senior manager of product marketing, Higher Logic. Host: American Marketing Association.

Revenue 363
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Association Brain Food Weekly: 4.30.21

Reid All About it

Oliver Yandle, JD, CAE, President & CEO, Arizona Society of CPAs. Learn about the transition from individual contributor to supervisor, essential communication skills, and leader behaviors that positively impact team performance. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia).

Education 354
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Association Brain Food Weekly: 04.26.19

Reid All About it

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Digital Marketing Trends and Traditions 2019. Matt Harpold, Account Manager at Web Courseworks.

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Association Brain Food Weekly: 6.19.20

Reid All About it

They explain how communication plays a huge role in that effort. Most companies use their marketing budgets for sponsorships and partnerships. Marketing Your Educational Products: How to Write Effective Web Copy to Reach Audiences. Presenter: Rachel Clemens, Chief Marketing Officer | Mighty Citizen. Tue 6/23 at 12 p.m. –

Video 221
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3 Topics for Medical Society Execs to Watch

Forj

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Trucil, MA, MPH , Communications Manager, American Geriatrics Society. Using Member Personas for Smarter Marketing and Increased Engagement .