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Strategies for driving non-dues revenue for your association

Nimble AMS

You can sell multiple items to your members – everything from events to subscriptions to branded merchandise to training and certification courses. by predicting which members are most likely to register for a specific course or certificate program and then target your educational content by recommending relevant offerings.

Revenue 134
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Benefits of Trade Associations: How to Attract More Members  

MemberClicks

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Certifications: Many trade associations offer certification programs to validate your expertise and boost your professional credibility. What is a Trade Association?

How To 52
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Membership 101: Life Time Value

Spark Consulting

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Write a blog post, add a website banner, or call out your volunteers in online community discussion forums or social media to thank them for their hard work. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Make Them Leaders.

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Association Brain Food Weekly: 10.4.19

Reid All About it

The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby!

LMS 186
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Association Brain Food Weekly: 12.18.20

Reid All About it

This is one of the most useful articles I’ve read on the topic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. COVID perspective. Mon 12/21 at 11 a.m. –

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Association Brain Food Weekly: 1.10.20

Reid All About it

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. Tue 1/14 at 1 p.m. –

LMS 243