Reid All About it

JULY 24, 2020

To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. I had never heard of “backcasting” until reading this article from the American Alliance of Museums. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities.

Montana 259

Montana Revenue Case Study Conference 259

.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 62

Revenue Communications Newsletter Directory 62

MemberClicks

AUGUST 16, 2023

For those unfamiliar with this type of nonprofit, the Internal Revenue Service (IRS) provides a comprehensive resource that sheds light on the concept. Assemble a Board Recruit and attract board members who will be responsible for governance and decision-making. How do organizations qualify for 501(c)(6) status?

Raleigh 52

Raleigh How To North Carolina Recruiting 52

Reid All About it

NOVEMBER 3, 2023

True words from a Twitter review of historian Simon Sebag Montefiore’s article in The Atlantic, The Decolonization Narrative Is Dangerous and False: It Does Not Accurately Describe Either the Foundation of Israel or the Tragedy of the Palestinians. Host: Professionals for Association Revenue Wed 11/8 at 12 p.m. Don’t subscribe?

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. This is one of those articles I can see returning to again and again. Association Revenue: Plan Your Work, Work Your Plan. Host: Professionals for Association Revenue. Futurist thinking. Cryptocurrencies.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Association Freak

JANUARY 20, 2023

Reading Time: 4 minutes This article first appeared in Sidecar as Are Your Members Your Best Customers? A dollar spent on retention goes much further than a dollar spent on recruitment. Members who have left you may be the easiest to recruit again because they know you, and you know them, which is half the battle in acquisition.

Recruiting 72

Recruiting Recruitment Revenue Member Engagement 72

WBT Systems

JANUARY 3, 2017

These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. A still relevant blog post by industry analysts Talented Learning outlines their top five reasons to invest in association learning technology.

Technology 210

Technology Learning Management System Certificate System 210

Spark Consulting

NOVEMBER 20, 2017

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

Recruiting 150

Recruiting Recruitment Certificate Social Media 150

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Host: Professionals for association Revenue Wed 5/3 at 11 a.m. Membership marketing. 1 CAE credit. More info/register. 1 CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The most effective recruitment techniques, in order: Word-of-mouth recommendations. It’s human nature—the ego at work. Advance their career (17 percent). Email marketing.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

APRIL 2, 2021

They’re reporting on a non-dues revenue generating idea from the recent Non-Dues-A-Palooza ideation session: educational coaches who help professionals map out a professional development plan and guide them into your association’s education and credentialing programs. Educational coaches. I know I’ll make it again and again. 1 CMP credit.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

NOVEMBER 27, 2020

While reading her article at Psyche, I realized this new habit would greatly improve conversations with members, customers and prospects. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Generating Revenue in a COVID World. Seems obvious, but most of us don’t do it.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

GrowthZone

MARCH 13, 2021

Editor’s note: This article was originally posted on September 23, 2019. This article will help you compare and evaluate the best association management software currently on the market. . Generate revenue. Grow membership and revenue fast with sales funnel and marketing automation. It has been updated. Chamber Nation.

Software 148

Software Association Management Price Membership Management 148

Membership Marketing

JANUARY 4, 2023

Inattention to Membership Recruitment The ongoing responsibilities of serving members and urgent activities can block out the essential job of adding new members to the top of the funnel. However, adding more new members by prioritizing staffing and budgets devoted to recruitment will often ignite gains for an association.

System 52

System Marketing Recruiting Recruitment 52

YourMembership

AUGUST 7, 2014

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. They were great sources of revenue for… the printing company. However, I will agree with one premise of the article – engaged members is the standard all associations should to aspire to.

Member Engagement 150

Member Engagement Nashville Software Recruiting 150

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. We’re scrolling alone—and it’s getting worse every year, per this Atlantic article by Derek Thompson. Digital initiatives. Social fitness. Americans aren’t hanging out anymore. 1 CAE credit.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. 1 CAE credit. Fri 1/24 at 1 p.m.

LMS 243

LMS Software Chicago Washington 243

MemberClicks

OCTOBER 11, 2023

In Illinois, creating a nonprofit organization or association has starting costs of: Articles of Incorporation : $50 via mail or $77.75 For more information, see Article 4. In order to file for Illinois articles of incorporation, you’ll need to: Complete FORM NFP 102.10. How much does it cost to start a nonprofit?

Illinois 52

Illinois How To Chicago Software 52

Portage Group

APRIL 15, 2016

I found this article from Carol-Anne dating back to 2010 where association professionals were asked to weigh in on what they think a successful association would look like five-to-six years into the future. Associations will increasingly have to give away for free a lot of what they have until now leaned on as their main sources of revenue.

Social Media 100

Social Media New York Revenue Innovation 100

Reid All About it

AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. I’m seeing a wave of articles about the “bad science” of generationalism. Associations need more ideas for generating more non-dues revenue.

Tampa 200

Tampa Revenue Education Content 200

GrowthZone

AUGUST 2, 2022

Entries were organized by category — based on the chamber’s annual revenue — and entry type: campaigns, digital content, websites, and print and electronic publications. Extra shoutout to South Shore Chamber of Commerce and Zionsville Chamber of Commerce who were named as Best in Show within their total annual revenue category.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Membership Marketing

AUGUST 16, 2012

This afternoon, I was interviewed for an upcoming article on association membership. One recent group I spoke with, for example, wanted to stem their decade’s long membership decline by developing a marketing campaign to recruit an additional 3,000 members over the next year at a dues rate of $65 each.

Recruiting 40

Recruiting Recruitment Organization Revenue 40

Reid All About it

NOVEMBER 24, 2017

The article also covers Bitcoin, Ethereum, initial coin offerings, and promising use cases. But, you have to read novels or poetry, not articles about blockchain, if you want to get those benefits. Presenters: Christina Wurster, Chief Revenue Officer, Heart Rhythm Society. Membership Recruitment Tips from the Best Sales People.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

JUNE 2, 2023

By leveraging the power of events, digital marketers can build personal connections with attendees that drive revenue and achieve digital transformation goals. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Thu 6/8 at 9:30 a.m. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Technology 195

Technology Chicago Education System 195

Membersuite

JUNE 21, 2023

Loyst didn’t mention associations in her article except for a comment about the age of the Society for Human Resource Management. Some of them have relationships with recruiters and headhunters too. How Can Associations Compete With These New Communities? The focus is on the entire experience – work and play.

How To 78

How To Education Discount millennials 78

Reid All About it

DECEMBER 10, 2021

Recruitment & Retention: How to Overcome the Great Resignation. Get a deep dive into what skills to look for in the talent search process to yield the best results and produce an effective recruitment effort. More info/register —must join before registering. Host: Fridays@4. Presenter: Shelly Trent, SPHR, SHRM-SCP, CAE, JCTC, JCDC.

Chicago 195

Chicago Social Media Education Recruiting 195

YourMembership

APRIL 14, 2015

online article: “In a world of constant change, the fundamentals are more important than ever. Alternatively, a recruiter could search for qualified candidates based on the courses they’ve taken. It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines.”

millennials 150

millennials Course Recruiting Recruitment 150

MemberClicks

FEBRUARY 22, 2023

LinkedIn for Associations Associations of all size can use LinkedIn to: Share thought leadership posts Engage with members Recruit new members Promote any non-dues revenue streams like online purchases, events, sponsorships, etc. For more 2023 LinkedIn stats, check out this article by HootSuite. You need LinkedIn.

Organization 52

Organization Social Media Certificate Recruiting 52

Reid All About it

OCTOBER 27, 2017

Here’s an article that will give you the heebie-jeebies before Halloween. Recruit and Retain Millennial Members. Hear about strategies and tactics for not only understanding and recruiting millennials but also for retaining individuals in this age group as members. Thomas Sullivan, President/CEO, Rockpointe Corp.,

LMS 150

LMS millennials Blended Learning System 150

Associations Now

FEBRUARY 24, 2017

But many attendees are also there to find a new job or to recruit new employees, which is why associations often host onsite job fairs or career centers at their major meetings. You’ll create new revenue streams. But a career center can also contribute to revenue in other ways.

Revenue 80

Revenue millennials Conference Recruiting 80

Membership Marketing

JANUARY 10, 2018

Develop Dues Notification Letter, Email, and Article – It is unlikely that you can communicate with members too frequently about a change in their membership. An article published in the association’s newsletter can address the careful process that was followed to make the changes and the larger benefits to the industry and to members.

Communications 56

Communications How To Recruiting Recruitment 56