Association Adviser

MARCH 14, 2018

Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam. She currently works for AMPED Association Management in Madison, Wisc.,

millennials 133

millennials Committee Wisconsin Certificate 133

SBI

JULY 2, 2021

Before I purchased an association management company (AMC) , I owned and ran a pizzeria. Can they find opportunities through their association that they can’t find anywhere else? If the answer is no, all the marketing in the world won’t help. Authored by Marlis Korber. That includes boards of directors.

Leadership 98

Leadership millennials Course Education 98

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

FEBRUARY 8, 2011

Sources for news, information and knowledge were limited when I first entered the association management industry, but now, thanks to social media, options for learning are unlimited. Is Boomer Leadership Failing Millennials? Millennials have been pushing my buttons lately, but in a good way. Read more….

Press Release 150

Press Release millennials Social Media Leadership 150

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Host: Marketing General, Inc. 1 CAE credit.

San Jose 188

San Jose millennials Revenue Content 188

MemberClicks

MARCH 23, 2023

You hear a lot about Baby Boomers, Millennials, and as of late, Generation Z. Generation X includes all folks born between 1961 and 1980 – and they play a BIG part in your association’s membership. For professional association especially, Gen X is stepping into the role that baby Boomers had for years. Who is Gen X?

millennials 52

millennials Survey Leadership Communications 52

AvidXchange: Association Management

MAY 16, 2017

Chris’ software leadership experience includes executive management, general management, sales, marketing, and corporate development roles at Fortune 100 and venture-backed startups. Volatile global markets have led to continued low interest rates. Software continues to eat the world.

Technology 130

Technology millennials Industry Cost 130

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. The consensus on the value of marketing personas is starting to shift.

DC 122

DC Chicago millennials Washington 122

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Host: American Marketing Association. Presenters: Michelle Mason, President and CEO, Association Forum.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Host: Marketing General, Inc. 1 CAE credit.

San Jose 150

San Jose millennials Revenue Content 150

Eric Lanke

MAY 22, 2017

Research demonstrates that millennials think about and define diversity in significantly different ways than members of previous generations. Millennials are more focused on "cognitive diversity, or diversity of thoughts, ideas, and philosophies." First, it's good to see Joe Gerstandt getting some love in the association community.

Class 100

Class Wisconsin millennials Leadership 100

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Event marketing doesn’t have to be a nightmare, but it is a fight for survival—and our event’s survival depends on attracting engaged attendees every time. Wed 3/14 at 1 p.m.

DC 120

DC millennials North Carolina Washington 120

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Thought Leadership Session: Associations’ Future Strategies.

Tampa 200

Tampa Revenue Education Content 200

YourMembership

APRIL 14, 2015

These moves alone changed the conversation for a lot of people looking at the Association Management Software (AMS) industry, as it exists today. They want to dominate the job board market. In the current job market the skills gap is leaving millions of jobs unfilled. And once again, it looks like timing is everything.

millennials 150

millennials Course Recruiting Recruitment 150

YourMembership

FEBRUARY 27, 2014

We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success. In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day.

Case Study 150

Case Study Arizona Social Media Revenue 150

Reid All About it

MAY 5, 2017

Presenters: Thom Tate, business development manager, and Mike Alcock, managing director, gomo Learning. Leveling up the Senior Leadership Team (Association Chat). Learn about the key strategies and tactics for shifting gears into greater team performance in the C-suite of associations today. Tue 5/9 at 2 p.m.

Charlotte 158

Charlotte Raleigh Chicago Leadership 158

The Hourglass Blog

SEPTEMBER 19, 2011

Millennials Are the New Slackers. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. Millennials are the new kids on the block when it comes to the workplace.

millennials 40

millennials Innovation Leadership Social Media 40

Virtual

APRIL 30, 2015

In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. In general, millennials are not “joiners” in the same way that baby boomers have been, either socially or for business purposes.

millennials 100

millennials Committee Technology Leadership 100

The Hourglass Blog

JULY 11, 2011

Were All Millennials Now. Its almost as if the themes of leadership and innovation have taken over. Millennials: Tech-savvy, entrepreneurial and independent, they tend to value work-life balance and meaningful work more than a large paycheque. Now, with the definitions listed above, I think Im going to start being a Millennial.

millennials 40

millennials Innovation Maine Leadership 40

Reid All About it

FEBRUARY 9, 2018

WBT Systems explains how to validate an online course idea to make sure there’s market demand for it. Host: ASAE Association Management Company (AMC) Section. The 3 Keys to Successful Content Marketing. Host: American Marketing Association. Justin McHeffey, Product Marketing Manager, ReadyTalk.

DC 150

DC Washington eBook Case Study 150

Reid All About it

SEPTEMBER 15, 2017

Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. Presenters: Rebecca Flick, Associate Vice President, and Chris Williams, Senior Associate, MCI USA. Using Marketing Automation to Grow Event Registration. Associations must innovate or become obsolete.

Raleigh 203

Raleigh Arlington Social Media DC 203

The Hourglass Blog

MARCH 12, 2011

A Modern View of Leadership. Thats almost as good as Bill George telling us to be authentic after publishing a book called Authentic Leadership. Much of it consists of the usual motherhood statements about trust and purpose characteristic of a very old-fashioned concept of leadership. So what is a more modern view of leadership?

Leadership 40

Leadership millennials Video System 40

Blue Sky eLearn

OCTOBER 28, 2019

In today’s world, associations are growing and evolving at a rapid pace. With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. Leadership roles. Marketing emails for attendees and non-registered members.

Member Engagement 136

Member Engagement Directory Social Media LMS 136

The Hourglass Blog

OCTOBER 27, 2010

A Lost Generation of Leadership? The interview begins with: Q: You have said that the younger generation, people under 45 or so, should be taking over in business because they are showing stronger leadership and more focus on their "true north" than their seniors. link] "baby-boom-millennial-leadership"? Lost once again.

Leadership 40

Leadership Los Angeles millennials Analysis 40

The Hourglass Blog

OCTOBER 13, 2010

Generations, Leadership, and Default Modes. Erics last post about the Generation X approach to leadership has me thinking. It makes sense to me that generations will view the idea of "leadership" differently, and the point Eric raised--is it okay for a leader to be unsure or admit he or she is wrong--is a good one. Leadership.

Leadership 40

Leadership millennials Social Media Innovation 40

Reid All About it

JULY 15, 2016

Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Discover other apps and tools that can make travel and meeting management more manageable. From Millennials to Boomers: Connecting with Members at Every Age.

North Carolina 150

North Carolina Austin Innovation Washington 150

The Hourglass Blog

JULY 23, 2010

The Art of Leadership. I think the same concept applies to leadership in almost any endeavor--and especially in associations. Labels: Blogging , Leadership. Association Management. Developing Millennial Leaders. Leadership. Leadership Potential of GenX. Management. Millennials.

Leadership 40

Leadership millennials Innovation Social Media 40

The Hourglass Blog

MARCH 17, 2011

Fear and Loathing in Association Leadership. Labels: Association Management , Leadership , Social Media. Association Management. Developing Millennial Leaders. Leadership. Leadership Potential of GenX. Management. Management. Millennials. Image by andrellv.

Leadership 40

Leadership Social Media millennials Innovation 40

Reid All About it

APRIL 5, 2019

The weekly list of free educational events and resources for the association community… When I was in charge of getting a new AMS back at my old association, I had no idea how to approach selection and implementation. If only I had read a post like this one from the DelCor team about buying association management software.

District of Columbia 170

District of Columbia DC Washington LMS 170

The Hourglass Blog

JUNE 5, 2010

Innovation Needs "Leadership from Behind". Harvard Business Review has been running a blog feature for the past several weeks on Imagining the Future of Leadership. Hill cites three realities that are making this "shepherd" leadership style a necessity. The traditional leadership model just doesnt work. Leadership.

Innovation 40

Innovation Leadership millennials Process 40

Association Adviser

AUGUST 25, 2016

Rob Olcott, Managing Director, ORION Investment Advisors. Marilyn Jansen, Executive Director, Corporate Marketing and Business Development, Association Management Center. Just like millennials, those in the final stages of their careers want meaningful work and work-life balance, said Fayoumi.

millennials 60

millennials Cost Leadership Strategy 60

Leading Learning

JULY 12, 2021

Learning about what digital transformation is (and isn’t), why it matters, what barriers are unique to associations, what advantages our industry has—that’s all interesting and useful. But how do you actually accomplish digital transformation in your association? Secure leadership support and a funding commitment.

Case Study 52

Case Study Technology millennials Strategy 52

The Hourglass Blog

NOVEMBER 2, 2010

This is another one of those posts challenging the assumption that as Millennials storm their way into the workforce theyre going to radically change the landscape and force organizations to adapt to their idiosyncratic ideals in order to harness their power and survive. Millennials arent any different. Millennial: Yes we are!

millennials 40

millennials Innovation Leadership Social Media 40

Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Are you an aspiring leader, an emerging leader, a first-time manager, or a professional serious about your personal and professional growth? AMS implementation.

Certificate 39

Certificate Innovation Education Process 39

Association Subculture

AUGUST 2, 2011

is the bane of association leadership. The WIFM idea is very well established and will continue to have a place in discussions regarding the value proposition we offer to member-citizens in associations. Then infuse volunteer leadership with WIFU first and discuss the WIFM as a secondary, bonus outcome. WIFM is a mindset.

Leadership 100

Leadership Social Media United States Conference 100

Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Quick hits Real accountability at work requires better metrics across the organization. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39