Associations Now
DECEMBER 18, 2018
Membership renewals are one of the biggest roadblocks to an association’s growth. Audra Hopkins from the WebScribble blog recommends starting with a strong, revamped onboarding plan. Making sure your association provides a proper onboarding service can make or break the first impression your members have [of] you,” she says. “By
Blue Sky eLearn
MARCH 27, 2018
Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Offer online-only membership benefits.
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Principled Innovation
MARCH 25, 2013
This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. In a recent post , Associations Now blogger Joe Rominiecki shared what both he and I regard as a startling fact: 53 percent of associations surveyed in 2011 had raised their dues in the previous three years.
Principled Innovation
APRIL 2, 2013
This post originally appeared on the Associations Now Leadership Blog on March 28, 2013. In Part I of this series earlier this month, I identified the association value gap as an underlying structural problem within membership-centric business models. You can read Part I here. Are you ready to get started?
WBT Systems
MAY 9, 2017
In terms of the “next practices” for association eLearning, we think the greatest potential lies in digital badges , as a means of increasing both the value of education programs for members and the capacity for eLearning to generate non-dues revenue for associations. Value of Digital Badges for Association Members.
The Hourglass Blog
JANUARY 21, 2011
That’s what the WSAE Task Force on Innovation concluded in its white paper, and that’s why WSAE has decided to launch an online community (formal announcement coming soon) where crowd-sourced discussions can take place—discussions focused on identifying successful strategies for overcoming barriers in these three areas.
Socious
JANUARY 11, 2017
That’s the mark of an effective product, service, or strategy. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community. Your online community likely allows for public and private blogs.
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