Blue Sky eLearn
AUGUST 16, 2019
Here are some tips on ways to repurpose webinars for future engagement and revenue! Write a blog post (or two!). Try to make sure that your blog post(s) aren’t just repeating what your webinar already says. You can also use a blog post to summarize the webinar and link out to the recording and other relevant content.
Association Success
NOVEMBER 17, 2020
The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Invest in a valuable white paper. If you want to earn media coverage and position your association as a thought leader, white papers are the way to go. Publish a public blog.
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AvidXchange: Association Management
JULY 14, 2022
According to the report: “While management executives are beefing up staffing measures and focused on recruiting new talent to drive revenue and productivity, all their efforts may go to waste as community managers continue to experience overwhelming burnout.”
Reid All About it
AUGUST 18, 2023
Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks.
.orgCommunity
JULY 18, 2019
But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.
WBT Systems
MARCH 6, 2018
They’re the thought leaders who share their wisdom and advice on their company blog, host webinars, speak at conferences, or participate in online communities. They will appreciate being seen as an educational resource and not just a revenue source. Sponsors seek opportunities to connect with their target audience.
Blue Sky eLearn
JULY 31, 2017
Connect your communities with your blog and podcast content – and generate conversation around it. What if learners submitted case studies and the community co-created solutions resulting in a white paper? Attract interaction by setting the expectation that a new topic will be introduced at a certain time each week.
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