Association Adviser

DECEMBER 17, 2018

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. Naylor Association Solutions provides member engagement and revenue solutions to 1,700 associations throughout North America. The Challenge.

Case Study 76

Case Study Texas Guidelines Revenue 76

Higher Logic

SEPTEMBER 25, 2018

To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Higher Logic

AUGUST 14, 2018

There was no clear way to track retention, understand satisfaction, or analyze member engagement. ASAE’s goal was to bring all member engagement data together for cross analysis to build a rich picture of overall engagement and participation. Looking for other ways to improve member engagement?

Case Study 120

Case Study Analysis System Revenue 120

NXUnite

MARCH 18, 2024

To build a thriving membership program , your association must evolve and find innovative ways to engage members continuously. Learning management software (LMS) emerges as a powerful tool that not only streamlines administrative tasks but also enhances member experiences through personalized learning opportunities.

Software 130

Software LMS Library Certificate 130

YourMembership

MAY 22, 2015

It’s really what associations have been “about” for as long as they have existed, according to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D Anna and Elizabeth identified three areas to consider: Focus on Member Outcomes.

Member Engagement 150

Member Engagement Case Study Certificate Leadership 150

Higher Logic

JANUARY 8, 2019

Leadership had sensed that PPAI’s relationship with members wasn’t very “sticky.” Members might pay dues so they could gain education at tradeshows or access a search tool, but the connection didn’t go much deeper. PPAI wanted to find a way to show members the real value of their membership. Richer Membership.

Case Study 136

Case Study Social Media Products Industry 136

MemberClicks

SEPTEMBER 15, 2023

Online communities have become a cornerstone of member engagement for organizations of all sizes. However, building a successful online community requires careful planning, the right software and a few best practices to ensure a successful launch and member adoption. Learn more about CommUnity here.

Tools 52

Tools eBook Software Proposal 52

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers. 1 CAE credit. More info/register. More info/register. Exhibitors?

DC 261

DC Washington Member Engagement Innovation 261

Eric Lanke

JULY 20, 2015

Indeed, my association is one of the case studies profiled in the paper, and one of my staff people recently presented with Anna and Elizabeth at the ASAE Membership and Marketing Conference. Do you bend over backwards and try to add all the new tools and capabilities that this stranger is demanding? What do I mean by that?

Member Engagement 100

Member Engagement Case Study Tools Resources 100

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. 1 CMP credit.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

FEBRUARY 9, 2024

Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. Leave with tools you can use today to build a strategy that best fits your organization. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

APRIL 5, 2024

Another is persuading members to make time for association engagement. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Seems like a good place to start. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Nimble AMS

FEBRUARY 15, 2024

Member-centric How would you measure your association’s commitment to your members? All member-based organizations are focused on membership: attracting new members, boosting member retention, enhancing member engagement, and more. We are very fortunate to have Nimble AMS.

LMS 147

LMS Missouri Software Innovation 147

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Try this tool. Can professionals ensure accuracy when using AI tools? Please email me if you have something to discuss.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

MARCH 1, 2024

In a world of intense technology change, this ancient story framework can guide us to effective member engagement and communications. Marketing in the AI Era: Tools and Techniques for Strategic Advantage Discover a range of easy-to-use AI tools tailored for marketing, membership, and communication roles. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

Association Analytics

FEBRUARY 14, 2022

Tools – What tools do you have? What tools do you require? An example is how many new members did we acquire last month? Member engagement – you can identify what products and services your members are interacting with to help increase engagement. What limits you? What data do you wish you had?

How To 169

How To Case Study Cost Revenue 169

Reid All About it

MAY 21, 2021

At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. Hooking members. Workforce Strategy Webinar: Tools You Can Use. Association fortune-telling. Fri 5/21 at 3:45 p.m.

San Jose 369

San Jose Email Marketing Tools millennials 369

Aptify

SEPTEMBER 1, 2022

To help you provide them with the experience they expect, offer members an online portal where they can manage payments, orders, and preferences; participate in discussion forums; and answer polls and surveys. A member portal is an essential tool. Find out more in the Air Line Pilots Association case study.

Cleveland 137

Cleveland Software United States Case Study 137

Higher Logic

OCTOBER 16, 2018

Initially, we used a blog ( blog.discoveryeducation.com ) as our primary communication tool to share about events and resources with our community members. However, over time, we found our members wanted more ways to stay connected and to share with each other.

Case Study 91

Case Study Education North Carolina Oklahoma 91

Association Advocacy Chick

NOVEMBER 12, 2013

Recently, I had a chance to talk to Caroline Goncalves, Associate Director of Federal Advocacy in ASHA’s Capitol Hill office about how they use social media tools in their advocacy efforts. I primarily deal with the association’s grassroots programs such as running our take action site and facilitating member hill days.

Social Media 70

Social Media Case Study Maine Communications 70

Reid All About it

APRIL 12, 2024

Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Learn which settings to adjust for privacy and security, and understand what information is safe to input into AI tools. Learn to create targeted personas in ChatGPT for personalized content and interactions. More info/register.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

FEBRUARY 2, 2024

AI Powered Possibilities: Leading Your Association From reducing manual burdens on staff and streamlining processes, to strengthening member engagement and retention with better utilization of member data, generative artificial intelligence (AI), like OpenAI’s ChatGPT, is changing the way associations work.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

OCTOBER 6, 2023

What are the latest tools and how might they help us navigate change? Get tools on how to prepare and execute a salary negotiation. Transforming Associations: The Future of Productivity with AI Discover practical applications of AI tools like ChatGPT in enhancing team productivity and operational efficiency within associations.

Revenue 256

Revenue Certificate Tools Innovation 256

Elevating Engagement

SEPTEMBER 6, 2023

Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. The tips and insights shared in the newsletter are drawn from the company’s direct experience working with its more than 100 association partners.

Newsletter 52

Newsletter Case Study Library Member Engagement 52

GrowthZone

MAY 18, 2020

Designed to be a thought-provoking, strategic planning tool, the guide is for associations and chambers of commerce, as well as their boards of directors to navigate the road ahead. Each topic dials in on specific program concepts, case studies, and innovative ideas.

Case Study 148

Case Study Innovation Resources Tips 148

Higher Logic

MAY 2, 2019

Successful publications are well thought out with their target audience in mind – you won’t get there by playing a guessing game to understand your members. Tracking behavioral data offers valid insights about how your members engage with your association online. Utilize Engagement Tools to Increase Publication Awareness.

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

MARCH 5, 2021

Forward-thinking associations are creating digital hubs to plug members into the entire universe of benefits, including new methods of content delivery, enhanced online learning engines, elegant tools to connect members with one another and provide seamless access to virtual, hybrid and live events. More info/register.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

SEPTEMBER 29, 2023

The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more. Learn how to attract sponsors whose goals align with your association’s mission while maintaining member happiness with the power of state-of-the-art marketing tools. Event design. CAE credit. . –

Revenue 272

Revenue Innovation Education Tools 272

Reid All About it

JANUARY 8, 2021

At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. Case Study of EAIE 2019 Conference. Content Curation 101: Creating Meaningful Member Relationships.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Nimble AMS

NOVEMBER 22, 2021

The key to successful member retention lies within your member data. . Read on to learn how modern predictive analytics tools can help your association uncover data insights and help you avoid member lapses. . How can predictive analytics improve member retention? Learn more. Download Now.

Case Study 114

Case Study Tools Examples Discount 114

Reid All About it

JULY 7, 2023

Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered. It’s the new generative AI tools like ChatGPT and Bard that have captured the attention—and imagination—of industry and associations alike.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JULY 31, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. See how the process works in action through a case study.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

MARCH 19, 2021

Get introduced to a culture assessment tool that highlights the next steps for taking your organization’s culture to the next level. Come away with tools you can use to transform your business’ marketing outreach and learn tips on branding yourselves or your business. More info/register (fee for MPI non-members). 1 CMP credit.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Gain a solid understanding of data-related terminology and concepts.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JUNE 9, 2023

. – Reaching “Best in World” Status for the Content You Need to Attract and Retain Members Learn how to shift from an article-first to a multimedia publishing organization. Hear about tools to make multimedia publishing possible and affordable, how to determine what mediums to publish your content, and when to use all mediums.

Revenue 205

Revenue Content Chicago Leadership 205

.orgSource

AUGUST 28, 2023

“Born from necessity, the pandemic catalyzed the shift to a more digitally-driven selling process, and consequently thought leadership has become an increasingly important top of the funnel marketing tool.” Be Deliberate Thought leadership is an important top of the funnel marketing tool. So, this exercise is also a marketing tool.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JUNE 2, 2023

They also suggest what to do when you discover staff using tools that have flown under IT’s radar. Tools to Improve Your Marketing Reach Promoting your organization’s programs and events is time-consuming and expensive work. Technology decisions. Change readiness. 1 CMP credit. More info/register. CAE credit. 1 CAE credit.

Technology 195

Technology Chicago Education System 195