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APRIL 23, 2021

Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. More info/register (fee for MPI non-members). The survey closes Friday, April 30.

Revenue 370

Revenue Strategy Content Education 370

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SEPTEMBER 15, 2023

Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. Data strategy. Hear about the possible progress for associations, potential challenges related to U.S.-EU Open Space events. Here’s a cure for boring conferences. Green Deal.

LMS 256

LMS Revenue Arlington Education 256

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APRIL 2, 2021

Association member communications. By participating in Association Adviser’s annual Association Communications Benchmarking Survey , you can help yourself and others benchmark member communication challenges and improvements—and you’ll get the first look at the report this summer. Future conference attendance.

Revenue 335

Revenue Conference Industry Strategy 335

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. Member Engagement and Retention.

Social Media 254

Social Media Tools Member Engagement Revenue 254

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition.

Survey 150

Survey Marketing Certificate Education 150

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MARCH 11, 2022

Amy Showalter, ASAE Government Relations and Advocacy Professionals Advisory Council member and author of ASAE’s Creating and Managing an Association Government Relations Program , is asking associations to contribute to the 2022 Grassroots Influence Pulse study. Is your virtual conference engaging enough to prevent multitasking?

LMS 195

LMS Revenue Los Angeles Newsletter 195

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MAY 15, 2020

Marketing virtual/online education. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Chapter sponsorships. More info/register.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

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APRIL 21, 2023

The weekly list of free educational events and resources for the association community… Free member education. Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? I don’t think so and neither does WBT Systems. Membership marketing. AI and associations.

Education 195

Education Committee Recruiting Recruitment 195

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APRIL 16, 2021

Member behavior. WBT speculates about the invisible forces affecting your members , causing irregular or new behavior, and disturbing the regular attraction between them and your association. You won’t be successful unless you understand the principles of effective adult learning. Virtual event engagement. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

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OCTOBER 9, 2020

If you’ve lost your spark amidst all the challenges coming your way at work, WBT Systems shares advice for getting your association mojo back. Engaging members by career stage. Members value different benefits throughout different stages of their career journey. Luring members/customers to your LMS.

Utah 370

Utah LMS Conference Technology 370

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OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. High-performing committees. Membership strategies. Digital learning and credentials.

Revenue 195

Revenue Committee Strategy Technology 195

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SEPTEMBER 10, 2021

Jeff De Cagna, FASAE, challenged the association community to imagine it’s December 31, 2029, look back over the past decade and ask, “What did our association do to shape a different and better future for stakeholders and successors?” I also increased the flour and butter to 1/4 cup each because I like a 1:8 ratio for bechamel sauces.

Strategy 195

Strategy Content Education Tips 195

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MARCH 26, 2021

The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. They suggest strategies for resolving some of the challenges you probably have with your SMEs. Will Learning Ever Look the Same? No surprise there.

Innovation 259

Innovation San Diego LMS Strategy 259

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AUGUST 20, 2021

Online learner/virtual attendee engagement. While reviewing their website traffic reports, they discovered a common theme in their five most popular blog posts: how to increase online learner and virtual attendee engagement. Bonus idea: a competencies matrix for staff committee liaisons—brilliant!

Revenue 195

Revenue Content Resources Strategy 195

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JANUARY 21, 2022

Learn more about the application process, including tips for a successful submission and insider knowledge about what the judges seek, during a 1/28 webinar—details below. Sticky learning. If you’ve attended a course or session where you’ve had to recall and produce what you’ve been learning, you’ve benefited from retrieval practice.

Survey 195

Survey Newsletter Price Technology 195

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DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Event and learning data. Fri 12/4 at 10 a.m.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

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OCTOBER 16, 2020

Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Frugal innovation.

Indiana 221

Indiana Review Education Conference 221

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OCTOBER 5, 2018

A new report shows that “word of mouth” (WOM)—both online and offline—impacts every business, organization and cause. In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. More info/register.

DC 170

DC Washington Tools Certificate 170

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NOVEMBER 6, 2020

Fri 11/6 at 10 a.m.* – 2020 Election’s Impact on Associations (NYSAE Engagement Lounge). – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Fri 11/6 at 10 a.m.

Learning Management System 285

Learning Management System Education Communications Technology 285

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JULY 23, 2021

If you are interested in the current trends in charging for webinar registrations and sponsorships, I urge you (or the person at your organization who knows your webinars best) to participate in a Leading Learning/Tagoras survey , which closes tonight. Mixed-age learning programs. Remote work/life boundaries. AMS data and reports.

Video 195

Video Technology Content Strategy 195

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JUNE 19, 2020

Inclusion strategy. If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. How to Go Virtual (While Still Creating an Engaging Experience). Pandemic silver linings. 1 CAE credit.

Video 221

Video Conference Revenue Industry 221

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NOVEMBER 11, 2016

Now on to the list of this week’s free webinars and learning events. Considering that 93% of all online experiences begin with organic search, organizers should learn the basics of SEO in order to drive more qualified visitors to event websites and to ultimately increase event registrations. Tue 11/15 at 12 p.m. –

Handbook 237

Handbook Washington eBook DC 237

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FEBRUARY 10, 2023

The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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MARCH 18, 2022

Digital transformation strategy. Certification wave. During this Great Resignation/Reshuffle, certifications are more in demand than ever. During this Great Resignation/Reshuffle, certifications are more in demand than ever. It’s the boring stuff, the Russians are learning, that kills you in the end.”

Revenue 39

Revenue Technology Video LMS 39

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MARCH 3, 2023

Self-assessments reveal where you need to improve your skills and what you need to learn. WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. Subscriptions. Sponsorships.

Revenue 39

Revenue Tools Education Member Experience 39

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SEPTEMBER 23, 2022

When developing a new educational program, WBT Systems suggests using a learning strategy canvas because it helps staff, volunteer SMEs, committee members, and others stay aligned during planning discussions and reminds everyone involved where you’re going and how you will get there. Education program development.

Arlington 41

Arlington Education LMS Revenue 41

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JULY 14, 2023

Likewise, members and customers are more likely to attend education programs when they’re following a professional learning plan. WBT Systems explains how professional learning plans benefit both your association and members and how to get them going. One overlooked source of intentional learning is boardroom dissent.

Education 39

Education Price Tools Technology 39

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APRIL 15, 2022

When I worked in membership for a trade association, it was always difficult to convince prospects of the membership value of lobbying since it went on whether or not their company was a member. WBT Systems picked out nonprofit successes and challenges that illuminate practices and trends your association should know about. Quick hits.

Proposal 39

Proposal Technology Revenue Marketing 39

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NOVEMBER 11, 2022

Learning business growth. Their interpretation will come in handy when you’re developing a business strategy for education programs. MemberSuite identifies twelve areas your association must address to survive and thrive amidst challenging economic conditions. Audience engagement. Content marketing strategy.

LMS 39

LMS Education Technology Strategy 39

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NOVEMBER 4, 2022

Nominees do not need to attend the RevUP Summit or even be a PAR member. Leading Learning invites your participation in a survey about trends affecting the business of lifelong learning, continuing education, and professional development. Community strategy. Association education survey. Questions for your board.

Arlington 39

Arlington Technology Case Study Revenue 39

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AUGUST 9, 2019

You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. Learning from #ASAE19 (Chatting with Agnes & Cecilia). It’s so flavorful.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

OCTOBER 18, 2019

It’s so sad to meet an association professionals whose boss doesn’t provide a budget for professional development—how cruelly ironic considering associations are in the lifelong learning business. I can see how members and customers might be more apt to reply to a request for advice than a request for membership or program feedback.

North Carolina 34

North Carolina Education Project Communications 34