Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Lunch costs are on your own. Lunch costs are on your own.

Chicago 200

Chicago Newsletter Mooc Education 200

Aptify

JANUARY 21, 2022

An effective way to address these challenges is for your staff to focus more of their efforts on those areas that are most important to today’s members, including individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. . For example: .

Organization 138

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Reid All About it

JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

LMS 369

LMS Certificate America Committee 369

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Mighty Citizen Speakers: Jarrett Way, Content and Digital Marketing Manager, and Mindy Avitia, Senior Events and Marketing Manager, Mighty Citizen Thu 3/30 at 2 p.m. –

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Revenue Chicago Leadership Education 227

WBT Systems

FEBRUARY 20, 2018

Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences.

Education 161

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NXUnite

FEBRUARY 15, 2024

Fortunately, there is a wealth of high-quality resources that you can offer to employees, from certification programs to online advice shared by nonprofit thought leaders. Asynchronous courses. For employees who prefer a more flexible learning schedule, direct them to online courses that they can work through at their own speed.

How To 130

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Leading Learning

MAY 24, 2022

The drop in the cost and effort required to capture, edit, and deliver video has dramatically increased our ability to use it for developing educational content. What’s happened over the past 15 years, of course, is that social media has become a deeply ingrained part of everyday life for billions of people globally.

Course 101

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MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Any type of organization can use an LMS to build course content and design structured learning paths for participants to follow. Reduce costs.

Software 52

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Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. You’re indulging in a high-cost bad habit! Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. My immersion blender has earned its keep. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Freestone

DECEMBER 12, 2023

However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. Your ability to drive revenue from your learning program depends largely on your ability to create great courses. Previous courses taken and the topics of interest. Encompassing demographics.

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Learning Management System LMS Revenue System 82

Reid All About it

MARCH 4, 2022

Sounds like a practical approach to session and course design, doesn’t it? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Melissa Householder, CEM, Trade Show Manager, Golf Course Superintendents Association of America. Top Trends in Content Marketing 2022.

Class 195

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Freestone

MARCH 7, 2024

Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. You can also keep costs down with a virtual PD Day. How to coordinate a Professional Development Day lineup PD Day is intended to help your members start on a journey for personal growth.

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Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

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Blue Sky eLearn

MARCH 21, 2018

Once they start attending your webinars and finding value, they’ll continue coming back to you for more content – on-demand webinars, recordings from conferences, online certification and continuing education programs – you name it. But first, win their trust by offering them insightful and engaging content at no cost!

How To 179

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WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Who will the companies in your industry choose to educate their employees?

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Higher Logic

JUNE 4, 2019

Once they start attending your webinars and finding value, they’ll continue coming back to you for more content – on-demand webinars, conference recordings, online certification and continuing education programs, maybe even your annual meeting. Also, include a link (or links) to other related content and courses.

Learning Management System 214

Learning Management System Content Course Discount 214

Protech

OCTOBER 13, 2020

The issue, of course, is getting the attention of the people you want to visit and participate in those revenue-building activities. And getting attention online and driving quality traffic to your website is one of the biggest challenges for sales and marketing professionals. A Quick-Turn, Cost-Effective Initiative.

Revenue 98

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Forj

APRIL 22, 2021

For example, they could assist with the search for a learning management system or consult on the pricing of your courses. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Converting courses to new formats.

LMS 172

LMS Course Price Team 172

WBT Systems

SEPTEMBER 6, 2016

We outline the benefits of graduating from webinars to online courses in our blog, and we can also provide some help with best practice for creating eLearning content. Getting input from Marketing, IT, and Finance departments can help you to achieve buy-in from the whole organization, making the move to a new system easier.

Certificate 150

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Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking. Quick hits.

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Certificate Technology Communications Revenue 322

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

DECEMBER 1, 2023

That’s on us, says Jay Cost at The Dispatch. Plot a course for responding to and reducing recurrences of findings during your audit. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The Data Bunch: The Hidden Costs of Dirty Data: How Clean Up Can Transform Your Organization Find out about the hidden costs of dirty data and assess its impact on your organization.

Strategy 272

Strategy Video Technology Innovation 272

Aaron Wolowiec

APRIL 22, 2014

As a result, certification programs, assessment-based certificate programs, digital badging and competency-based education are likely to be areas of significant growth for continuing education and professional development providers.”. So now I’m wondering, where do Massive Open Online Courses fit into this equation?

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Career pathways. Host: Hubb.

millennials 307

millennials Montana Class Education 307

Reid All About it

OCTOBER 7, 2016

Class Central has reviewed and compiled a list of The Best Intro to Programming Courses for Data Science. This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. – Election & Holiday Email Marketing Extravaganza.

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Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Pathways that lead directly to good first jobs rather than the current dense tangle of courses and programs faculty want to teach (or have always taught).”. Membership survey. Quick hits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

JANUARY 22, 2021

Maddie Grant and Jamie Notter at Propel have launched a free course, Introduction to the Rockefeller Habits. A few CEOs whom I admire practice these habits so I plan to make room in my schedule to take the course. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CAE credit.

Innovation 370

Innovation Communications Education Strategy 370

EventMobi: Association Events

SEPTEMBER 29, 2023

There are plenty of reasons to prioritize attendee tracking at your next event, including: Tracking ROI Event costs can mount up quickly. Precise attendance data can offer them insights into their marketing reach. Remarketing and nurturing Personalized marketing becomes a reality with precise data.

How To 130

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Reid All About it

SEPTEMBER 22, 2023

Fri 9/22 at 4 p.m.* – Career Management Toolkit: Using Data to Chart Your Course, Measure Your Impact, & Further Your Career Learn how to collect and use qualitative and quantitative data to focus your work, capture your results, and propel your career forward. . I’m happy to feature it as long as it’s not too product-centric.

LMS 266

LMS Revenue Education Strategy 266

Leading Learning

MARCH 16, 2022

A registered phlebotomy technician (RPT) or laboratory assistant (CMLA) may continue education to qualify for the medical laboratory technician (MLT) certification. And, of course, that means faster ROI for the learning business offering the credentials. An MLT can advance and take the medical technician (MT) exam with more education.

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Aaron Wolowiec

MARCH 24, 2015

Massive Open Online Courses. Associations need three things: people (SMEs, instructional designers, LMS administrators), processes (course development, marketing) and technology (video, left-navigation layout). A timely MOOC is a great way to connect educational and marketing goals.”. So what’s a MOOC? What do you think?

Mooc 100

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Reid All About it

OCTOBER 6, 2017

Since the last time this happened, I developed a tip sheet for my clients to help them get that “yes,” but this Content Marketing Institute shares some good advice too. Technology advancements have enabled low cost to free solutions that help associations and nonprofits with constituent management, marketing, engagement and more.

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Higher Logic

MAY 29, 2020

The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Use your community to show members the courses and certifications available to them, then give them a place to discuss and meet fellow learners.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. 28% of associations said members could not justify membership costs with any significant ROI. 23% of associations reported members found l ack of value.

Tools 258

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Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

Price 135

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WBT Systems

APRIL 3, 2018

Can you find members who haven’t taken your online courses but have taken courses elsewhere? Find out how your courses come up short. See if you can find any industry workforce research or forecasts that show or predict market demand for the type of education you could offer. Online courses: mini and full-length.

LMS 161

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