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4 ways to become the best continuing education resource in your industry 

Crowd Wisdom

Members look to your association to be a leader, especially when it comes to continuing education, certifications, and credentials. According to the latest Community Brands research, 51% of members prioritize both training opportunities and certifications or credentials as a top membership benefit. We’re here to help!

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

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The Great Reshuffle: The Certifications Opportunity You need to Capitalize On

Membersuite

In this reshuffle, your association is in a prime position to offer certification programs to professionals working in and entering your industry. So if you haven’t yet, now is the time to get your team and technology ready to take advantage of this massive market growth potential. Who’s educating your industry’s workforce now?

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From stage to screen: creating compelling on-demand continuing education content

Freestone

Repurposing content can save your continuing education program time, money, and energy as you attract new learners. But does your organization know the best way to create compelling on-demand continuing education content? When you rebroadcast your existing continuing education content, you extend its life.

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Association Brain Food: 2.2.24

Reid All About it

The weekly list of free educational events and resources for the association community… Early-career microcredentials. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Generation Z. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit.

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Association Brain Food: 8.25.23

Reid All About it

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Membership trends.

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Association Brain Food: 11.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New job advice. 1 CAE credit.